Guidebook for Managing Small Airports
Title | Guidebook for Managing Small Airports PDF eBook |
Author | Susan J. H. Zellers |
Publisher | |
Total Pages | 354 |
Release | 2019 |
Genre | Airports |
ISBN | 9780309480253 |
Revised Statutes of the State of Missouri, 2000
Title | Revised Statutes of the State of Missouri, 2000 PDF eBook |
Author | Missouri |
Publisher | |
Total Pages | |
Release | |
Genre | Law |
ISBN |
ACRP Report 16
Title | ACRP Report 16 PDF eBook |
Author | |
Publisher | |
Total Pages | |
Release | 2009 |
Genre | Electronic book |
ISBN |
ACRP Report 33
Title | ACRP Report 33 PDF eBook |
Author | |
Publisher | |
Total Pages | |
Release | 2011 |
Genre | |
ISBN |
Marketing Guidebook for Small Airports
Title | Marketing Guidebook for Small Airports PDF eBook |
Author | Lois S. Kramer |
Publisher | Transportation Research Board |
Total Pages | 187 |
Release | 2010 |
Genre | Transportation |
ISBN | 0309118182 |
This guidebook will help airport managers with small or minimal budgets to develop a marketing program for their general aviation or commercial service airport. The Guidebook discusses the basics of marketing, takes the reader through the process of developing and implementing a plan, presents approaches to marketing and public relations, provides worksheets and concludes with a selection of instructive case studies. The Guidebook provides ideas about how to regularly communicate with tenants and the community, how to effectively position the airport in the region, and how to develop and retain airport activity. Airport managers and those responsible for marketing and working with communities will find many useful worksheets and tools to assess their individual situation, set goals, and select from low cost strategies to deliver their message. This well-researched guidebook, with its easy to use techniques and worksheets along with real-world examples, will help those in the airport community to create and sustain a positive and persuasive airport identity and message.
Guidebook for Managing Small Airports
Title | Guidebook for Managing Small Airports PDF eBook |
Author | James H. Grothaus |
Publisher | Transportation Research Board |
Total Pages | 140 |
Release | 2009 |
Genre | Airports |
ISBN | 0309117879 |
Airport Passenger-related Processing Rates Guidebook
Title | Airport Passenger-related Processing Rates Guidebook PDF eBook |
Author | Michael James Cassidy |
Publisher | Transportation Research Board |
Total Pages | 127 |
Release | 2009 |
Genre | Transportation |
ISBN | 0309118050 |
TRB's Airport Cooperative Research Program (ACRP) Report 23: Airport Passenger-Related Processing Rates Guidebook provides guidance on how to collect accurate passenger-related processing data for evaluating facility requirements to promote efficient and cost-effective airport terminal design.