As the recruiting landscape changes, different methods are needed to attract talent, and social media is a key channel. However, many HR and recruiting professionals are not equipped with the knowledge and understanding to create a social media recruiting strategy. Social Media Recruitment combines practical guidance with case studies and insights from industry thought leaders to provide a full understanding of what social media means for HR and recruitment and how to successfully integrate and use it. In a series of easy-to-follow chapters and manageable steps, Social Media Recruitment covers the essentials from the beginning to the end of the process, including: how to implement a social media strategy; the crossover between HR, recruiting and marketing; measuring ROI; HR policies and procedures needed; big data and HR; using technology in recruiting, such as video interviewing; social media as an internal collaboration and communication tool across companies; how social media will impact recruiting and HR in the future. Ideal for all HR and recruitment professionals, and anyone responsible for talent strategy, Social Media Recruitment focuses on devising and implementing a social media recruitment strategy that works for your organization and is aligned with your recruitment objectives.

Social media can transform the way you recruit. Using Facebook, LinkedIn, Twitter, and other social media platforms, you can connect with great new sources of talent faster and more effectively than ever before. You’ll learn how to use social media to build an open, engaging two-way conversation with potential employees...target job advertising more efficiently and at lower cost...choose the right tools and platforms.... Packed with real case studies and actionable lessons, Recruiting with Social Media will help you recruit quality staff faster and at a lower cost.

This timely resource offers fresh research on companies’ use of social media platforms—from Twitter and Facebook to LinkedIn and other career sites—to find and hire personnel. Its balanced approach explains why and how social media are commonly used in both employee recruitment and selection, exploring relevant theoretical constructs and practical considerations about their appropriateness and validity. Contributors clarify a confusing cyberscape with recommendations and best practices, legal and ethical issues, pitfalls and problems, and possibilities for standardization. And the book’s insights on emerging and anticipated developments will keep the reader abreast of the field as it evolves. Included in the coverage: · Social media as a personnel selection and hiring resource: Reservations and recommendations. · Game-thinking within social media to recruit and select job candidates. · Social media, big data, and employment decisions. · The use of social media by BRIC nations during the selection process. · Legal concerns when considering social media data in selection. · Online exclusion: Biases that may arise when using social media in talent acquisition. · Is John Smith really John Smith? Misrepresentations and misattributions of candidates using social media and social networking sites. Social Media in Employee Selection and Recruitment is a bedrock reference for industrial/organizational psychology and human resources academics currently or planning to conduct research in this area, as well as for academic libraries. Practitioners considering consulting social media as part of human resource planning or selection system design will find it a straight-talking guide to staying competitive.

Your business is only as great as your people. But how do you find the best people to get you there? Where are candidates hiding? The answer is simple: theyre online. In Simplify Social Media for Recruiting, authors and human resource professionals Kathy Mulder-Williamson and Eileen M. Taylor explain how to leverage the most easy-to-use, powerful, inexpensive, and all-around best social networking tools to assist with recruiting. Designed for both the novice and experienced social media user, this step-by-step handbook provides information and instruction on technologies, policies, shortcuts, and tips to help you recruit, brand, and market through the social media formats of Twitter, Facebook, LinkedIn, and Google+. Simplify Social Media for Recruiting shows you how to become a user of these time- and cost-effective major social networking sites to maximize their efficiency and efficacy. Through these simple directions and strategies, Mulder-Williamson and Taylor explain how social media can revolutionize your recruiting results and help you find the best people to fit your organization.

This book will help you understand how social media recruitment works and encourages you to take personal branding toward professional career development seriously. What is branding and what makes people passionate about it? How can people develop and maintain a unique online persona? Who are the current trendsetters in personal branding? What makes social recruiting so important in today's business world? Why is it necessary to set up a personal brand strategy early on? What are the future trends in social recruiting and personal branding? The rules of recruitment and job searching have undoubtedly changed with the entry of a new breed of concept workers into the global workforce. We are witnessing the emergence of a non-age-specific generation of professionals who are exposed to ubiquitous digital technology and seek a more impactful job, an easy-going life, and a safe future. Social natives are looking for jobs following strategies that did not exist five years ago. Artificial intelligence, advanced software, wearable gadgets, and social media define today's fast-paced professional world. Social natives use blogs, podcasts, online bios, video resumes, images, selfies, recommendations, and endorsements to demonstrate their skills publicly. In comparison, global organizations take advantage of big data, business intelligence, and people analytics, as well as a plethora of social media screening tools to recruit and retain great talent. This book will help you understand how social media recruitment works and encourages you to take personal branding toward professional career development seriously.

Thesis (M.A.) from the year 2012 in the subject Leadership and Human Resources - Miscellaneous, grade: B, University of Limerick, course: MA in Business Management, language: English, abstract: In the last decade labour market shortages and recruitment difficulties have led to a more competitive and challenging recruitment market worldwide. These forces make it more important than ever for recruiting teams in organisations to be effective, efficient and creative in the search for talent. As a response, there is a shift from traditional recruiting methods to a new social recruiting approach. This paper will focus on the differences between traditional and social methods of recruiting, identify the key reasons behind the change and discuss the benefits as well as the potential risks. To measure the success of social recruiting the paper will look at reports from leading social recruiting solution companies and case studies of various sized organisations. This paper concludes that there has been a significant shift in usage from traditional recruiting techniques to social recruiting, that social recruiting is increasingly being used by both large and small organisations and is fast becoming a favoured medium of both employers and job-seekers alike. It also concludes that organisations cannot ignore the importance of creating a social recruitment strategy, owing to its role in improving cost of hire, quality of hire and time to hire. The findings are based on secondary research of academic books, journals, reports and case studies covering the areas of social media, recruitment and Linkedin. The significance of this paper is that it will be a valuable source of information for all organisations looking to leverage social recruiting - and in particular Linkedin’s hiring solutions - to start recruiting. The attached literature review as part of this study is also a good starting point for anyone looking to explore the topics of recruitment, social media and Linkedin. Keywords: Social media, Social networking, Recruitment strategy, Linkedin

This book discusses the opportunities and conditions that digital technology provides to extend, innovate and differentiate the services offered by consulting companies. It introduces suitable artefacts like web-based consulting platforms, consulting applications, semantic technologies and tools for data mining and collaboration. Furthermore it examines concepts to evaluate the virtualization of consulting processes and showcases how solutions can be developed to blend traditional and digital consulting models. Presenting state-of-the-art research and providing a comprehensive overview of the methods and techniques needed for digital transformation in the consulting industry, the book serves as both a guide and a roadmap for innovative consulting companies.