IS YOUR PORTFOLIO PICTURE POOR? Why do some people almost always make money in home staging or interior redesign while others struggle? Do your efforts to promote your services "implode" during the presentation? Are you always losing out to your competitors? At last help for struggling home stagers and redesigners has arrived. These are visual businesses, so it behooves consultants to develop a strong portfolio that speaks favorably about their talent, their knowledge, their expertise, their background and their uniqueness. This is no easy task. Staging Portfolio Secrets helps readers pull out their strengths, gather powerful statistics about themselves, pull together distinctive photos to highlight their talents and display critical information to impress the most discerning prospects. Don't let your portfolio destroy your confidence and opportunities for success. Learn the secrets the most successful consultants don't want you to know. Make every prospect believe in you and trust you immediately. Watch your business grow and your referrals explode. Now you can take your home staging and redesign business to much higher, bigger, better, more profitable yields or results by creating the professional credentials and visuals so vital to attracting new clients. Best selling author, Barbara Jennings, of the Academy of Staging and Redesign hosted at Decorate-Redecorate.Com reveals it all. To build a large clientele takes a thought provoking, visual presentation so that potential clients can see and understand the many talents and services the consultant offers. Great presentations do the work for you but only if they incorporate the right types of information and highlight your personal strengths and attributes. Staging Portfolio Secrets identifies, addresses and explains the following topics: Secrets to building a six figure home staging and redesign business; Discovering your accomplishments and defining them with power; New ways of thinking in the 21st century; Keys to success and door bangers that lead to failure; Pulling together your strengths in compelling ways; Pulling together your biographical information in succinct ways; Writing copy that sells your talents so you don't have to; The all important referral letter - how to write it and how to use it; Getting past the gatekeeper and to the top real estate agents, home owners and executives; Preparing for the interviews and how to present yourself boldly; The referral interview that leads to new clients; Dress codes for interviews - what works and what to avoid; Interpreting face language so you can adapt to others instantly; Tips for photos and more; How to shoot the best, most effective photos; Using humor in your presentations; Getting testimonials and Letters of Reference; Using success stories effectively; How to use your portfolio effectively and efficiently; Presentation cases; Layout and design ideas; Using the web to promote your portfolio; 16 useful forms for consultations and testimonials; Bonuses and Concluding Remarks By understanding and following the concepts and precepts outlined in this guide, readers will be empowered to create brilliant presentations second to none that highlight and showcase their talents, knowledge and experience. In an ever increasingly competitive world, this guide will help readers hone in on talents and expertise they don't even know they have so that regardless of their experience, they will be able to impress anyone who sees their portfolio. As always, the author's writing style is personable and conversational and the perfect complement to other training she has offered to home stagers, giving them every upside advantage in the marketplace.

Whenever home staging consultants face challenging times, either economically or personally, the need for deeper, fresh, compelling business tactics and strategies becomes more necessary, even vital for survival for some. Home Staging in Tough Times brings together some of the most cutting edge marketing strategies in the home staging industry ever put in print, teaching readers how to think and operate "outside the box" and meet the challenges of the times with a deep passion, a high ethical standard and well-deserved hope. Readers will be introduced to a host of practical tips, ideas and concepts never before published by Barbara Jennings, national best selling author in the industry and Director of the Academy of Staging and Redesign. Jennings doesn't just give theory, but she makes the more difficult applications for readers, filling her pages with a multitude of examples, forms, sample letters, sample promotional articles, encouragement, creativity and so much more. Her easy going conversational style is personable and makes for a pleasant read. Learn how you can ratchet up your profits from your home staging business, generate more clients in new and unusual ways that work especially well in down markets and keep your business prospering no matter what circumstances currently surround you. Jennings has written 13 books for the home staging and interior redesign industry and has trained thousands globally through her certification courses.

Home Staging is a time consuming, labor intensive process, often involving many independent contractors, time delays and unexpected problems. Many books teach home stagers how to generate clients, but none teach how to actually get paid and protect oneself when offering extended services - until now. Barbara Jennings shows readers how to take professional precautions to protect themselves financially once they are hired for a project. Jennings also delves into how to survive and grow a home staging business in a tough economic climate. Jennings' books cover the gamut of starting, building, expanding and protecting a home staging business.

This guide will help any agent to give priceless advice so sellers can stage their own homes, while relying on professional stagers to manage homes that require more specialized and involved staging services.

The art of arranging art, photos, shelves and other wall mounted ornaments. Filled with illustrations and photos plus detailed insider concepts used by professional designers and art consultants.

Learn how to maximize profits in your redesign and staging business with 10 value-added services and products perfect for decorating consultants to offer their clients.

Essential DIY Guide to Home Décor and Home Staging “…a must-read when selling your home. This book is a beautiful tutorial that will help you sell your home faster.” ―Cassandra Aarssen, professional organizer and author of The Clutter Connection #1 New Release in How-to & Home, House Plans, and Project Management Are you overwhelmed by the idea of home staging? Don’t know what to do or where to start? In Secrets of Home Staging, award-winning home stager, Karen Prince, guides you through the home staging process with easy home décor ideas, design tips, and advice on how to stage your home to sell. Home staging made simple. Secrets of Home Staging isn’t just an indispensable guide for the everyday homeowner, it’s also geared to realtors and those committed to real estate investing and flipping houses. With potential home buyers pre-shopping homes online and dismissing many of them in as little as three seconds, it is essential your home is staged to look its best. Secrets of Home Staging helps you navigate the home staging process with an easy-to-follow guide. For fans of Joanna Gaines and the real estate world. No matter what your house plan, Secrets of Home Staging offers home interior design advice and tools you need to make your home look great online and in-person. Featuring over 150 color photos, and many practical house interior design tips, Karen gives home sellers everything they need to receive more offers, faster sales, and higher selling prices. Inside you’ll find before-and-after photos and information on easy DIY home improvements that buyers love, project management tips, and: • The 6 steps to successful home staging • Decluttering and decorating ideas that sell • How to determine your “key” rooms If you enjoy real estate books, interior design books, or home decor books─like Elements of Style, Home Body, Life Changing Magic of Tidying Up, Habitat, Inspire Your Home, or The Book on Flipping Houses─you’ll love Secrets of Home Staging.