From stunning coastal views to bridges wrapped in dreamy fog, this collection showcases 300 photos of San Francisco and the greater Bay Area captured by more than fifty acclaimed photographers from across the Instagram community. From the Golden Gate Bridge and the Palace of Fine Arts to Salesforce Tower and the Transbay Transit Center's elevated rooftop park, from Point Reyes and Muir Woods to Napa and Sonoma wine country, the San Francisco Bay Area has long been celebrated as the most photogenic region in the United States. Nowhere has that magic glittered brighter than on Instagram, where a community of dedicated photographers has captured and shared some of the most stunning images ever seen of the Bay Area. Following the runaway success of New York City on Instagram, this collection encapsulates the San Francisco Instagram experience with fresh takes of familiar icons and fascinating glimpses of the city's newest landmarks and the natural beauty of the Bay Area's most scenic destinations. Complementing the spectacular photography is a list of "Most Instagram-Worthy Spots"-- the perfect guides for both photo enthusiasts and adventurers seeking to explore the sights featured in the book. For anyone with a love of the San Francisco Bay Area and Instagram, San Francisco on Instagram will be both the perfect keepsake and a source of inspiration.

This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing. With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering British, Chinese, French, Japanese, Indian, Italian, and Turkish brands, this truly global collection is the first book of its kind devoted solely to the emerging study of digital heritage storytelling. This method of reaching potential consumers and perpetuating brand identity is a hugely important factor in the marketing of luxury brands and has yet to be studied comprehensively. The book will be of interest to scholars working in fashion studies, fashion history, design history, design studies, digital humanities, and fashion marketing.

Digital marketing and online social media platforms have become the cornerstones to the success of places and accommodation. This edited volume investigates the current status of digital marketing and social media utilization by both travellers and service providers and explores future digital marketing and social media research trends.

The Encyclopedia of Social Media and Politics explores how the rise of social media is altering politics both in the United States and in key moments, movements, and places around the world. Its scope encompasses the disruptive technologies and activities that are changing basic patterns in American politics and the amazing transformations that social media use is rendering in other political systems heretofore resistant to democratization and change. In a time when social media are revolutionizing and galvanizing politics in the United States and around the world, this encyclopedia is a must-have reference. It reflects the changing landscape of politics where old modes and methods of political communication from elites to the masses (top down) and from the masses to elites (bottom up) are being displaced rapidly by social media, and where activists are building new movements and protests using social media to alter mainstream political agendas. Key Features: This three-volume A-to-Z encyclopedia set includes 600 short essays on high-interest topics that explore social media’s impact on politics, such as "Activists and Activism," "Issues and Social Media," "Politics and Social Media," and "Popular Uprisings and Protest." A stellar array of world renowned scholars have written entries in a clear and accessible style that invites readers to explore and reflect on the use of social media by political candidates in this country, as well as the use of social media in protests overseas Unique to this book is a detailed appendix with material unavailable anywhere else tracking and illustrating social media usage by U.S. Senators and Congressmen. This encyclopedia set is a must-have general, non-technical resource for students and researchers who seek to understand how the changes in social networking through social media are affecting politics, both in the United States and in selected countries or regions around the world. Key Themes: Opening Essays Celebrities and Pioneers in Social Media and Politics Congressional Social Media Usage (Most Active Members) Measuring Social Media′s Political Impact Misuse of Social Media in the Political Arena: Issues and Ethics Social Media, Candidates, and Campaigns Social Media, Politics, and Culture Social Media and Networking Websites Social Media and Political Unrest Social Media and Social Issues, Activism, and Movements Social Media Concepts and Theorie Social Media Regulation, Public Policy, and Actual Practice Social Media Types, Innovation and Technology

This book offers detailed information on a variety of teaching techniques for radiology. Generational differences in communication and adult learning theory have led to changes in educational content delivery. Traditional didactic teaching methods are no longer embraced by students, requiring educators to learn and adopt new techniques. Radiologists currently in practice have little or no experience with these newer techniques, some thrust upon them abruptly by the COVID pandemic. In addition to practicing radiologists, the next generation of educators are currently in training and often do not receive instruction on educational theory and teaching techniques. It is incumbent upon members of the educational sphere to provide resources for these individuals. This work intends to provide just such a resource. The objectives of the book include: Explaining adult learning theory and brain-friendly teaching Describing teaching techniques to leverage brain-friendly teaching Reinforcing key points with links to online video-based lectures as an accompaniment to the text Topics covered across chapters include helping non-teaching faculty to teach, writing high quality MCQ questions, and teaching quality, safety, and professionalism. Each chapter will have one “key takeaway” chart at the conclusion of the chapter with high-yield key points highlighted in a bulleted format. This is an ideal guide for practicing radiologists, including those not currently working in academic centers. Faculty in non-academic centers can specifically benefit from chapters related to medical student, clinician and patient education. Future academic radiologists (i.e., fellows and residents) can benefit from the text as a foundation for careers in teaching hospitals and academic medical centers.

"Award-winning reporter Sarah Frier reveals an inside, never-before-told, behind-the-scenes look at how Instagram defied the odds to become one of the most culturally defining apps of the decade"--