"This book addresses a new philosophy or a major strategy that is emerging today in international business: simulaneous competition and cooperation between multinational enterprises (MNEs) and their global rivals, foreign governments, alliance partners, and corporate members. ... Coopetition goes beyond conventional rules of competition and cooperation to combine the advantages of both. Coopetition involves cooperating to create a bigger business pie, while competing to divide it up. Cooperation reflects the elements of mutual accommodation and collaboration, seeking joint payoffs and goal accomplishment from the interdependent activities or resources. Competition reflect the elements of bargaining or control and related conflicts, seeking private gains for the[ir] own party."--Page 9 (Preface).

Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. With over 40,000 copies sold and now in its 9th printing, Co-opetition is a business strategy that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high profit means of leveraging business relationships. Intel, Nintendo, American Express, NutraSweet, American Airlines, and dozens of other companies have been using the strategies of co-opetition to change the game of business to their benefit. Formulating strategies based on game theory, authors Brandenburger and Nalebuff created a book that's insightful and instructive for managers eager to move their companies into a new mind set.

The book examines the theories of co-opetition and follows this up with empirically based case studies as well as experimental evidence from the laboratory and will be of interest to those involved with strategic management.

This innovative book portrays the state-of-the-art of coopetition strategy regarded as a compelling mindset to exploit entirely the potential of actors’ interdependencies (firms, governments, suppliers, customers, scientists and partners) in today’s global scenarios. It provides the rudiments for navigating an exploration journey into a virtually new and emergent management subfield. This volume presents three key distinctive features: it is the first attempt that delves systematically and rigorously into coopetition strategy and coopetitive behaviour; it clearly elucidates the contribution of coopetition to the advancement of strategic management and managerial practice; it is the outcome of the collective brains of several scholars, with diverse geographical roots and backgrounds, who cultivate original research on co-opetition strategy from a variety of perspectives (economic, managerial, political) and multiple methods (theory building, game-theoretical, experimental and inductive case-based inquiries). Looking into this volume, the reader will realize that, while the topic is at the beginning of its lifecycle, coopetition strategy has touched an important crossroads which solicits a more comprehensive and systematic assessment. If mindfully formulated and implemented, this hybrid strategic option is able to increase returns and generate value for shareholders, entrepreneurs, managers and coopetitors.

Business Groups and Strategic Coopetition sheds lights on the poorly recognised problem of intra-organisational relationships within business groups by adopting the coopetition lens. It brings together the strategic management (coopetition and performance) and international management perspectives (business groups and its role in the economy). It is a unique proposition as those two research streams, such as business groups and coopetition, are rarely assessed together. The coopetition, which is seen as the strategy of value creating in the rapidly changing environment, brings benefits, such as an increased innovation, cost reduction, access to resources, and improved competitive position that could be capture by business groups as well. However, the understanding of complex organisations, such as business group, and answering the question how to manage intra-level coopetition to gain better performance therein is still unclear. Therefore, the book aims to extends the knowledge in the field of internal relationships within business groups as well as the coopetition phenomenon. This book is written to meet needs of researchers, students as well as managers and to present an integrated view on the coopetition within business groups.

This book provides a diverse set of perspectives on the topic. It is very useful reading for anyone interested in understanding coopetition in multiple contexts. Devi R. Gnyawali, Virginia Tech, US As an original strategic management perspective, coopetition has hitherto been underexploited in analysing contemporary firm strategies and behaviours and, more generally, managerial practices and processes. This innovative book provides both theoretical insights and empirical evidence on coopetition. Coopetition shows great interpretive and normative potential and is likely to be an increasingly important tool. This book is one of the first key contributions in shaping and systematizing a novel coopetition agenda in the field of strategy. The book argues that coopetition is neither an extension of competition theory, nor an extension of cooperative theory. It is in fact a specific and distinctive research object, which calls for dedicated theoretical investigation to develop questions for theory, method, and managerial practice. This book provides both practitioners and academic scholars with a milestone that brings together an active community of researchers expressly mobilized around the creative in-depth scrutiny of coopetition. It will greatly appeal to researchers, scholars, and graduate students of management, business strategy competitive dynamics, and international business, as well as practitioners such as managers and consultants.

This book investigates, compares, and contrasts the theoretical and practical elements of business concepts and models that are acclimated to the dynamic changes of our modern era. Furthermore, it describes and analyzes the current cooperative interactions among firms, and evaluates the contribution of knowledge dynamics in coopetition.