The Mobile MBA

The Mobile MBA
Title The Mobile MBA PDF eBook
Author Jo Owen
Publisher Pearson UK
Total Pages 177
Release 2012-09-07
Genre Business & Economics
ISBN 0273750240

Download The Mobile MBA Book in PDF, Epub and Kindle

Shortlisted for the CMI Management Book of the Year Competition 2011, Commuters' Read Category The Mobile MBA delivers all the knowledge you need to fast track your career – this is your portable business coach, explaining MBA skills, models and applications and showing you how to put the grand theory and big talk into practice. Packaged with 11 Skill-Pills, one for each chapter of the book, these can be downloaded to your smart phone, tablet or computer so you can get access to up-to-date advice on the move so you can apply your new skills where and when you need them.

The Mobile MBA

The Mobile MBA
Title The Mobile MBA PDF eBook
Author Jo Owen
Publisher FT Press
Total Pages 270
Release 2012-05-07
Genre Business & Economics
ISBN 0133066355

Download The Mobile MBA Book in PDF, Epub and Kindle

Mobile MBA distills years of MBA management theory into bite-size solutions for 101 critical, "in the trenches" business challenges. From start to finish, this book focuses on what really works in practice, giving managers focused answers that can make them dramatically more effective, instantly. Along the way, leading global business consultant Jo Owen demystifies the MBA, illuminating the simple, common-sense principles that underlie the grand theory (and the even grander MBA hype). Owen reveals what managers need to learn in order to perform at an MBA level, while also giving them the practical skills that an MBA doesn't. Each of Mobile MBA's eleven chapters is packaged with a Skill Pill, short video briefings that can be delivered directly to mobile devices and computers, offering powerful insights and lessons to managers wherever they are.

The Mobile DJ MBA

The Mobile DJ MBA
Title The Mobile DJ MBA PDF eBook
Author Stacy Zemon
Publisher Lulu.com
Total Pages 134
Release 2010-02-03
Genre Business & Economics
ISBN 0557305969

Download The Mobile DJ MBA Book in PDF, Epub and Kindle

The Mobile DJ MBA is a must-read for disc jockeys who are serious about running a profitable enterprise. This vital reference guide provides all of the know-how needed to gain a competitive edge. Featuring contributions from 60 of the brightest minds in the industry, the book offers expert advice, practical techniques and creative strategies for success. Those who apply the information within will undoubtedly multiply their income, reduce their expenses and reap great rewards from their efforts.

The Personal MBA

The Personal MBA
Title The Personal MBA PDF eBook
Author Josh Kaufman
Publisher Penguin
Total Pages 422
Release 2010-12-30
Genre Business & Economics
ISBN 1101446080

Download The Personal MBA Book in PDF, Epub and Kindle

Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.

The Portable MBA

The Portable MBA
Title The Portable MBA PDF eBook
Author Kenneth M. Eades
Publisher John Wiley & Sons
Total Pages 381
Release 2010-04-06
Genre Business & Economics
ISBN 0470627255

Download The Portable MBA Book in PDF, Epub and Kindle

A totally revised new edition of the bestselling guide to business school basics The bestselling book that invented the "MBA in a book" category, The Portable MBA Fifth Edition is a reliable and information-packed guide to the business school curriculum and experience. For years, professionals who need MBA-level information and insight-but don't need the hassle of business school-have turned to the Portable MBA series for the very best, most up-to-date coverage of the business basics. This new revised and expanded edition continues that long tradition with practical, real-world business insight from faculty members from the prestigious Darden School at the University of Virginia. With 50 percent new material, including new chapters on such topics as emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice, this is the best Portable MBA ever. Covers all the core topics you'd learn in business school, including finance, accounting, marketing, economics, ethics, operations management, management and leadership, and strategy. Every chapter is totally updated and seven new chapters have been added on vital business topics Includes case studies and interactive web-based examples Whether you own your own small business or work in a major corporate office, The Portable MBA gives you the comprehensive information and rich understanding of the business world that you need.

The Social Media MBA

The Social Media MBA
Title The Social Media MBA PDF eBook
Author Christer Holloman
Publisher John Wiley & Sons
Total Pages 248
Release 2011-12-19
Genre Business & Economics
ISBN 1119967236

Download The Social Media MBA Book in PDF, Epub and Kindle

It's a fact that companies so far have only scratched the surface of what can be achieved with social media. Whatever continent, industry, company size, current degree of social media adoption or your job title, the purpose of this book is to inspire you to see how you can raise the bar further to reap new rewards. It will give you the tools to make a difference to your organisation's social media strategy development and delivery going forward. In addition it will also give you more intellectual support and confidence to discuss social media on a higher level with peers, inspire colleagues or negotiate and create support for increased investments from your leadership team. In The Social Media MBA editor Christer Holloman has crowd sourced 15 thought leaders from 4 continents to offer an exceptional educational programme written for experienced social media professionals just like you. In addition, learn through cases studies produced by the social leaders at these brands: ARM by Kerry McGuire Balanza – Director of Strategic Marketing Aviva by Jan Gooding – Global Brand Director Dell by Stuart Handley – Communications Director Evans Cycles by Will Lockie – Head of Social Media GlaxoSmithKlein (Ribena) by Verity Clifton – Brand Marketing Manager Kodak by Madlen Nicolaus – Social Media Manager Phillips by Hans Notenboom – Global Director B2B Online Sage by Cath Sheldon – Online PR Specialist There is more, connect with the co-authors and other readers by joining The Social Media MBA Alumi group, visit http://www.socialmedia-mba.com or search or the group on LinkedIn to stay updated on the latest, ask questions or join the discussions.

MBA in a Book

MBA in a Book
Title MBA in a Book PDF eBook
Author Leslie Pockell
Publisher Business Plus
Total Pages 308
Release 2009-03-26
Genre Business & Economics
ISBN 0446545139

Download MBA in a Book Book in PDF, Epub and Kindle

MBA in a Book provides readers with a priceless foundation of business principles, sales techniques, and leadership advice—a perfect gift for rising professionals. MBA In a Book offers the kind of information graduates of MBA programs ought to have, but usually gain only after years of hard-won experience. This volume contains essential advice about the fundamentals of business, sales, and leadership from some of history's most influential thinkers and doers: entepreneurs, executives, scholars, statesmen, and philosophers. The business principles section includes wisdom about the fundamentals of business practice and theory and important advice on investment, leadership, management, marketing, and success. The following section includes observations and insights that offer useful sales advice and ingenious techniques. Readers will discover gems of wisdom that address both the daily practicalities and the grand ideals of leadership in the final section. Updated with a new introduction, this valuable collection will provide readers with the keys to mastering timeless and essential business skills. MBA In a Book will inspire, guide, and support anyone interested in mastering the complex strategies that lead to success in business.