Marketplace Masters
Title | Marketplace Masters PDF eBook |
Author | Suzanne Lowe |
Publisher | Bloomsbury Publishing USA |
Total Pages | 266 |
Release | 2004-04-30 |
Genre | Business & Economics |
ISBN | 0313052069 |
In today's knowledge-based economy, service professionals, such as consultants, lawyers, accountants, architects, advertising agencies, IT specialists, and financial advisors, face a dazzling array of opportunities and challenges. In order to compete effectively, they need a disciplined approach for detecting market shifts, harnessing their competitive advantages, and developing service offerings that will attract the most profitable clients. Drawing from a five-year study covering thousands of firms, Suzanne Lowe presents the three building blocks of a market-driven infrastructure—looking out, digging deeper, and embedding innovation—and identifies eleven core skills that any service firm can apply to master the marketplace and achieve lasting competitive success. Integrating insights from the fields of marketing, service management, planning, and entrepreneurship, and showcasing the successful strategies of such firms as Towers Perrin, DDB Worldwide, and Egon Zehnder International, Lowe shows service professionals how to gather intelligence about their clients, competitors, and marketplace; promote a market-driven culture throughout the organization; and engage in continuous research and development to introduce new services. Mastering these skills will enable readers to be better prepared to face changes in the market, and make decisive, informed decisions about opportunities that will prove right in the long term.
Masters' Plan
Title | Masters' Plan PDF eBook |
Author | Tim Dodge |
Publisher | Lulu.com |
Total Pages | 634 |
Release | 2007-01-01 |
Genre | Fiction |
ISBN | 1427622493 |
Masters of the Marketplace
Title | Masters of the Marketplace PDF eBook |
Author | Susan Carlile |
Publisher | |
Total Pages | 0 |
Release | 2011 |
Genre | Books and reading |
ISBN | 9781611460124 |
Masters of the Marketplace is the first book to address the importance of the 1750s in literary history and to consider the active role that women novelists played in the formation of the novel. It highlights how women novelists of the 1750s controlled their literary circumsta...
Masters, Slaves, & Subjects
Title | Masters, Slaves, & Subjects PDF eBook |
Author | Robert Olwell |
Publisher | Cornell University Press |
Total Pages | 326 |
Release | 1998 |
Genre | History |
ISBN | 9780801484919 |
While slavery was peculiar within a democratic republic, it was an integral and seldom questioned part of the 18th-century British empire. Examining the complex culture of the South Carolina law country from the end of the Stono Rebellion through the American Revolution, historian Robert Olwell analyzes the structures and internal dynamics of a world in which both masters and slaves were also imperial subjects.
Traveling Spirit Masters
Title | Traveling Spirit Masters PDF eBook |
Author | Deborah Kapchan |
Publisher | Wesleyan University Press |
Total Pages | 350 |
Release | 2023-09-05 |
Genre | Music |
ISBN | 0819501360 |
A group of ritual musicians and former slaves brought from sub-Saharan Africa to Morocco, the Gnawa heal those they believe to be possessed, using incense, music, and trance. But their practice is hardly of only local interest: the Gnawa have long participated in the world music market through collaborations with African-American jazz musicians and French recording artists. In this first book in English on Gnawa music and its global reach, author Deborah Kapchan explores how these collaborations transfigure racial and musical identities on both sides of the Atlantic. She also addresses how aesthetic styles associated with the sacred come to inhabit non-sacred contexts, and what new amalgams they produce. Her narrative details the fascinating intrinsic properties of trance, including details of enactment, the role of gesture and the body, and the use of the senses, and how they both construct authentic Gnawa identity and reconstruct historically determined relations of power. Traveling Spirit Masters is a captivating and elucidating demonstration of how and why trance—and indeed all sacred music—is fast becoming a transnational sensation.
Television Rewired
Title | Television Rewired PDF eBook |
Author | Martha P. Nochimson |
Publisher | University of Texas Press |
Total Pages | 320 |
Release | 2019-07-15 |
Genre | Performing Arts |
ISBN | 147731895X |
In 1990, American television experienced a seismic shift when Twin Peaks premiered, eschewing formulaic plots and clear lines between heroes and villains. This game-changing series inspired a generation of show creators to experiment artistically, transforming the small screen in ways that endure to this day. Focusing on six shows (Twin Peaks, with a critical analysis of both the original series and the 2017 return; The Wire; Treme; The Sopranos; Mad Men; and Girls), Television Rewired explores what made these programs so extraordinary. As their writers and producers fought against canned plots and moral simplicity, they participated in the evolution of the exhilarating new auteur television while underscoring the fact that art and entertainment don't have to be mutually exclusive. Nochimson also makes provocative distinctions between true auteur television and shows that were inspired by the freedom of the auteur series but nonetheless remained entrenched within the parameters of formula. Providing opportunities for vigorous discussion, Television Rewired will stimulate debates about which of the new television series since 1990 constitute “art” and which are tweaked “business-driven storytelling.”
Science & Engineering Indicators
Title | Science & Engineering Indicators PDF eBook |
Author | |
Publisher | |
Total Pages | 556 |
Release | 1993 |
Genre | Electronic journals |
ISBN |