Public Relations As Relationship Management

Download or Read eBook Public Relations As Relationship Management PDF written by John A. Ledingham and published by Routledge. This book was released on 2000-01-01 with total page 221 pages. Available in PDF, EPUB and Kindle.
Public Relations As Relationship Management

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Publisher: Routledge

Total Pages: 221

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ISBN-10: 9781135676148

ISBN-13: 1135676143

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Book Synopsis Public Relations As Relationship Management by : John A. Ledingham

The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates. Initiated by the editors' interest in cross-disciplinary exploration, this volume evolved to its current form as a result of the need for a framework for understanding public relations and the potential impact of organization-public relationships on the study, practice, and teaching of public relations. Ledingham and Bruning include contributions that present state-of-the-art research in relationship management, applications of the relational perspective to various components of public relations, and the implications of the approach to influence further research and practice. The discussion conducted here is certain to influence and promote future theory and practice on the concept of relationship management.

Political Public Relations

Download or Read eBook Political Public Relations PDF written by Jesper Stromback and published by Routledge. This book was released on 2011-05-18 with total page 432 pages. Available in PDF, EPUB and Kindle.
Political Public Relations

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Publisher: Routledge

Total Pages: 432

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ISBN-10: 9781135194123

ISBN-13: 1135194122

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Book Synopsis Political Public Relations by : Jesper Stromback

Political Public Relations maps and defines this emerging field, bringing together scholars from various disciplines—political communication, public relations and political science—to explore the area in detail. The volume connects differing schools of thought, bringing together theoretical and empirical investigations, and defines a field that is becoming increasingly important and prominent. It offers an international orientation, as the field of political public relations must be studied in the context of various political and communication systems to be fully understood. As a singular contribution to scholarship in public relations and political communication, this work fills a significant gap in the existing literature, and is certain to influence future theory and research.

Public Relations Theory

Download or Read eBook Public Relations Theory PDF written by Carl H. Botan and published by Routledge. This book was released on 2017-10-03 with total page 485 pages. Available in PDF, EPUB and Kindle.
Public Relations Theory

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Publisher: Routledge

Total Pages: 485

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ISBN-10: 9781351225724

ISBN-13: 1351225723

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Book Synopsis Public Relations Theory by : Carl H. Botan

Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication theories, they attempt to explain and predict public relations practices and then use these practices to develop communication theories. Their discussions fall into three distinct categories: metatheory, theory, and examples of applications of theories. An ideal volume for professionals and students in communication, journalism, and related fields.

Public Relations and Social Theory

Download or Read eBook Public Relations and Social Theory PDF written by Øyvind Ihlen and published by Routledge. This book was released on 2009-03-30 with total page 539 pages. Available in PDF, EPUB and Kindle.
Public Relations and Social Theory

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Publisher: Routledge

Total Pages: 539

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ISBN-10: 9781135840365

ISBN-13: 1135840369

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Book Synopsis Public Relations and Social Theory by : Øyvind Ihlen

Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent social theorists to the study of public relations. The volume focuses on the work of key social theorists, including Jürgen Habermas, Niklas Luhmann, Michel Foucault, Ulrich Beck, Pierre Bourdieu, Anthony Giddens, Robert Putnam, Erving Goffman, Peter L. Berger, Gayatri Chakravorty Spivak, Bruno Latour, Leon Mayhew, Dorothy Smith and Max Weber. Unique in its approach, the collection demonstrates how the theories of these scholars come to bear on the understanding of public relations as a social activity. Understanding public relations in its societal context entails a focus on such concepts as trust, legitimacy, understanding, and reflection, as well as on issues of power, behavior, and language. Each chapter is devoted to an individual theorist, providing an overview of that theorist’s key concepts and contributions, and exploring how these concepts can be applied to public relations as a practice. Each chapter also includes a box giving a short and concise presentation of the theorist, along with recommendation of key works and secondary literature. Overall, this volume will enhance understanding of theories and their applications in public relations, expanding the breadth and depth of the theoretic foundations of public relations. It will be of great interest to scholars and graduate students in public relations and strategic communication.

The Right to Information Act 2005

Download or Read eBook The Right to Information Act 2005 PDF written by Sudhir Naib and published by Oxford University Press. This book was released on 2011-01-24 with total page pages. Available in PDF, EPUB and Kindle.
The Right to Information Act 2005

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Publisher: Oxford University Press

Total Pages:

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ISBN-10: 9780199088225

ISBN-13: 0199088225

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Book Synopsis The Right to Information Act 2005 by : Sudhir Naib

The Indian state till recently denied information about its functioning and decision-making to its citizens, ironically, using laws made during the colonial period. Apart from being an anomaly in a democratic set-up, it created an adverse impact on the quality of governance, accountability, and transparency. It was only in 2005, after a prolonged freedom of information movement, that this situation was finally rectified. The government enacted the landmark Right to Information Act 2005, and gave to all its citizens the right to access information held by or under the control of public authorities. This Handbook is meant to serve as a practical guide to the implementation of the Act. The book begins by locating the Act in the context of a global movement for freedom of information (FOI), and discusses the efforts made by international bodies for adoption of FOI. It also presents a detailed comparative study of FOI in five countries—the US, the UK, Canada, South Africa, and India. In subsequent chapters, the book adopting a step-by-step approach, discusses the provisions of the Right to Information Act, how citizens should make use of the right to information, the comprehensive guidelines for public authorities and their obligations under the Act, which includes relevant central information commission decisions, the role of the public information officers (PIO), who are to be appointed as per the provisions in the Act by all public authorities, the exemptions allowed under the Act, and, finally, the appellate authorities to whom a citizen can appeal in case of unsatisfactory response by the PIO.

