Simple Heuristics that Make Us Smart
Title | Simple Heuristics that Make Us Smart PDF eBook |
Author | Gerd Gigerenzer |
Publisher | Oxford University Press |
Total Pages | 432 |
Release | 2000-10-12 |
Genre | Psychology |
ISBN | 0190286768 |
Simple Heuristics That Make Us Smart invites readers to embark on a new journey into a land of rationality that differs from the familiar territory of cognitive science and economics. Traditional views of rationality tend to see decision makers as possessing superhuman powers of reason, limitless knowledge, and all of eternity in which to ponder choices. To understand decisions in the real world, we need a different, more psychologically plausible notion of rationality, and this book provides it. It is about fast and frugal heuristics--simple rules for making decisions when time is pressing and deep thought an unaffordable luxury. These heuristics can enable both living organisms and artificial systems to make smart choices, classifications, and predictions by employing bounded rationality. But when and how can such fast and frugal heuristics work? Can judgments based simply on one good reason be as accurate as those based on many reasons? Could less knowledge even lead to systematically better predictions than more knowledge? Simple Heuristics explores these questions, developing computational models of heuristics and testing them through experiments and analyses. It shows how fast and frugal heuristics can produce adaptive decisions in situations as varied as choosing a mate, dividing resources among offspring, predicting high school drop out rates, and playing the stock market. As an interdisciplinary work that is both useful and engaging, this book will appeal to a wide audience. It is ideal for researchers in cognitive psychology, evolutionary psychology, and cognitive science, as well as in economics and artificial intelligence. It will also inspire anyone interested in simply making good decisions.
Adaptive Thinking
Title | Adaptive Thinking PDF eBook |
Author | Gerd Gigerenzer |
Publisher | Oxford University Press |
Total Pages | 370 |
Release | 2002-03-07 |
Genre | Computers |
ISBN | 9780195153729 |
Where do new ideas come from? What is social intelligence? Why do social scientists perform mindless statistical rituals? This vital book is about rethinking rationality as adaptive thinking: to understand how minds cope with their environments, both ecological and social.Gerd Gigerenzer proposes and illustrates a bold new research program that investigates the psychology of rationality, introducing the concepts of ecological, bounded, and social rationality. His path-breaking collection takes research on thinking, social intelligence, creativity, and decision-making out of an ethereal world where the laws of logic and probability reign, and places it into our real world of human behavior and interaction. Adaptive Thinking is accessibly written for general readers with an interest in psychology, cognitive science, economics, sociology, philosophy, artificial intelligence, and animal behavior. It also teaches a practical audience, such as physicians, AIDS counselors, and experts in criminal law, how to understand and communicate uncertainties and risks.
Simple Heuristics that Make Us Smart
Title | Simple Heuristics that Make Us Smart PDF eBook |
Author | |
Publisher | |
Total Pages | 416 |
Release | 1999 |
Genre | Decision making |
ISBN | 9781602567894 |
Fast and frugal heuristics - simple rules for making decisions with realistic mental resources - are presented here. Developing computational models of heuristics shows how fast and frugal heuristics can yield adaptive decisions.
Rationality and Decision Making
Title | Rationality and Decision Making PDF eBook |
Author | |
Publisher | BRILL |
Total Pages | 374 |
Release | 2018-02-08 |
Genre | Philosophy |
ISBN | 9004359478 |
The volume Rationality and Decision Making: From Normative Rules to Heuristics analyses rational and irrational decision making by individuals as well as by groups. The contributors adopt methodological, logical, linguistic, psychological, historical, and evolutionary perspectives.
Decision Science and Technology
Title | Decision Science and Technology PDF eBook |
Author | James Shanteau |
Publisher | Springer Science & Business Media |
Total Pages | 425 |
Release | 2012-12-06 |
Genre | Business & Economics |
ISBN | 1461550890 |
Decision Science and Technology is a compilation of chapters written in honor of a remarkable man, Ward Edwards. Among Ward's many contributions are two significant accomplishments, either of which would have been enough for a very distinguished career. First, Ward is the founder of behavioral decision theory. This interdisciplinary discipline addresses the question of how people actually confront decisions, as opposed to the question of how they should make decisions. Second, Ward laid the groundwork for sound normative systems by noticing which tasks humans can do well and which tasks computers should perform. This volume, organized into five parts, reflects those accomplishments and more. The book is divided into four sections: `Behavioral Decision Theory' examines theoretical descriptions and empirical findings about human decision making. `Decision Analysis' examines topics in decision analysis.`Decision in Society' explores issues in societal decision making. The final section, `Historical Notes', provides some historical perspectives on the development of the decision theory. Within these sections, major, multi-disciplinary scholars in decision theory have written chapters exploring some very bold themes in the field, as an examination of the book's contents will show. The main reason for the health of the Decision Analysis field is its close links between theory and applications that have characterized it over the years. In this volume, the chapters by Barron and Barrett; Fishburn; Fryback; Keeney; Moreno, Pericchi, and Kadane; Howard; Phillips; Slovic and Gregory; Winkler; and, above all, von Winterfeldt focus on those links. Decision science originally developed out of concern with real decision problems; and applied work, such as is represented in this volume, will help the field to remain strong.
Risk Savvy
Title | Risk Savvy PDF eBook |
Author | Gerd Gigerenzer |
Publisher | Penguin |
Total Pages | 338 |
Release | 2015-03-31 |
Genre | Psychology |
ISBN | 0143127101 |
A new eye-opener on how we can make better decisions—by the author of Gut Feelings In this age of big data we often trust that expert analysis—whether it’s about next year’s stock market or a person’s risk of getting cancer—is accurate. But, as risk expert Gerd Gigerenzer reveals in his latest book, Risk Savvy, most of us, including doctors, lawyers, and financial advisors, often misunderstand statistics, leaving us misinformed and vulnerable to exploitation. Yet there’s hope. In Risk Savvy, Gigerenzer gives us an essential guide to the science of good decision making, showing how ordinary people can make better decisions for their money, their health, and their families. Here, Gigerenzer delivers the surprising conclusion that the best results often come from considering less information and listening to your gut.
Rationality for Mortals
Title | Rationality for Mortals PDF eBook |
Author | Gerd Gigerenzer |
Publisher | Oxford University Press |
Total Pages | 257 |
Release | 2010-04-16 |
Genre | Philosophy |
ISBN | 0199890129 |
Gerd Gigerenzer's influential work examines the rationality of individuals not from the perspective of logic or probability, but from the point of view of adaptation to the real world of human behavior and interaction with the environment. Seen from this perspective, human behavior is more rational than it might otherwise appear. This work is extremely influential and has spawned an entire research program. This volume (which follows on a previous collection, Adaptive Thinking, also published by OUP) collects his most recent articles, looking at how people use "fast and frugal heuristics" to calculate probability and risk and make decisions. It includes a newly writen, substantial introduction, and the articles have been revised and updated where appropriate. This volume should appeal, like the earlier volumes, to a broad mixture of cognitive psychologists, philosophers, economists, and others who study decision making.