The main objective of this book is to dispel some of the conventionally-held views surrounding trade between Europe and Asia in the sixteenth and eighteenth centuries. For instance, through a comparative and comprehensive study of merchant communities, markets and commodities, the individual authors demonstrate that Asian merchants were in no way inferior to Europeans in terms of their commercial operations and business acumen. The book as a whole attempts to view trade between Europe and Asia in its totality and emphasizes similarities rather than differences in the two regions.

The main objective of this book is to dispel some of the conventionally-held views surrounding trade between Europe and Asia in the sixteenth and eighteenth centuries. For instance, through a comparative and comprehensive study of merchant communities, markets and commodities, the individual authors demonstrate that Asian merchants were in no way inferior to Europeans in terms of their commercial operations and business acumen. The book as a whole attempts to view trade between Europe and Asia in its totality and emphasizes similarities rather than differences in the two regions.

Written by well-known scholars, this book raises pertinent questions and takes up alternate perspectives on the growth and development of international trade between Europe and Asia, especially India, in the sixteenth to eighteenth centuries. Through a comparative and comprehensive study of merchant communities, markets and commodities the individual authors argue, contrary to conventional views, that Asian merchants were in no way inferior to Europeans in terms of their commercial operations and business acumen. The book emphasizes the continuing and growing importance of India's overland trade, even in the seventeenth to eighteenth centuries, traces the little-known world of Armenian merchants, the hitherto obscure, but voluminous, Indian trade with the Ottoman Empire, and by unearthing new evidence, demonstrates that the export activity of Asian merchants through the overland route from Bengal was higher, in fact, than the combined total of European exports.

Merchants to Multinationals examines the evolution of multinational trading companies from the eighteenth century to the present day. During the Industrial Revolution, British merchants established overseas branches which became major trade intermediaries and subsequently engaged in foreign direct investment. Complex multinational business groups emerged controlling large investments in natural resources, processing, and services in Asia, Latin America, and Africa. While theories of the firm predict the demise over time of merchant firms, this book identifies the continued resilience of British trading companies despite the changing political and business environments of the twentieth century. Like Japanese trading companies, they 're-invented' themselves in successive generations. The competences of the trading companies resided in their information-gathering, relationship-building, human resource, and corporate governance systems. This book provides a new dimension to the literature on international business through the focus on multinational service firms and its evolutionary approach based on confidential business records.

In this in-depth history of India's eastern coastline during the late-medieval and early-modern periods, the author unearths fresh empirical data from the records of the Dutch and English East India Companies to reconstruct the life and livelihood of the region. He discusses its geographical and economic boundaries, its topography and climate, its ports and trading outlets, and examining the unity of the area from a variety of perspectives.

A new history of English trade and empire—revealing how a tightly woven community of merchants was the true origin of globalized Britain In the century following Elizabeth I’s rise to the throne, English trade blossomed as thousands of merchants launched ventures across the globe. Through the efforts of these "mere merchants," England developed from a peripheral power on the fringes of Europe to a country at the center of a global commercial web, with interests stretching from Virginia to Ahmadabad and Arkhangelsk to Benin. Edmond Smith traces the lives of English merchants from their earliest steps into business to the heights of their successes. Smith unpicks their behavior, relationships, and experiences, from exporting wool to Russia, importing exotic luxuries from India, and building plantations in America. He reveals that the origins of "global" Britain are found in the stories of these men whose livelihoods depended on their skills, entrepreneurship, and ability to work together to compete in cutthroat international markets. As a community, their efforts would come to revolutionize Britain’s relationship with the world.

The first and only book to describe the seven secretive families and five far-flung companies that control the world's food supplies. Little has changed their central role since Morgan's best-selling book first appeared in 1979.