See Spot Live Longer combines the most recent nutritional science with easy-to-follow practical advice on how to help dogs live longer. Part One introduces the reader to a few of the many dogs and cats the authors have known whose lives have been transformed by fresh food diets. Part Two compares the radical difference between the natural diet of dogs, which includes a variety of high-protein raw foods, and the modern diet, which usually includes only high-carbohydrate, highly processed dry food. The authors discuss in detail the macronutrient (protein, carbohydrate, fat, water) and micronutrient (vitamins, minerals, antioxidants, enzymes) content of these diets, as well as the reasons that dogs can thrive on carrion and other high bacteria content foods. Part Three discusses the inevitable toxins and allergens in dry foods, especially those that use low quality grains, and how these substances may be major contributors to the cancer and allergy epidemic in dogs. Part Four shows the reader how easy it is to immediately help dogs live longer. The main emphasis is on how to improve the dog's diet, even using foods that would normally be thrown away. Also discussed are: avoidance of toxins (especially those close to the ground toxins that humans often don't see); the importance of proper exercise; and keeping dogs lean. The appendices provide detailed information about dry dog food recipes and costs, give advice on how to select dry food, discuss the question of missing hybrid vigor (and Steve's Charlee Bear? dogs), and explore possible origins of health problems.

Ancestors and canine cousins of our dogs didn't eat "krunchy kibble" or "meat 'n gravy in a can." They ate what they found or caught... and it wasn't cooked or "enriched" either! It was high in protein, with balanced fats, and usually included a few fruits, vegetables and grasses. Steve Brown, an expert on canine nutrition, shows how you can bring the benefits of the canine ancestral diet to your dog by feeding him differently as little as just one day a week. And no, you won't need to lead a pack of dogs on a hunting expedition! Just follow Steve's well-researched and easy to follow ABCs to make improvements to whatever your dog currently eats. BONUS! Raw food or home prepared feeders will learn how to balance nutrients more precisely, especially fats, for optimum health. A dog diet to get wild about! bull; Learn about the latest research on the importance of protein and healthy fats in your dog's diet. bull; Find out why commercial foods can't include these fragile-but-crucial nutrients, and how you can make sure your dog gets them. bull; Just one day a week, or more frequently if you choose, follow the simple recipes that balance the nutrition in the commercial food you are feeding-wet or dry!

You’re probably wondering what on earth is an ABC Day? It's the one day a week that you feed your dog whole foods in place of their regular kibble. The ABC menu consists of sardines, fresh meat, eggs, and left over vegetables like broccoli stalks, bruised outside leaves of romaine lettuce, watermelon rinds, and other goodies

Provides hundreds of tips to help dog owners make well-informed decisions for their pets, including information on finding the right doctor, understanding veterinary vocabulary and technology, getting a second opinion, and supporting one's pet through various stages of illness.

The old media strategies advertisers used for decades no longer work. Here's what does! Traditional advertising, in the form of print, radio, and most notably, television, is far less effective than it used to be. Advertising strategies using only these mediums no longer work. Life After the 30-Second Spot explains how savvy marketers and advertisers are responding with new marketing techniques to get their message out, get noticed, engage their audiences-and increase sales! Covering topics such as viral marketing, gaming, on-demand viewing, long-form content, interactive, and more, the book explains the new avenues marketers and advertisers must use to replace traditional print, TV, and radio advertising-and which strategies are most effective. This book is every marketer's road map to "new marketing."

Gary Paulsen has owned dozens of unforgettable and amazing dogs, and here are his favorites--one to a chapter. Among them are Snowball, the puppy he owned as a boy in the Philippines; Ike, his mysterious hunting companion; Electric Fred and his best friend, Pig; Dirk, the grim protector; and Josh, one of the remarkable border collies working on Paulsen's ranch today. My Life in Dog Years is a book for every dog lover and every Paulsen fan--a perfect combination that shows vividly the joy and wisdom that come from growing up with man's best friend.

'Britain's top dog whisperer... a canine-human Esther Perel' The Observer Wouldn't you love to know what your dog was thinking? The truth is that your dog is communicating with you all the time but, unless you know the signs, you aren't picking up on what your dog wants you to know. Louise Glazebrook is a dog behaviourist, trainer and television presenter who specialises in teaching people how to understand and connect with their dogs. In The Book Your Dog Wishes You Would Read, Louise tackles everything from bringing the right dog home, understanding body language and breed behaviour, responding to common behavioural issues, to the toys and games that you and your dog will both love. Most dog trainers focus on the dog, but Louise focuses on you, the owner, giving you the skills and confidence to interpret your dog's needs and behaviour and build a better, happier relationship for life.