From personalizing memorials and visitations to aftercare for the bereaved, this thoughtful manual helps owners and staff of funeral homes and cemeteries better understand their customers and the special needs in tending to the grieving and burial process. Explaining the evolution and prospects of today's "experience economy" customer, this motivational resource offers practical guidance for exceeding expectations and provides suggestions for service issues particular to funeral homes, such as first impressions, telephone skills, competition, and arrangements. With the more than 70 issues addressed, funeral professionals will be able to meet and exceed the sensitive necessities of families in pain.

From personalizing memorials and visitations to aftercare for the bereaved, this thoughtful manual helps owners and staff of funeral homes and cemeteries better understand their customers and the special needs in tending to the grieving and burial process. Explaining the evolution and prospects of today's "experience economy" customer, this motivational resource offers practical guidance for exceeding expectations and provides suggestions for service issues particular to funeral homes, such as first impressions, telephone skills, competition, and arrangements. With the more than 70 issues addressed, funeral professionals will be able to meet and exceed the sensitive necessities of families in pain.

"The Lobo Outback Funeral Home: A Novel" by Dave Foreman, Foreword by Doug Peacock. Jack Hunter, disillusioned and burned-out on environmental activism after years as a Sierra Club lobbyist, leaves Washington, D.C. for southwestern New Mexico's Diablo National Forest. Getting caught up in the bloody consequences of his cynicism, he discovers the true cost of not taking a stand for what he loves.

Meet the Williams family. Grandma Williams has died, and her children call Night & Day Funeral Home to make arrangements. Courtesy of a Twilight-Zonesque space-time anomaly, the Williams family ends up concurrently planning and holding two funerals for Grandma—one arranged by funeral director Sam Standard and the other by funeral director Garrett Gatekeeper. How will the two funerals turn out? Will the Williams family even be able to tell the difference? Find out in this riveting—and revealing—Tale of Two Funerals...

Josh Slocum and Lisa Carlson are the two most prominent advocates of consumer rights in dealing with the death industry. Here they combine efforts to inform consumers of their rights and propose long-needed reforms. Slocum is executive director of Funeral Consumers Alliance, a national nonprofit with over 90 local affiliates nationwide. Carlson is executive director of Funeral Ethics Organization, which works with the industry to try to improve ethical standards. In addition to nationwide issues, the book covers state-by-state information needed by anybody who wishes to take charge of funeral arrangements for a loved one, with or without the help of a funeral director. More information about the book and related issues can be found at www.finalrights.org .

Words as Medicine What to say to your children to get them through the bumps, bruises, and crises of childhood. Falling off a bike, having a bad dream, getting stitches...sometimes a kiss isn't enough to make it all better. But what you say to your child in those first moments of pain or fear could make all the difference. Using techniques the authors have taught to doctors, nurses, and first responders, Verbal First Aid(tm) explains how words can be used to promote healing from burns, bruises, nightmares, asthma attacks, and more. It provides scripts and tips on how to short-circuit traumatic memories, sometimes just by speaking a sentence or two. This revolutionary book gives parents the responses they need to immediately stabilize their children's emotions. And these methods will build a foundation of confidence and inner strength that will help kids heal at the deepest level, and weather whatever hardships and difficulties they encounter throughout life.