Summary: The fifth edition of this seminal work offers a fully revised analysis of the law of trade marks and passing off in Australia. Necessarily the text synthesises and explores the significant changes in trade mark law in the years since the last book edition, in the context of both domestic and international developments. It also explores developments in the law of passing off and its legislative equivalents.

Summary: "The fourth edition of this seminal work offers a fully revised analysis of the law of trade marks and passing off in Australia. Necessarily the text synthesises and explores the significant changes in trade mark law in the years since the last book edition, in the context of both domestic and international developments. It also explores developments in the law of passing off and its legislative equivalents."--Publisher description.

Practice and procedures in relation to trade marks and their proper use. The second revised and expanded edition of TAustralian Trade Mark Law and Practice', originally published in 1982. Although there has been little legislative change in the interim, there has been a Tvirtual avalanche of case law'. Includes a table of cases.

The law of passing off protects traders from a form of misrepresentation that harms their goodwill, and consumers from the market distortion that may result. This carefully-crafted work seeks to delineate two intertwined aspects of goodwill: substantive and structural goodwill. It argues that the law of passing off should focus on protecting structural goodwill, and that this in turn allows traders’ authentic voices to help shape the substantive goodwill to attract custom for them in the marketplace.

Updated to include recent important developments in Australian intellectual property law, this is an essential text for students and professionals.