Celebrates the new Indian designers—from ready-to-wear and haute couture to bridal and menswear—currently transforming the international fashion scene India is a rising star in the world of fashion. Drawing on an inimitable creative inheritance stretching back thousands of years, the country’s designers are rapidly securing India’s place in the future of fashion. Larger cities like Delhi and Mumbai, home to Lakmé Fashion Week and already destinations for the fashion elite, are no longer the sole players, as Pune and Bangalore grow increasingly influential. Across India, young designers are acting on the opportunities provided by the increasing influence of the nation’s fashion shows and the expanding market for boutiques and online retail. This timely first survey of Indian fashion celebrates the achievements of such young designers as Rahul Mishra, Aneeth Arora, and Ruchika Sachdeva, as well as the visually vibrant designs of established superstars including Manish Aurora, Abu Jani, Sandeep Khosla, and others. Illuminating profiles of the designers are interwoven with interviews conducted by the author especially for this book. Lush illustrations of all the hottest looks range from luxury bridal and ethnic formal wear to contemporary interpretations of the sari. Descriptions of the various techniques and materials employed reveal the skill behind each incredible garment, from traditional crafts like handloom weaving, color-resist dyed silk, intricate embroidery and appliqué, to cutting-edge fabrication and construction methods.

Fashion in India is distinctly unique, in its aesthetics, systems, designers and influences. Indian Fashion is the first study of its kind to examine the social, political, global and local elements that give shape to this multifaceted center. Spanning India's long historical contribution to global fashion to the emergence of today's vibrant local fashion scene, Sandhu provides a comprehensive overview of the Indian fashion world. From elite high-end to street style of the masses, the book explores the complex realities of Indian dress through key issues such as identity, class, youth and media. This ground-breaking book does not simply apply western fashion theory to an Indian context, but allows for a holistic understanding of how fashion is created, worn, displayed and viewed in India. Accessibly written, Indian Fashion will be a fantastic resource for students of fashion, cultural studies and anthropology.

This unique ethnographic investigation examines the role that fashion plays in the production of the contemporary Indian luxury aesthetic. Tracking luxury Indian fashion from its production in village craft workshops via upmarket design studios to fashion soirées, Kuldova investigates the Indian luxury fashion market's dependence on the production of thousands of artisans all over India, revealing a complex system of hierarchies and exploitation. In recent years, contemporary Indian design has dismissed the influence of the West and has focused on the opulent heritage luxury of the maharajas, Gulf monarchies and the Mughal Empire. Luxury Indian Fashion argues that the desire for a luxury aesthetic has become a significant force in the attempt to define contemporary Indian society. From the cultivation of erotic capital in businesswomen's dress to a discussion of masculinity and muscular neo-royals to staged designer funerals, Luxury Indian Fashion analyzes the production, consumption and aesthetics of luxury and power in India. Luxury Indian Fashion is essential reading for students of fashion history and theory, anthropology and visual culture.

Looks at the world of Indian fashion, exploring the work of such designers as Fightercock, Kavita Bharthia, and Gayatri Khanna and discusses the innovative techniques being used for textiles, sculptural draping, and pattern cutting.

In today's globally connected marketplace, a wedding sari in rural north India may become a woman's blouse or cushion cover in a Western boutique. Lucy Norris's anthropological study of the recycling of clothes in Delhi follows garments as they are gifted, worn, handed on, discarded, recycled, and sold once more. Gifts of clothing are used to make and break relationships within middle-class households, but a growing surplus of unwanted clothing now contributes to a global glut of textile waste. When old clothing is, for instance, bartered for new kitchen utensils, it enters a vast waste commodity system in which it may be resold to the poor or remade into new textiles and exported. Norris traces these local and transnational flows through homes and markets as she tells the stories of the people who work in the largely hidden world of fabric recycling.

The book is based on the brief research of the evolution of fashion from the starting period of time. It includes the details about how fashion has evolve from that time to now. How every civilization introduce their own style and dressing how fashion is now contributing to our society and what is the effect of fashion on Indian Society? How clothing has been divided in various segments in 21st century? The book is more useful for those who are indulging in the field of fashion and clothing and who is curious to know about the journey of fashion and attires of Indian society.

Carefully researched collection of 44 ready-to-color illustrations spotlights more than five centuries of fashions from India's colorful past, among them the sari, a long, gracefully draped gown worn by women; full, trousers, worn by both sexes; jodphurs — trousers westernized into riding breeches; as well as Pashmina shawls, turbans, and other accessories.