Mobile Services Industries, Technologies, and Applications in the Global Economy
Title | Mobile Services Industries, Technologies, and Applications in the Global Economy PDF eBook |
Author | Lee, In |
Publisher | IGI Global |
Total Pages | 368 |
Release | 2012-08-31 |
Genre | Technology & Engineering |
ISBN | 1466619821 |
As business paradigms shift from desktop-centric environments to data-centric mobile environments, mobile services create numerous new business opportunities. At the same time, these advances may also challenge many of the basic premises of existing business models. Mobile Services Industries, Technologies, and Applications in the Global Economy fosters a scientific understanding of mobile services, provides a timely publication of current research efforts, and forecasts future trends in the mobile services industry and its important role in the world economy. Written for academics, researchers, government policymakers, and corporate managers, this comprehensive volume will outline the great potential for new business models and applications in mobile commerce.
Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy
Title | Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy PDF eBook |
Author | Lee, In |
Publisher | IGI Global |
Total Pages | 449 |
Release | 2012-07-31 |
Genre | Technology & Engineering |
ISBN | 1466619406 |
As business paradigm shifts from a desktop-centric environment to a data-centric mobile environment, mobile services provide numerous new business opportunities, and in some cases, challenge some of the basic premises of existing business models. Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. This book is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.
Mobile Technologies and Socio-Economic Development in Emerging Nations
Title | Mobile Technologies and Socio-Economic Development in Emerging Nations PDF eBook |
Author | Mtenzi, Fredrick Japhet |
Publisher | IGI Global |
Total Pages | 366 |
Release | 2018-03-23 |
Genre | Computers |
ISBN | 152254030X |
As technology advances, mobile devices have become more affordable and useful to countries around the world. As a result, mobile evolution has become an essential part of economic and social advancement. Mobile Technologies and Socio-Economic Development in Emerging Nations provides emerging research on the role of mobile devices as an important aspect of social and economic growth in developing countries. While highlighting topics, such as device authentication, mobile data management, and sensor services, this book explores how mobile devices have evolved to become an extremely useful tool. This book is a vital resource for academicians, researchers, students, practitioners, politicians, and professionals seeking current research on the uses, applications, and advantages of mobile services in increasing economic growth.
Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages
Title | Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages PDF eBook |
Author | Lee, In |
Publisher | IGI Global |
Total Pages | 514 |
Release | 2012-06-30 |
Genre | Business & Economics |
ISBN | 1466618019 |
Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages is written as an e-commerce textbook for undergraduate and graduate students in various business programs, including information systems, marketing, computer science, and MBA. In addition to serving as a textbook in e-commerce, this book also provides an excellent repository for instructors, researchers, and industry practitioners for their research ideas, theories, and practical experiences. In addition to regular topics traditionally taught in the classroom, this textbook addresses the many new emerging ideas and applications and presents tools and techniques in all aspects of e-commerce development and management in the global economy.
New Media and Communication Across Religions and Cultures
Title | New Media and Communication Across Religions and Cultures PDF eBook |
Author | Nahon-Serfaty, Isaac |
Publisher | IGI Global |
Total Pages | 326 |
Release | 2014-01-31 |
Genre | Language Arts & Disciplines |
ISBN | 1466650362 |
"This book offers a unique opportunity in both the social sciences, humanities, and communication fields to provide concrete concepts and notions in the areas of inter-religious and inter-cultural dialogue"--
Empirical Research on Semiotics and Visual Rhetoric
Title | Empirical Research on Semiotics and Visual Rhetoric PDF eBook |
Author | Danesi, Marcel |
Publisher | IGI Global |
Total Pages | 312 |
Release | 2018-02-23 |
Genre | Computers |
ISBN | 1522556230 |
The study of symbols has long been considered a necessary field to unravel concealed meanings in symbols and images. These methods have since established themselves as staples in various fields of psychology, anthropology, computer science, and cognitive science. Empirical Research on Semiotics and Visual Rhetoric is a critical academic publication that examines communication through images and symbols and the methods by which researchers and scientists analyze these images and symbols. Featuring coverage on a wide range of topics, such as material culture, congruity theory, and social media, this publication is geared toward academicians, researchers, and students seeking current research on images, symbols, and how to analyze them.
Exploring Transmedia Journalism in the Digital Age
Title | Exploring Transmedia Journalism in the Digital Age PDF eBook |
Author | Gambarato, Renira Rampazzo |
Publisher | IGI Global |
Total Pages | 348 |
Release | 2018-02-16 |
Genre | Language Arts & Disciplines |
ISBN | 1522537821 |
Since the advent of digitization, the conceptual confusion surrounding the semantic galaxy that comprises the media and journalism universes has increased. Journalism across several media platforms provides rapidly expanding content and audience engagement that assist in enhancing the journalistic experience. Exploring Transmedia Journalism in the Digital Age provides emerging research on multimedia journalism across various platforms and formats using digital technologies. While highlighting topics, such as immersive journalism, nonfictional narratives, and design practice, this book explores the theoretical and critical approaches to journalism through the lens of various technologies and media platforms. This book is an important resource for scholars, graduate and undergraduate students, and media professionals seeking current research on media expansion and participatory journalism.