It is a truth widely acknowledged that if you’re pregnant and can afford one, you’re going to pick up a pregnancy manual. From What to Expect When You’re Expecting to Pregnancy for Dummies, these guides act as portable mentors for women who want advice on how to navigate each stage of pregnancy. Yet few women consider the effect of these manuals—how they propel their readers into a particular system of care or whether the manual they choose reflects or contradicts current medical thinking. Using a sophisticated rhetorical analysis, Marika Seigel works to deconstruct pregnancy manuals while also identifying ways to improve communication about pregnancy and healthcare. She traces the manuals’ evolution from early twentieth-century tomes that instructed readers to unquestioningly turn their pregnancy management over to doctors, to those of the women’s health movement that encouraged readers to engage more critically with their care, to modern online sources that sometimes serve commercial interests as much as the mother’s. The first book-length study of its kind, The Rhetoric of Pregnancy is a must-read for both users and designers of our prenatal systems—doctors and doulas, scholars and activists, and anyone interested in encouraging active, effective engagement.

In The Rhetoric and Medicalization of Pregnancy and Childbirth in Horror Films, Courtney Patrick-Weber argues that the medicalization of pregnancy and childbirth traumatizes pregnant people in a number of ways, even as many people believe the shift toward medicalization has improved conditions for pregnant people. Patrick-Weber analyzes a selection of horror films, including The Void and Black Christmas, to demonstrate not only evidence of this trauma on a visceral level, but also how horror films can reflect and contribute to cultural conversations surrounding pregnancy and childbirth. While horror films are often neglected as vital sources of intellect and analysis, many of these films use their subversive viewpoints on cultural issues to offer a unique perspective that can ultimately help to shape the way society views them. Patrick-Weber reminds us that pregnancy and childbirth can be traumatic events, both physically and emotionally, as she discusses the current conversations surrounding the issue and critiques the “advancement” of medicalization. Scholars of film studies, gender studies, rhetoric, and medicine may find this book particularly useful.

Women seeking to express concerns about childbirth or to challenge institutionalized medicine by writing online birth plans or birth stories exercise rhetorical agency in undeniably feminist ways. In Writing Childbirth: Women’s Rhetorical Agency in Labor and Online, author Kim Hensley Owens explores how women create and use everyday rhetorics in planning for, experiencing, and writing about childbirth. Drawing on medical texts, popular advice books, and online birth plans and birth stories, as well as the results of a childbirth writing survey, Owens considers how women’s agency in childbirth is sanctioned, and how it is not. She examines how women’s rhetorical choices in writing interact with institutionalized medicine and societal norms. Writing Childbirth reveals the contradictory messages women receive about childbirth, their conflicting expectations about it, and how writing and technology contribute to and reconcile these messages and expectations. Demonstrating the value of extending rhetorical investigations of health and medicine beyond patient-physician interactions and the discourse of physicians, Writing Childbirth offers fresh insight into feminist rhetorical agency and technology and expands our understanding of the rhetorics of health and medicine.

As long as there have been pregnancies, there have been suggestions for how best to bring a child into the world: from tips for homeopathic care and natural childbirth to the circulation of old wives’ tales, those who deliver advice to pregnant women are often influenced as much by their own agendas as what is best, or most comfortable, for a new mother. In Expecting, Marika Seigel, author of The Rhetoric of Pregnancy, provides a list of recommended reading and considers the history of pregnancy advice. Opening with her own birthing histories and careful explanation of how she first became interested in the topic, Seigel then casts a skeptical eye over the pregnancy guides that have circulated from the Enlightenment to the present day. Encouraging women to remain empowered when they are pregnant and to collaborate with their health care providers, Seigel articulates how best to have a healthy and affirming birth experience.

As reproductive power finds its way into the hands of medical professionals, lobbyists, and policymakers, the geographies of pregnancy are shifting, and the boundaries need to be redrawn, argues Laura R. Woliver. Across a politically charged backdrop of reproductive issues, Woliver exposes strategies that claim to uphold the best interests of children, families, and women but in reality complicate women's struggles to have control over their own bodies. Utilizing feminist standpoint theory and promoting a feminist ethic of care, Woliver looks at the ways modern reproductive politics are shaped by long-standing debates on abortion and adoption, surrogacy arrangements, new reproductive technologies, medical surveillance, and the mapping of the human genome.

Traces the rhetorical origins of maternal anxiety in Victorian literature, bringing uptake and genre ecology into literary studies.