Grounded in public relations theory and steeped in common sense, this book advances the global debate on public diplomacy's future in rejecting a power-based, political approach to public diplomacy and proposing a relational framework designed to improve relationships among nations and peoples.

Public Diplomacy is now one of the most important concepts in the development and implementation of foreign policy. Trials of Engagement: The Future of US Diplomacy analyses the trials of contemporary practice and identifies factors which will shape a more collaborative future of public diplomacy.

The Future of U.S. Public Diplomacy

Never before has diplomacy evolved at such a rapid pace. It is being transformed into a global participatory process by new media tools and newly empowered publics. ‘Public diplomacy’ has taken center-stage as diplomats strive to reach and influence audiences that are better informed and more assertive than any in the past. In this crisp and insightful analysis, Philip Seib, one of the world’s top experts on media and foreign policy, explores the future of diplomacy in our hyper-connected world. He shows how the focus of diplomatic practice has shifted away from the closed-door, top-level negotiations of the past. Today’s diplomats are obliged to respond instantly to the latest crisis fueled by a YouTube video or Facebook post. This has given rise to a more open and reactive approach to global problem-solving with consequences that are difficult to predict. Drawing on examples from the Iran nuclear negotiations to the humanitarian crisis in Syria, Seib argues persuasively for this new versatile and flexible public-facing diplomacy; one that makes strategic use of both new media and traditional diplomatic processes to manage the increasingly complex relations between states and new non-state political actors in the 21st Century

"Diplomacy in pursuit of peace and security faces severe challenges not seen in decades. Obstacles to diplomacy are coming from the re-emergence of strong states, discord in the UN Security Council, destabilizing transnational non-state actors, closing space for civil society within states, and the weakening of the international liberal order. Diplomacy and the Future of World Order develops three visions of the future in which states and other key actors in the international system respond by deciding to go it alone, return to a liberal order, or collaborate on a case-by-case basis to address common threats and problems. The central focus of this book is peace and conflict diplomacy, defined as the effort to manage others' conflicts, cope with great power competition, or deal with threats to the state system itself. The distinguished international group of experts writing in this volume analyze the different scenarios' impact on peace and conflict diplomacy from the perspective of key actors and regions. It also explores the prospects for discord or collaboration around four major security issues-peacekeeping, nuclear nonproliferation, cyber competition, and terrorism. Chester A. Crocker, Fen Osler Hampson, and Pamela Aall conclude by identifying emerging types of diplomacy that can provide the foundation for global peacemaking and conflict management in an uncertain future"--