How to navigate your strategy journey in business using a five model framework and methodology that teaches you to play 'SMART' and 'win' in the game of business and career ascension.

This book approaches strategy-making in a way that is designed to assist most organizations develop strategy appropriate to their size, purpose and resources. It provides a much-needed guide to the strategy-making process by: elaborating the key concepts and theories of strategic management; by illustrating through case vignettes the issues inherent in the process of strategy-making; and by providing extensive and detailed practical guidelines on the methods, techniques and tools employed in the case vignettes. Key themes explored are: the crucial significance of political feasibility; the role of participation; emphasis on stakeholder management; thinking about alternative futures within the overall process of stra

How to close the gap between strategy and execution Two-thirds of executives say their organizations don’t have the capabilities to support their strategy. In Strategy That Works, Paul Leinwand and Cesare Mainardi explain why. They identify conventional business practices that unintentionally create a gap between strategy and execution. And they show how some of the best companies in the world consistently leap ahead of their competitors. Based on new research, the authors reveal five practices for connecting strategy and execution used by highly successful enterprises such as IKEA, Natura, Danaher, Haier, and Lego. These companies: • Commit to what they do best instead of chasing multiple opportunities • Build their own unique winning capabilities instead of copying others • Put their culture to work instead of struggling to change it • Invest where it matters instead of going lean across the board • Shape the future instead of reacting to it Packed with tools you can use for building these five practices into your organization and supported by in-depth profiles of companies that are known for making their strategy work, this is your guide for reconnecting strategy to execution.

Like a good story, successful design is a series of engaging moments structured over time. The User’s Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a “story first” approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.

The first book in Bob Gorzynski's acclaimed strategic thinking trilogy. The Strategic Mind provides a framework for developing a deeper, more holistic form of thinking using seven core disciplines. Packed with examples and case studies, the book provides both theoretical insight and practical guidance for the 21st-century manager. "The Strategic Mind is unique in its class and should be on the list of essential reading for strategy courses at undergraduate and postgraduate level." Sue Davis, Deputy Dean, University of Gloucestershire Business School "A refreshing, often moving, and much needed new look at strategy in practice." Jeff Watkins, formerly Director of Postgraduate Management Programmes, University of Bristol "Distils the strategic essence from an astonishingly wide range of business and other stories." Simon Burke, Chairman, Superquinn supermarkets and Majestic Wine plc "Excellent - very readable and offers many insightful perspectives on people and situations directly relevant to the world today." Simon Wright, CEO, Virgin Entertainment Group International "This book is an inspiration to all of us wanting to explore our own strategy for a more meaningful life." John Tucker, Founder and Director, The International Centre for Families in Business "An essential book for the 21st-century strategic leader. If you are looking for a new framework to help you make difficult choices in your organisation with clarity and reality, then this book is the one for you!" June Burrough, Founder and Centre Director, Pierian Centre, Bristol. Bob Gorzynski is a writer, teacher and mentor, specialising in strategic thinking: seeing the 'big picture' and learning how to tap into our full creative potential. He is passionate about the natural world and protecting it for future generations, focusing on how to develop holistic strategies for the future (including working with environmental organisations as part of his PhD at Bangor University). He has written four published books on strategy and numerous other articles and is the Founder of the Centre for Strategic Thinking (www.spiritofstrategy.org).

WORLD CLASS PRICING is the indispensable roadmap to take your pricing organization from its' current class to World Class. It is built upon the 5 Levels of World Class Pricing – what has become the industry standard for tackling pricing improvement amongst pricing professionals. The approach to pricing improvement shared in this book has been successfully applied by many of the worlds’ leading companies including Exxon Mobil, GE, Michelin and J&J, among a host of others. It provides a positive vision of each step that needs to be taken on the journey to pricing improvement. Whether stuck firefighting at Level 1, cost-based pricing at Level 2, utilizing value-based pricing at Level 3, applying optimization at Level 4, or on the brink of achieving World Class at Level 5, this book has something for you.

How to use Strategic Learning to rapidly respond to change and gain a sustainable advantage over your competitors What's even harder than creating a breakthrough strategy? Making it stick. As companies are fighting to survive in a tough economy, this new book by Willie Pietersen demonstrates the power of the Strategic Learning process, a four-step dynamic cycle guaranteed to create and sustain winning performance. Adopted by a wide range of corporations and not-for-profit organizations, the Strategic Learning process builds on eight years of practicing, adapting and honing the original concepts Pietersen first introduced in Reinventing Strategy to explain how organizations can generate superior insights about their customers and competitors, craft a Winning Proposition, focus on a vital few key priorities, create buy-in throughout the organization and achieve success – again and again. Teaches organizations to make smarter decisions that help them win customers and earn superior profits Explains how to instill a culture of openness, learning, and courage that can face and respond to the constantly changing business environment Is a tool that can benefit leaders at all levels, in organizations both large and small, global and domestic, for-profit and not-for-profit Author Willie Pietersen, a former president of Tropicana and Seagram USA, is a professor of management at Columbia Business School, and the author of Reinventing Strategy, from Wiley Strategic Learning shows you how your business or nonprofit organization can develop better, more effective strategies for long-term competitive advantage.