The Modern CEO is a compilation of research, stories, strategies and sets forth a cutting-edge approach to sharing the message of innovative leadership through technology. This book provides an insiders prospective with insights from information technology practitioners, leadership experts, technology consultants, and more importantly organization leaders. As technology continues to play a larger role in leadership strategies as it pertains to achieving business goals, and objectives the author discusses best-practices for leaders to take their organizations to higher levels. West, goes inside the minds of today's leader and prescribes viable tools, effective solutions, and strategies designed to address any organizations unique technology needs.

The Modern CEO has been described as "the one book every CEO will need to ensure their relevance and success in the coming years". It's a handbook that addresses the mindset, the skillset and the toolset that every CEO will need to navigate doing business in the foreseeable future.

The roles and responsibilities of CEOs have been put to the test in recent years. Never before has the corporate leader had to do business in such a rapidly evolving, globally influenced and turbulent time. For many CEOs this means it's time to rethink strategies, philosophies and tactics. As a CEO of his own company, an Australian Financial Review Top 100 Fast Growth company, Jarrod McGrath knows only too well just what it takes to lead effectively, managing the challenges of being a modern CEO on a day-to-day basis. At the same time, Jarrod works with CEOs around the world, all of whom are facing the same issues. It has become clear that a fresh approach to leading organizations is needed. With the input of leading CEOs from around the world, and extensive research on the changing roles of CEOs and the challenges and opportunities they face, The Modern CEO is an inspirational and practical guide. This book will help you with: Understanding the mindset, skillset and toolset that a modern CEO needs now and into the future. Building an organization around the needs, expectations and purpose of those who work within that organization. Balancing the need to be commercial while putting people at the core of what you do. Building a culture and a philosophy that supports people being themselves, including diversity, equity, inclusion and belonging. THE MODERN CEO WILL BECOME A MILESTONE BOOK, ONE THAT MANY CEOs WILL USE TO MAP THEIR FUTURE AND THE FUTURE OF THEIR ORGANIZATION.

A reexamination of the major economic theories of the past two hundred years discusses how long-dead, famous economists such as Adam Smith and others would handle today's economic problems.

Corporate governance for public companies in the United States today is a fragile balance between shareholders, board members, and CEOs. Shareholders, who are focused on profits, put pressure on boards, who are accountable for operations and profitability. Boards, in turn, pressure CEOs, who must answer to the board while building their own larger vision and strategy for the future of the company. In order for this structure to be successful in the long term, it is imperative that boards and CEOs come to understand each other’s roles and how best to work together. Drawing on four decades of experience advising boards and CEOs on how to do just that, Thomas A. Cole offers in CEO Leadership a straightforward and accessible guide to navigating corporate governance today. He explores the recurring question of whose benefit a corporation should be governed for, along with related matters of corporate social responsibility, and he explains the role of laws, market forces, and politics and their influence on the governance of public companies. For corporate directors, he provides a comprehensive examination of the roles, responsibilities, and accountability the role entails, while also offering guidance on how to be as effective as possible in addressing both routine corporate matters and special situations such as mergers and acquisitions, succession, and corporate crises. In addition, he offers practical suggestions for CEOs on leadership and their interactions with boards and shareholders. Cole also mounts a compelling case that a corporate culture that celebrates diversity and inclusion and has zero tolerance for sexual misconduct is critical to long-term business success. Filled with vignettes from Cole’s many years of experience in the board room and C-suite, CEO Leadership is an invaluable resource for current and prospective directors, CEOs, and other senior officers of public companies as well as the next generation of corporate leaders and their business and financial advisors.

How does a good CEO deliver value? An ideal resource for all aspiring executives, this book provides a comprehensive portrait of the CEO's role and a clearly defined roadmap for acquiring the skill set of a successful CEO. There is a critical and growing need for effective and enlightened leadership in the private sector. The corporate world needs CEOs who can build companies, exceed customer expectations, address the needs of the world's growing population, and deliver superior value to investors. CEOs must balance on an incredibly difficult and challenging tightrope and apply a daunting range of skills and experience at the highest levels to do so. Over one third of all new CEOs are out within three years and many companies don't achieve their full potential due to lack of leadership talent. CEO: Mastering the Corporate Pyramid shines a spotlight on what CEOs actually do, identifies the skills necessary to do the job, and explains how to develop these skills for anyone aspiring to the executive suite as well as those considering starting or buying a business. It supplies a unique and powerful roadmap for career success and increases the chances for an aspiring CEO to make it to the top and survive and thrive in the position.

This is the most practical marketing book you will ever read. It outlines a six-step process that will bring clarity to marketing like you’ve never experienced before. It’s literally a step-by-step guide to more leads, higher sales and a stronger brand. ​The first step is simply being a competent marketer. As the CEO of your organization, this should worry you: Your marketing team knows a lot less about marketing than they let on. And you can prove it in an instant. Ask them to explain the difference between the marketing mix and the promotional mix. It’s a basic question but surprisingly most marketers don’t know the answer. Imagine asking your accounting staff the difference between a balance sheet and an income statement and finding out you stumped them. Now consider this: You can maybe ring another 20% in sales out of your current customers, but that’s offset by the hole in your customer bucket. Real growth comes from new business development and you’ve entrusted a good share of that to a marketing team that can't define a basic marketing term. Not good. I suggest you buy a copy of this book for yourself first. I’ll show you the six steps of Strategically Aimed Marketing or the SAM 6® process for short. It will get you up to speed quickly. Then buy copies for your staff and have them integrate the process into your organization. If you are a marketing manager, writer, graphic designer or anyone else who has a hand in marketing, you should buy this book and beat your CEO to the punch. I’m not kidding when I say The CEO’s Guide to Marketing will make you the smartest marketer in the room. You are going to wish you had this book years ago. Lonny Kocina