Principles of Window Display
Title | Principles of Window Display PDF eBook |
Author | James Hamilton Picken |
Publisher | |
Total Pages | 456 |
Release | 1927 |
Genre | Advertising |
ISBN |
Design techniques for window dressing
Title | Design techniques for window dressing PDF eBook |
Author | Carmen Cabezas Fontanilla |
Publisher | Ideaspropias Editorial S.L. |
Total Pages | 192 |
Release | 2010-04-09 |
Genre | Business & Economics |
ISBN | 8498392225 |
A good professional window dresser must be innovative and creative, intuitive and resourceful, i.e., an artist with a technical and commercial base. They must also possess artistic, marketing and technical skills. Moreover, an excellent sense of colour and light and an ability to create scenic displays is also important. This handguide, published by Ideaspropias Editorial, is a practical guide to the techniques, methods, materials and procedures entailed in the art of window dressing. It also includes resources and real examples that will guide and facilitate your work when designing a shop window. The aim of this training material is give you the knowledge of how to develop the design of a window display, by applying window-dressing techniques based on previously-identified technical, marketing and aesthetic objectives. This practical guide is a reference for all those wishing to design and assemble a window display.
Window and Interior Display
Title | Window and Interior Display PDF eBook |
Author | Robert Kretschmer |
Publisher | |
Total Pages | 172 |
Release | 1952 |
Genre | Display of merchandise |
ISBN |
Window and Interior Display: the Principles of Visual Merchandising [Illustrated]
Title | Window and Interior Display: the Principles of Visual Merchandising [Illustrated] PDF eBook |
Author | Robert Kretschmer |
Publisher | |
Total Pages | 130 |
Release | 2009-11-21 |
Genre | Display of merchandise |
ISBN | 9781449596132 |
Reprint of the 1952 book on interior and window display in the retail setting, including all the original vintage illustrations. Contents 1. DISPLAY AND SALES, 13 2. DISPLAY DEPARTMENT PERSONNEL, 22 3. MACHINES AND MATERIALS, 26 4. STRUCTURAL EQUIPMENT, 32 5. LIGHTING AND LAYOUT, 38 6. SIGNS AND SHOW CARDS, 43 7. COLOR, 49 8. INTERIOR DISPLAYS, 60 9. THEME IN DISPLAY, 65 10. GETTING THE MOST PROM DISPLAY, 76 11. WINDOWS AS MONEY, 87 12. POINTOESALE DISPLAYS, 96 13. STORE-FRONT AND WINDOW DESIGN, 103 14. EXAMPLES OF WINDOWS SUMMARY, 109
Window Dressing
Title | Window Dressing PDF eBook |
Author | G. L. Timmins |
Publisher | |
Total Pages | 120 |
Release | 1924 |
Genre | Advertising |
ISBN |
American Stationer and Office Manager
Title | American Stationer and Office Manager PDF eBook |
Author | |
Publisher | |
Total Pages | 652 |
Release | 1924 |
Genre | |
ISBN |
Automobile Trade Journal
Title | Automobile Trade Journal PDF eBook |
Author | |
Publisher | |
Total Pages | 1140 |
Release | 1920 |
Genre | Automobile industry and trade |
ISBN |