If you have you ever wondered what ‘makes people tick’, or needed to know how to persuade people to do something, then you should read this book. It reveals how, although we all share one planet, we are in effect in three separate worlds – the worlds of Settlers, Prospectors and Pioneers, worlds that are hidden until you know what to look for.

Required reading at Harvard Business School and Columbia Business School. Everyone wants to be more appealing and effective, but few believe we can manage the personal magnetism of a Bill Clinton or an Oprah Winfrey. John Neffinger and Matthew Kohut trace the path to influence through a balance of strength (the root of respect) and warmth (the root of affection). Each seems simple, but only a few of us figure out the tricky task of projecting both at once. Drawing on cutting-edge social science research as well as their own work with Fortune 500 executives, members of Congress, TED speakers, and Nobel Prize winners, Neffinger and Kohut reveal how we size each other up—and how we can learn to win the admiration, respect, and affection we desire.

The winner of the UK's Business Book of the Year Award for 2021, this is a groundbreaking exposé of the myths behind startup success and a blueprint for harnessing the things that really matter. What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage. But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition. This groundbreaking book shows how to identify your own Unfair Advantages and apply them to any project. Drawing on over two decades of hands-on experience, Ash Ali and Hasan Kubba offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so they explore the importance of money, intelligence, location, education, expertise, status, and luck in the journey to success. From starting your company, to gaining traction, raising funds, and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realize you already had, to succeed in the cut-throat world of business.

This is Australia’s quiet best-selling book and practical guide to self-discovery and personal growth. In it you will discover: • Your own personality style and the style of those you live and work with • How to see yourself as others see you • The strengths, shortcomings and hidden talents of the different styles • What style is best suited to what job • How to pick another’s style within 30 seconds of meeting them. • How to relate better with others • How to avoid personality clashes • How to enrich your relationships What Makes People Tick contains a unique, quick and easy-to-complete questionnaire to discover personality types as well as a Job Compatibility Indicator to pinpoint the most suitable personality type for each occupation. What Makes People Tick is ‘must know’ information for people who have to deal with, live with, sell to, and generally get on with other people.

This Element is an excerpt from The Truth About Confident Presenting (9780132161602) by James O’Rourke. Available in print and digital formats. Expert techniques for making sure people pay attention to your presentation, from one of the world’s leading business communications experts. If a presentation is a learning occasion for the audience, it’s also a listening occasion: an opportunity to hear, tune into, and make sense of what’s being said. But, listening is hard work. It involves intellectual and physical effort. Unless properly motivated, it’s something most people would rather not do. So, how do you get an audience to listen?

Do you feel stuck in life, not knowing how to make it more successful? Do you wish to become more popular? Are you craving to earn more? Do you wish to expand your horizon, earn new clients and win people over with your ideas? How to Win Friends and Influence People is a well-researched and comprehensive guide that will help you through these everyday problems and make success look easier. You can learn to expand your social circle, polish your skill set, find ways to put forward your thoughts more clearly, and build mental strength to counter all hurdles that you may come across on the path to success. Having helped millions of readers from the world over achieve their goals, the clearly listed techniques and principles will be the answers to all your questions.