Exploring Russian as a pluricentric language, this book provides a panoramic view of its use within and outside the nation and discusses the connections between language, politics, ideologies, and cultural contacts. Russian is widely used across the former Soviet republics and in the diaspora, but speakers outside Russia deviate from the metropolis in their use of the language and their attitudes towards it. Using country case studies from across the former Soviet Union and beyond, the contributors analyze the unifying role of the Russian language for developing transnational connections and show its value in the knowledge economy. They demonstrate that centrifugal developments of Russian and its pluricentricity are grounded in the language and education policies of their host countries, as well as the goals and functions of cultural institutions, such as schools, media, travel agencies, and others created by émigrés for their co-ethnics. This book also reveals the tensions between Russia’s attempts to homogenize the 'Russian world' and the divergence of regional versions of Russian reflecting cultural hybridity of the diaspora. Interdisciplinary in its approach, this book will prove useful to researchers of Russian and post-Soviet politics, Russian studies, Russian language and culture, linguistics, and immigration studies. Those studying multilingualism and heritage language teaching may also find it interesting.

Concentrating on the formative years of the Cold War from 1943 to 1957, Patryk Babiracki reveals little-known Soviet efforts to build a postwar East European empire through culture. Babiracki argues that the Soviets involved in foreign cultural outreach tried to use "soft power" in order to galvanize broad support for the postwar order in the emerging Soviet bloc. Populated with compelling characters ranging from artists, writers, journalists, and scientists to party and government functionaries, this work illuminates the behind-the-scenes schemes of the Stalinist international propaganda machine. Based on exhaustive research in Russian and Polish archives, Babiracki's study is the first in any language to examine the two-way interactions between Soviet and Polish propagandists and to evaluate their attempts at cultural cooperation. Babiracki shows that the Stalinist system ultimately undermined Soviet efforts to secure popular legitimacy abroad through persuasive propaganda. He also highlights the limitations and contradictions of Soviet international cultural outreach, which help explain why the Soviet empire in Eastern Europe crumbled so easily after less than a half-century of existence.

Exploring Russian as a pluricentric language, this book provides a panoramic view of its use within and outside the nation and discusses the connections between language, politics, ideologies, and cultural contacts. Russian is widely used across the former Soviet republics and in the diaspora, but speakers outside Russia deviate from the metropolis in their use of the language and their attitudes towards it. Using country case studies from across the former Soviet Union and beyond, the contributors analyze the unifying role of the Russian language for developing transnational connections and show its value in the knowledge economy. They demonstrate that centrifugal developments of Russian and its pluricentricity are grounded in the language and education policies of their host countries, as well as the goals and functions of cultural institutions, such as schools, media, travel agencies, and others created by émigrés for their co-ethnics. This book also reveals the tensions between Russia’s attempts to homogenize the 'Russian world' and the divergence of regional versions of Russian reflecting cultural hybridity of the diaspora. Interdisciplinary in its approach, this book will prove useful to researchers of Russian and post-Soviet politics, Russian studies, Russian language and culture, linguistics, and immigration studies. Those studying multilingualism and heritage language teaching may also find it interesting.

Examines Russian language politics and its impact on different Russian speaking communities

Central Asia often evokes images of imperial power rivalry dating back to the 19th century. Yet as the region’s international politics becomes more complex in the age of globalization, the need for new ways of looking at its many actors is more pressing than ever. Today even the traditional great powers rely increasingly on subtle forms of influence to augment their military might and economic clout in order to achieve their objectives in Central Asia. Bearing this in mind, Soft Power in Central Asia examines the patterns of attraction and persuasion that help shape the political choices of countries in the region. Starting with an investigation of soft power projection by the US, Russia and China, it sheds light on normative transfer and public diplomacy of the European Union, Turkey and Israel, and concludes with a discussion of the Central Asian republics’ active stance in the competition for the hearts and minds. Containing original chapters contributed by leading experts in the field, the volume will appeal to scholars and professionals with interest in international relations, political science and Central Asian studies.

During the Cold War, Soviet influence and Leninist ideology were inseparable. But the collapse of both systems threw Russian influence into limbo. In this book, James Sherr draws on his in-depth study of the country over many years to explain and analyse the factors that have brought Russian influence back into play. Today, Tsarist, Soviet and contemporary approaches combine in creative and discordant ways. The result is a policy based on a mixture of strategy, improvisation and habit. The novelty of this policy and its apparent successes pose possible dangers for Russia's neighbours, the West and Russia itself.

Putin’s Propaganda Machine examines Russia’s “information war,” one of the most striking features of its intervention in Ukraine. Marcel H. Van Herpen argues that the Kremlin’s propaganda offensive is a carefully prepared strategy, implemented and tested over the last decade. Initially intended as a tool to enhance Russia’s soft power, it quickly developed into one of the main instruments of Russia’s new imperialism, reminiscent of the height of the Cold War. Van Herpen demonstrates that the Kremlin’s propaganda machine not only plays a central role in its “hybrid war” in Ukraine, but also has broader geopolitical objectives intended to roll back the influence of NATO and the United States in Europe. Drawing on years of research, Van Herpen shows how the Kremlin built a multitude of soft power instruments and transformed them into effective weapons in a new information war with the West. /span