You can’t afford NOT to transform! Chaos by Design is a deliberately empowering tool that describes how you can foster the leadership characteristics, mindset, and company values required to successfully implement a ‘digital-first’ approach. DRIVING DIGITAL TRANSFORMATION—CULTURE BEFORE TECHNOLOGY. What’s the most important component of a successful digital transformation? It’s not software. It’s not hardware. Spoiler alert: it’s not even technology. It’s your people! But how do you convince and empower those people to follow your North Star? Drawing from nearly 60 years of combined business, technology, and leadership experience, Kader Sakkaria, Imran Karbhari, and Trevor Macomber explore the ways in which successful leaders motivate their teams, drive innovation, and propagate long-lasting digital transformations. Keep reading to uncover … How to harness the power of creative chaos to shift your organization from fragile to agile The secret sauce common to every successful digital transformation (hint: it isn’t barbecue) How the right North Star will orient your company culture in a way that ensures continued longevity Why failure is not an option—it’s a necessity! The critical importance of driving the change from project mindset to product mindset Why the servant leadership style is uniquely suited to transformative processes How unyielding creative disruption promotes flexible, adaptable business models primed for growth How to position your business not just to survive a global crisis, but to thrive in the uncertainty—in other words, chaos by design IDEATE. INNOVATE. ITERATE. REPEAT. EMBRACE THE CHAOS BY DESIGN AND BEGIN YOUR TRANSFORMATIONAL JOURNEY TODAY!

Dr. Saad al Barrak is no ordinary businessman. His approach to business comes from the souks of his native Kuwait, but is also shaped by an American and British education, occupation and war, and his own warm and human leadership style. In just seven years (2002-2009), al Barrak transformed a moribund, ex-stateowned telecoms operator with a base of 500,000 customers in Kuwait, into the international giant Zain, a company with over 72 million customers across twenty-two countries. Over the same period, revenues leapt from $570 million to a staggering $8 billion. Saad al Barraks respect for the human dimension in business dealings shines through this insightful and entertaining book. His call to be bold, be daring, be different, has revolutionised the business models of companies such as McKinsey.

Paul Rand's stature as one of the world's leading graphic designers is incontestable. For half a century his pioneering work in the field of advertising design and typography has exerted a profound influence on the design profession; he almost single-handedly transformed "commercial art" from a practice that catered to the lowest common denominator of taste to one that could assert its place among the other fine arts. Among the numerous clients for whom he has been a consultant and/or designer are the American Broadcasting Company, IBM Corporation, and Westinghouse Electric Corporation. In this witty and instructive book, Paul Rand speaks about the contemporary practice of graphic design, explaining the process and passion that foster good design and indicting faddism and trendiness. Illustrating his ideas with examples of his own stunning graphic work as well as with the work of artists he admires, Rand discusses such topics as: the values on which aesthetic judgments are based; the part played by intuition in good design; the proper relationship between management and designers; the place of market research; how and when to use computers in the production of a design; choosing a typeface; principles of book design; and the thought processes that lead to a final design. The centerpiece of the book consists of seven design portfolios - with diagrams and ultimate choices - that Rand used to present his logos to clients such as Next, IDEO, and IBM.

What does it take to create innovative tech-savvy designs that are usable, appealing, and good for society? The contributions to this volume introduce contemporary research on the digitization and »datafication« of products, exploring topics like user experience, artificial intelligence, and virtual environments in design. Coming from varied backgrounds in product design, interaction design, service design, game design, architecture, and graphic design, they emphasize that digital transformation is not just a technical process, but also a social and learning process that fundamentally changes the way we understand information.

This practical and comprehensive handbook offers step-by-step instruction, guiding entrepreneurs of innovative technology startups all the way from idea to profitability. With its easy-to-follow format aimed at both experienced as well as novice entrepreneurs, this book covers all technical, financial, legal, and governmental hurdles facing startups. It discusses common causes of business failure and points out the pitfalls to avoid in getting innovative technology successfully to market.