How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your app, and launching it with a bang. Author Ken Yarmosh details a proven process for developing successful apps, and presents numerous interviews with the App Store's most prominent publishers. Learn about the App Store and how Apple's mobile devices function Follow guidelines for vetting and researching app ideas Validate your ideas with customers -- and create an app they’ll be passionate about Assemble your development team, understand costs, and establish a workable process Build your marketing plan while you develop your application Test your working app extensively before submitting it to the App Store Assess your app's performance and keep potential buyers engaged and enthusiastic

Those with an aptitude and passion for all things digital will find a vast array of creative money-making ideas, including IT work for family, friends, and neighbors, freelance Web design, photo and video services, and app creation. A balanced mixture of entrepreneurial, freelance, and traditional employment opportunities are presented, and important tips regarding networking, customer service and relations, and business ethics are offered. This one-stop, all-inclusive resource is all the budding and talented techie needs to launch him- or herself into the next great wave of innovative digital billionaires.

In today’s rapidly evolving society, there has been an increase in technologies and systems available to support the elderly throughout various aspects of life. We have come a long way in the quality of life we can offer our aging populations in recent years due to these technological innovations, medical advancements, and research initiatives. However, further study of these developments is crucial to ensure they are utilized to their utmost potential in securing a healthier elderly population. The Research Anthology on Supporting Healthy Aging in a Digital Society discusses the current challenges of aging in the modern world as well as recent developments in medicine and technology that can be used to improve the quality of life of elderly citizens. Covering a wide range of topics such as smart homes, remote healthcare, and aging in place, this reference work is ideal for healthcare professionals, gerontologists, therapists, government officials, policymakers, researchers, academicians, practitioners, scholars, instructors, and students.

Expert advice on how to succeed in the mobile market! Experts estimate that mobile app revenues will nearly quadruple over the next few years, but for many business owners and entrepreneurs, figuring out how to affordably create and market an app is a daunting challenge. But it doesn't have to be! With The Everything Guide to Mobile Apps, you'll learn all you need to know about creating a mobile app without breaking the bank account. In this book, you'll discover: What to consider when developing an app Which format best fits your needs and budget How to stand out in the app market The benefits of including apps in a marketing strategy How creating an app can improve business revenue From the development stage to marketing and beyond, The Everything Guide to Mobile Apps will help you develop an app that attracts more customers and boosts your business's revenue.

This book constitutes the refereed proceedings of the 10th International Conference on Trust and Privacy in Digital Business, TrustBus 2013, held in Prague, Czech Republic, in August 2013 in conjunction with DEXA 2013. The 16 revised full papers presented were carefully reviewed and selected from numerous submissions. The papers are organized in the following topical sections: access control and authentication; identity and trust management; privacy and confidentiality management; information systems security; security policies/legal issues; and trust and privacy in mobile and pervasive environments.

Quickly get started creating WatchKit apps with this essential beginners guide to building apps for the Apple Watch. In this book, coauthors Mark Goody and Maurice Kelly introduce you to the technical aspects of building WatchKit apps and show you how to create a WatchKit project. In each chapter, Mark and Maurice highlight key WatchKit concepts, offering guidance and highlighting best practices, on the way to building apps for the Apple Watch. Readers will not just learn the concepts of WatchKit but understand how to use them in a real-world setting. Mark and Maurice cover how to use extensions to extend functionality and content to the watch, how to handle navigation and controls, and how to design the user interface for your apps. The coauthors look at how to handle notifications and how to communicate with an iPhone before turning to how to ship your WatchKit app. Readers will learn how to * Configure their WatchKit project. * Create interfaces and navigate between screens. * Work with interface objects. * Manage information with glances. * Handle remote and local notifications. Part of the Develop and Design series, books built for both sides of your brain.

The app economy is thriving with an estimated annual revenue of $25 billion and over a million apps across app stores, however one of four downloaded mobile apps is never used, then discarded, according to a study by Localytics. This eBook contains answers from experts that have built apps for brands such as RunKeeper, Macy's, Porsche, NFL, Bloomingdale's, Forbes, Lady Gaga, and many more. You will discover: How they work with their clients from the idea to launching an app Insights on whether to build your app for Android or iOS first Key industries or areas where mobile apps could have a big impact in the next period