The Public Relations Handbook

Download or Read eBook The Public Relations Handbook PDF written by Alison Theaker and published by Routledge. This book was released on 2013-03-01 with total page 671 pages. Available in PDF, EPUB and Kindle.
The Public Relations Handbook

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Publisher: Routledge

Total Pages: 671

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ISBN-10: 9781136643743

ISBN-13: 1136643745

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Book Synopsis The Public Relations Handbook by : Alison Theaker

The Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the public relations industry. It traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationship with politics, lobbying organizations and journalism, assesses its professionalism and regulation and advises on training and entry into the profession. The Public Relations Handbook combines theoretical and organizational frameworks for studying public relations with examples of how the industry works in practice. It draws on a range of promotional strategies and campaigns from businesses, public and non-profit organizations including the AA, Airbus, BT, Northamptonshire County Council, Cuprinol and Action for Children. The Fourth Edition includes: case studies, examples and illustrations from a range of campaigns from small and multinational corporations, local government and charities; a companion website with new international case studies updated quarterly; specialist chapters on financial public relations, internal communications and marketing public relations; strategic overviews of corporate identity, globalisation and evaluation; a thorough examination of ethics and professionalism; more than fifty illustrations from recent PR campaigns; a completely revised chapter on corporate social responsibility a new chapter on risk, issues and crisis management.

Information Design

Download or Read eBook Information Design PDF written by Alison Black and published by Taylor & Francis. This book was released on 2017-01-12 with total page 750 pages. Available in PDF, EPUB and Kindle.
Information Design

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Publisher: Taylor & Francis

Total Pages: 750

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ISBN-10: 9781317125297

ISBN-13: 1317125290

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Book Synopsis Information Design by : Alison Black

Information Design provides citizens, business and government with a means of presenting and interacting with complex information. It embraces applications from wayfinding and map reading to forms design; from website and screen layout to instruction. Done well it can communicate across languages and cultures, convey complicated instructions, even change behaviours. Information Design offers an authoritative guide to this important multidisciplinary subject. The book weaves design theory and methods with case studies of professional practice from leading information designers across the world. The heavily illustrated text is rigorous yet readable and offers a single, must-have, reference to anyone interested in information design or any of its related disciplines such as interaction design and information architecture, information graphics, document design, universal design, service design, map-making and wayfinding.

Federal Information Dissemination Policies and Practices

Download or Read eBook Federal Information Dissemination Policies and Practices PDF written by United States. Congress. House. Committee on Government Operations. Government Information, Justice, and Agriculture Subcommittee and published by . This book was released on 1990 with total page 914 pages. Available in PDF, EPUB and Kindle.
Federal Information Dissemination Policies and Practices

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Total Pages: 914

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ISBN-10: PSU:000016121591

ISBN-13:

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Book Synopsis Federal Information Dissemination Policies and Practices by : United States. Congress. House. Committee on Government Operations. Government Information, Justice, and Agriculture Subcommittee

Professional Journal of the United States Army

Download or Read eBook Professional Journal of the United States Army PDF written by and published by . This book was released on 1948 with total page 1442 pages. Available in PDF, EPUB and Kindle.
Professional Journal of the United States Army

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Total Pages: 1442

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ISBN-10: OSU:32435029220209

ISBN-13:

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Book Synopsis Professional Journal of the United States Army by :

Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy

Download or Read eBook Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy PDF written by Ordóñez de Pablos, Patricia and published by IGI Global. This book was released on 2022-11-11 with total page 564 pages. Available in PDF, EPUB and Kindle.
Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy

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Publisher: IGI Global

Total Pages: 564

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ISBN-10: 9781668458501

ISBN-13: 1668458500

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Book Synopsis Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy by : Ordóñez de Pablos, Patricia

Artificial intelligence (AI) and knowledge management can create innovative digital solutions and business opportunities in Asia from circular and green economies to technological disruption, innovation, and smart cities. It is essential to understand the impact and importance of AI and knowledge management within the digital economy for future development and for fostering the best practices within 21st century businesses. The Handbook of Research on Artificial Intelligence and Knowledge Management in Asia’s Digital Economy offers conceptual frameworks, empirical studies, and case studies that help to understand the latest developments in artificial intelligence and knowledge management, as well as its potential for digital transformation and business opportunities in Asia. Covering topics such as augmented reality. Convolutional neural networks, and digital transformation, this major reference work generates enriching debate on the challenges and opportunities for economic growth and inclusion in the region among business executives and leaders, IT managers, policymakers, government officials, students and educators of higher education, researchers, and academicians.