Project Report from the year 2007 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 85%, Macquarie University (Graduate Accounting and Commerce Centre), course: Veranstaltung International Marketing (post-graduate unit), language: English, abstract: This report examines Airbus, one of two major players in the global aircraft manufacturing industry. Recent findings indicate that Airbus might have showed unethical business behavior in convincing customers to purchase its aircraft. After presenting and analyzing these allegations and updating potentially unethical conduct by Airbus to the present day, this report continues to discuss the topic of ethics in general. It is then elaborated how ethics are applied within the aircraft manufacturing industry by its two main players Boeing and Airbus. Following this, tools such as a PESTLE analysis and a SWOT analysis of Airbus are presented. Based on the findings of these analyses, recommendations for Airbus are formulated and examined with regard to practicability and feasibility aspects. Recommendations will be divided into short-, medium- and long-term strategies. Finally, this report will conclude by summarizing the findings and giving an outlook to Airbus’ position in the global marketplace.

Applied ethics has been gaining wide attention in a variety of curriculums, and there is growing awareness of the need for ethical training in general. Well-publicized ethical problems such as the Challenger disaster, the Ford Pinto case and the collapse of corporations such as Enron have highlighted the need to rethink the role of ethics in the workplace. The concept of applied ethics originated in medicine with a groundbreaking book published in 1979. Business ethics books began to appear in the 1980s, with engineering ethics following in the 1990s. This volume now opens up a new area of applied ethics, comprehensively addressing the ethical issues confronting the civil aviation industry. Aviation is unique in two major ways: firstly it has a long history of government regulations, and secondly its primary focus is the safety of its passengers and crew. For decades commercial aviation was viewed in the same manner as public utilities, and thus it was highly regulated by the government. Since the Deregulation Act of 1978, aviation has been viewed as any other business while other experts continue to believe that the sudden switch to deregulation has caused problems, especially since many airlines were unprepared for the change. Ethical Issues in Aviation focuses on current concerns and trends, to reflect the changes that have occurred in this deregulated era. The book provides the reader with an overview of the major themes in civil aviation ethics. It begins with theoretical frameworks, followed by sections on the business side of aviation, employee responsibility, diversity in aviation, ground issues regarding airports, air traffic control and security, as well as health and the environment. The contributors to the volume include both academics doing research in the field as well as professionals who provide accounts of the ethical situations that arise in the workplace.

Designed as a textbook for courses in ethics, this book provides the material needed to understand the accidents in which more that 700 people were killed -- accidents that many believe were the result of unethical actions and inactions by individuals, organizations, and government agencies. An introduction to ethical analysis and discussions of the ethical responsibilities involved are also provided. The case study offers material for a sustained inquiry into every level of ethical responsibility reflecting the rich ethical complexity of actual events. The DC-10 Case presents these issues through a collection of original and published articles, excerpts from official accident reports, congressional hearings, and other writing on the DC-10. The authors allow the readers to examine the ethical issues of airline safety as they actually occur, taking account of the circumstances in which they arise.

Understanding Business Ethics delves into the pivotal world of business ethics, illuminating the complexities of ethical behavior in the global business landscape. The updated Fourth Edition intricately weaves together global perspective, real-world business cases, and a recurrent theme, preparing students and professionals for ethical decision-making situations in their respective careers.

This case is based on a real situation and covers aspects of unethical decision-making practices in the airline industry. EastJet, an airline company based in Eastern Europe is a small regional air carrier, struggling to achieve profitability in a limited niche market. EastJet’s executive team is expected to make significant cost cuts and show positive changes in the airline’s financial situation. Newly appointed Onboard Services Manager Emma Banks joins the company and discovers unethical practices related to catering cost calculations and tax evasion. Students are asked to analyze the ethical dilemma Emma faced and to assess possible outcomes based on the information provided in the case and class discussions.

Ethics in Engineering Design - based on papers presented at the International Engineering and Product Design Education Conference, IE&PDE 2023 - provides that platform and addresses the full spectrum of design education. This volume of papers is vital reading for all those students, practitioners, and professionals operating in the field of product and engineering design and education. Contents include: Curriculum QAA benchmark statements and Open University design courses Design for life-sustainable futures - are we all guilty? Projects Sustainability - a design exercise? Cabin and passenger environment design for the Airbus A380 - a case study for education Using small scale alternative energy equipment as a vehicle for sustainable development study Related Topics Development of concept designs for a disaster relief shelter a student project Copying - a constructive process Product design education in practise - evaluating the key transition from undergraduate degree to initial industrial position Inclusive product design (ethics and sustainability) project teaching, using a major study project as the vehicle Design is key to innovation and wealth creation - it is, therefore, critical that the issue of Design Education has a forum for debate and dissemination of best practice.

Project Report from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: First Class, University of Bradford (School of Management), language: English, abstract: This report will give a comprehensive analysis of Airbus based on strategic analysis (internal and external) and strategic formulation and will conclude with a recommendation. One of the most vital tools for human success is strategy. Even- though influential people for example, Barrack Obama, and Warren Buffet epitomizes luck, what really made them successful was to have a clear goal, understanding of their competitive environment and most importantly, identifying opportunity when they appeared and to have the clarity of direction and the tractability necessary to exploit these chances- effective implementation. Reason is that without a consistency of direction, based on understanding their environment and a keen awareness of how to maneuver into a position of advantage, competitors will out-compete them. Therefore, strategy refers to having a succinct and articulate goal, and plans to achieving it - put succinctly, a good strategy is about winning. In light of constant change and relentless competition ,strategy becomes less about building positions of sustained competitive advantage rather, more about developing the responsiveness and flexibility to create successive temporary advantages-the economic downturn in 2008-9, is encouraging new thinking about the purpose of business. Disillusion with “shareholder value capitalism” has been accompanied by renewed interest in corporate social responsibility, ethics, and sustainability of the natural environment and the role of social legitimacy in long-term corporate success.