“All the cutting edge technology I learned in college—typewriters, film splicers, glue—is now in a museum; the one thing that hasn’t changed is how to tell a visual story.”—Bob Dotson Make It Memorable provides a distinctly different, hands-on introduction to the craft of visual storytelling. Many texts have been written to help people master the changing technology of journalism; here, Bob Dotson teaches readers how best to tell a story once they do. This second edition of Dotson’s classic book offers dozens of new tips for the digital age and a step-by-step explanation of how to find and create all kinds of visual stories under tight deadlines. In addition to new scripts annotated with behind-the-scenes insights and structural comments, the book includes links to online videos of all the story examples. There is no other text quite like it. Additional videos that can be utilized for class assignments and exercises are available on www.nbclearn.com/makeitmemorable.

The essentials of communication for professionals, educators, students, and entrepreneurs, from organizing your thoughts to inspiring your audience. Do you give presentations at meetings? Do you ever have to explain a complicated subject to audiences unfamiliar with your field? Do you make pitches for ideas or products? Do you want to interest a lecture hall of restless students in subjects that you find fascinating? Then you need this book. Make It Clear explains how to communicate—how to speak and write to get your ideas across. Written by an MIT professor who taught his students these techniques for more than forty years, the book starts with the basics—finding your voice, organizing your ideas, making sure what you say is remembered, and receiving critiques (“do not ask for brutal honesty”)—and goes on to cover such specifics as preparing slides, writing and rewriting, and even choosing a type family. The book explains why you should start with an empowerment promise and conclude by noting you delivered on that promise. It describes how a well-crafted, explicitly identified slogan, symbol, salient idea, surprise, and story combine to make you and your work memorable. The book lays out the VSN-C (Vision, Steps, News–Contributions) framework as an organizing structure and then describes how to create organize your ideas with a “broken–glass” outline, how to write to be understood, how to inspire, how to defeat writer's block—and much more. Learning how to speak and write well will empower you and make you smarter. Effective communication can be life-changing—making use of just one principle in this book can get you the job, make the sale, convince your boss, inspire a student, or even start a revolution.

Make Yourself Unforgettable tells readers how to become someone whom other people really want to work with, work for, know, and help.

THE INTERNATIONAL BESTSELLER 'Truly fascinating.' Steve Wright, BBC Radio 2 - Have you ever forgotten the name of someone you’ve met dozens of times? - Or discovered that your memory of an important event was completely different from everyone else’s? - Or vividly recalled being in a particular place at a particular time, only to discover later that you couldn’t possibly have been? We rely on our memories every day of our lives. They make us who we are. And yet the truth is, they are far from being the accurate record of the past we like to think they are. In The Memory Illusion, forensic psychologist and memory expert Dr Julia Shaw draws on the latest research to show why our memories so often play tricks on us – and how, if we understand their fallibility, we can actually improve their accuracy. The result is an exploration of our minds that both fascinating and unnerving, and that will make you question how much you can ever truly know about yourself. Think you have a good memory? Think again. 'A spryly paced, fun, sometimes frightening exploration of how we remember – and why everyone remembers things that never truly happened.' Pacific Standard

The most powerful words someone can say to you are "You made my day!" You haven't just committed an act of kindness when you hear those words. You have done something at the right time and in the right way that may turn someone's day or even life around, inspire and motivate them, or get them unstuck. As a leader, it's a most powerful tool for inspiring your colleagues and staffers. As a person, it's heart-lifting and impactful to those around you. With many examples and short exercises, Make Someone's Day teaches you how to make people feel like VIPs.

By making our marriage memorable, we will achieve mental peace, win the love and affection of the children and other members of the family, and enjoy every minute of our existence. That is the purpose of marriage. For many people, the purpose of this life is the fulfillment of human values. But our weakest link is often our concept of family. The in-depth study How to Make Marriage Memorable: Building Lasting, Cherished Relationships details why strong family values, commitment, and devotion to the family must be instilled early on in a marriage to strengthen family bonds. Author MALI Krishnamurti Mahalingam reveals that the relationship between spouses must always be cautiously guarded, regularly serviced, and diligently maintained. Arrogance, impudence, irritability, intolerance, and vengeance have all contributed to the failure of the family system. A disagreement or misunderstanding in a family is a setback but with a positive side. Amicable settlement leads to the expression of greater love and improves the bonding experience, providing an opportunity to express and confirm our sincerity. In life, our success and failure depend on how we handle each situation we face. How to Make Marriage Memorable gives us a real understanding of the importance of family values, the meaning of prayer, meditation, and simple and selfless living in achieving marital bliss.

A five-year-old boy, ready and eager on his first day at "the big kids' school," must calm his very worried mother.