Integrating Art and Creativity into Business Practice

Integrating Art and Creativity into Business Practice
Title Integrating Art and Creativity into Business Practice PDF eBook
Author Schiuma, Giovanni
Publisher IGI Global
Total Pages 260
Release 2016-12-28
Genre Art
ISBN 1522520511

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Adaptability and sustainability are key factors in the success of any business in modern society. Developing unique and innovative processes in organizational environments provides room for new business opportunities. Integrating Art and Creativity into Business Practice is a key reference source for the latest scholarly research on the tools, techniques, and methods pivotal to the management of arts and creativity-based assets in contemporary organizations. Highlighting relevant perspectives across a myriad of topics, such as organizational culture, value creation, and crowdsourcing, this book is ideally designed for managers, professionals, academics, practitioners, and graduate students interested in emerging processes for entrepreneurship and business performance.

Evolving Entrepreneurial Strategies for Self-Sustainability in Vulnerable American Communities

Evolving Entrepreneurial Strategies for Self-Sustainability in Vulnerable American Communities
Title Evolving Entrepreneurial Strategies for Self-Sustainability in Vulnerable American Communities PDF eBook
Author Sanchez-Barrios, Luis Javier
Publisher IGI Global
Total Pages 378
Release 2017-08-11
Genre Business & Economics
ISBN 152252861X

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Entrepreneurship has significant impacts on a nation’s economic infrastructure. Discovering new ways to promote entrepreneurial growth within undervalued communities can help ensure financial growth, as well as provide a boost to the current economy. Evolving Entrepreneurial Strategies for Self-Sustainability in Vulnerable American Communities is an essential scholarly resource that identifies initiatives for entrepreneurs in underdeveloped areas to utilize. Featuring pertinent topics that include poverty reduction, informal investment, and social entrepreneurship, this reference publication is ideal for academicians, students, entrepreneurs, business owners, and researchers that are seeking innovative strategies to boost the economy and provide more jobs across the nation.

Handbook of Research on Small and Medium Enterprises in Developing Countries

Handbook of Research on Small and Medium Enterprises in Developing Countries
Title Handbook of Research on Small and Medium Enterprises in Developing Countries PDF eBook
Author Ahmad, Noor Hazlina
Publisher IGI Global
Total Pages 479
Release 2017-02-10
Genre Business & Economics
ISBN 1522521666

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Smaller companies are abundant in the business realm and outnumber large companies by a wide margin. Understanding the inner workings of small businesses offers benefits to the consumers and the economy. The Handbook of Research on Small and Medium Enterprises in Developing Countries is an essential handbook for the latest research on the intentions, performance, and application models of independent firms. Featuring exhaustive coverage on a broad range of topics such as green IT, entrepreneurial ventures, and social capital, this publication is ideally designed for researchers, academicians, and practitioners seeking current research on the different opportunities and challenges in relation to this specific sector of business around the globe.

Art and Sustainability Transitions in Business and Society

Art and Sustainability Transitions in Business and Society
Title Art and Sustainability Transitions in Business and Society PDF eBook
Author Hanna Lehtimäki
Publisher Springer Nature
Total Pages 263
Release
Genre
ISBN 3031442199

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Advertising as a Creative Industry

Advertising as a Creative Industry
Title Advertising as a Creative Industry PDF eBook
Author Izabela Derda
Publisher Taylor & Francis
Total Pages 92
Release 2023-07-25
Genre Business & Economics
ISBN 1000970450

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At the crossroads of culture and commerce, the advertising industry is a regime of paradoxes. This book examines the place of advertising in today’s creative industries, exploring the major challenges advertisers confront as they engage with other creative sectors. Izabela Derda, author, media scholar, and industry expert, offers insights into how the industry keeps deconstructing its own creative processes and collaborative models as it attempts to stay relevant. Through extensive case studies and interviews with industry professionals and thought leaders, this book examines the sector’s struggle to adapt to new business models and to monetize creativity in today’s media landscape, from re-engaging audiences through media more typical of arts and entertainment to managing intricate cross-sectoral creative collaborations. From redesigning workplaces to satisfy the expectations of the youngest generations of creatives to reconsidering the paradigm of conventional creative teams, the advertising sector has swiftly adjusted to the seismic changes in today’s media landscape. The book will be of interest to scholars and students of creative media, advertising, and media studies, as well as those interested in understanding the changing complexities and latest innovations of the creative industries. Advertising professionals, artists, and policymakers will find relevant insights and possible solutions for the major challenges facing the advertising industry today. The Open Access version of this book, available at www.taylorfrancis.com, has been made available under a CC-BY license.

Innovative Entrepreneurship in Action

Innovative Entrepreneurship in Action
Title Innovative Entrepreneurship in Action PDF eBook
Author Giuseppina Passiante
Publisher Springer Nature
Total Pages 206
Release 2020-05-13
Genre Business & Economics
ISBN 303042538X

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This book analyses prevailing approaches and policies in innovative entrepreneurship. It explores the ways in which entrepreneurs learn and develop innovation-based businesses to drive increased regional competitiveness. Specifically, the contributions propose that sustainable innovation ecosystems booster innovative entrepreneurship and thus create a competitive advantage for smart and sustainable growth. It also examines the current state of entrepreneurship education, where the development of entrepreneurial abilities is considered a process of value creation—both economic and social—with the final aim to create both new start-ups and entrepreneurial mind-sets.Featuring theoretical approaches and empirical evidences, this title is appropriate for scholars, academics, students and policy makers in technology and innovation management, economics of innovation and entrepreneurship.

Risk Management Strategies in Public-Private Partnerships

Risk Management Strategies in Public-Private Partnerships
Title Risk Management Strategies in Public-Private Partnerships PDF eBook
Author Obicci, Peter Adoko
Publisher IGI Global
Total Pages 363
Release 2017-03-03
Genre Business & Economics
ISBN 1522525041

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Governments around the globe are facing a new framework of service delivery as public-private partnerships become more prevalent. Characterized as an innovative tool for change, this area of socio-economic development is transforming the world economy. Risk Management Strategies in Public-Private Partnerships is an essential reference source for the latest scholarly research on recent developments on the relationships between public agencies and private sectors, and frameworks for effectively managing risk factors. Featuring extensive coverage on a wide variety of topics and perspectives such as service delivery, sustainability, and contractual design, this publication is ideally designed for policy makers, students, and professionals seeking current research on ways to manage problems and challenges in contractual partnerships.