Over 850 trademarks for companies and products in industries ranging from food to furniture to fabrics. Captions identify each company, its type of business, and the year of the design.

Black-and-white reproductions of the identifying marks and symbols of American institutions, industries, and products, arranged by category, show current trends in American trademark design

Presents a fascinating collection of the most ingenious designs and devices ever to represent a commercial product or service.

Presents a fascinating collection of the most ingenious designs and devices ever to represent a commercial product or service.

DIVReprinted from a rare portfolio of abstract design published in Paris in the 1920s: 87 designs that reflect the emergence of the Art Deco aesthetic, in a variety of useful shapes and sizes. Royalty-free. /div

The trademarks in this collection represent some of the finest graphic design to emanate from Britain between the wars. Author John Mendenhall has gathered over 280 trademarks and logos from the archives of the British Library and categorized them by subject. From the carefree exuberance of the twenties to the back-to-work ethic of the thirties, these trademarks reflect the moods and successes of industry prior to World War II and the advent of diversified, multi-national conglomerates. This book will serve as an inspiration for designers and commercial artists seeking source material beyond the abstract designs of the past twenty years and will fascinate anyone with its unique and often humorous glimpse back to a more innocent era in British life.

Aiming to place design developments in their broader context, this text describes the history of design from its emergence as a separate discipline around 1750 to the present. Arranged chronologically, and with colour-coded pages for ease of reference, the book includes time-lines and designers' biographies, as well as feature spreads on notable designers and companies. There is also a detailed list of major design museums and collections.