"An inspiring guide for how to go from dreamer to do-er, from someone who’s been there, done that and wrote the book on it.” —Chrissy Teigen, New York Times bestselling author of Cravings and Cravings: Hungry for More “If you want to start a successful business, and do it in style, get this book and learn from its wise and empowering lessons.” —Mindy Kaling, New York Times bestselling author of Is Everyone Hanging Out Without Me? and Why Not Me? From entrepreneur and celebrity hairstylist Jen Atkin comes a smart and spirited guide to finding your voice and creating the life and career you deserve—along with a behind-the-scenes look into Jen’s own wild and wonderful road to success. Hailed by the New York Times as “the most influential hair stylist in the world,” Jen Atkin is a celebrated businesswoman, influencer, and stylist and friend to A-list celebrities like the Kardashian-Jenners and Chrissy Teigen. But Jen’s success didn’t arrive overnight. Her glamorous, jet-setting lifestyle came from years of hard work, humility, and hustle. In Blowing My Way to the Top, Jen shatters the illusion of effortless, instant success that permeates social media to reveal the sweat, dedication, and drive it really takes to make it. In this inspiring, insightful, and laugh-out-loud funny book, Jen chronicles her remarkable journey and shares what she’s learned along the way. From growing up in a conservative Mormon community where girls were discouraged from pursuing their ambitions, to striking out on her own and finding success on the celebrity style circuit, to building the cult-status brand OUAI—Jen reveals with refreshing candor the lessons, mistakes, and memorable moments that have paved her road to success. Jen also offers insight into the values that have allowed her to thrive in the modern, digital landscape, including the importance of creating authentic content, investing in community, and building social conscious into the ethos of a business. And as a trailblazer in a male-dominated industry, Jen speaks frankly about the challenges she’s faced and provides crucial advice for other women, from the importance of running your business like a feminist to building camaraderie amid the competition to learning to navigate the work and life issues that impact women most. At the end of the day, Jen has one simple message: If I can do it, you can too. Blowing My Way to the Top is destined to become the must-read career guide for a new generation, empowering readers everywhere with the permission to dream big—and the tools to make those dreams a reality.

From entrepreneur and celebrity hairstylist Jen Atkin comes a smart and spirited guide to finding your voice and creating the life and career you deserve--along with a behind-the-scenes look into Jen's own wild and wonderful road to success. Hailed by the New York Times as "the most influential hair stylist in the world," Jen Atkin is a celebrated businesswoman, influencer, and stylist and friend to A-list celebrities like the Kardashian-Jenners and Chrissy Teigen. But Jen's success didn't arrive overnight. Her glamorous, jet-setting lifestyle came from years of hard work, humility, and hustle. In Blowing My Way to the Top, Jen shatters the illusion of effortless, instant success that permeates social media to reveal the sweat, dedication, and drive it really takes to make it. In this inspiring, insightful, and laugh-out-loud funny book, Jen chronicles her remarkable journey and shares what she's learned along the way. From growing up in a conservative Mormon community where girls were discouraged from pursuing their ambitions, to striking out on her own and finding success on the celebrity style circuit, to building the cult-status brand OUAI--Jen reveals with refreshing candor the lessons, mistakes, and memorable moments that have paved her road to success. Jen also offers insight into the values that have allowed her to thrive in the modern, digital landscape, including the importance of creating authentic content, investing in community, and building social conscious into the ethos of a business. And as a trailblazer in a male-dominated industry, Jen speaks frankly about the challenges she's faced and provides crucial advice for other women, from the importance of running your business like a feminist to building camaraderie amid the competition to learning to navigate the work and life issues that impact women most. At the end of the day, Jen has one simple message: If I can do it, you can too. Blowing My Way to the Top is destined to become the must-read career guide for a new generation, empowering readers everywhere with the permission to dream big--and the tools to make those dreams a reality. --Sarah Knight, New York Times bestselling author of Get Your Shit Together

It is well-documented that working hard isn't enough to keep your professional star rising: Self-promotion is recognized as one of the most important attributes for getting ahead.

A Good Morning America Recommended Book • A BuzzFeed Most Anticipated Book of the Year • A Lit Hub Most Anticipated Book of the Year • A Rumpus Most Anticipated Book of the Year • A Bustle Most Anticipated Book of the Month "A pathbreaking feminist manifesto, impossible to put down or dismiss. Gina Frangello tells the morally complex story of her adulterous relationship with a lover and her shortcomings as a mother, and in doing so, highlights the forces that shaped, silenced, and shamed her: everyday misogyny, puritanical expectations regarding female sexuality and maternal sacrifice, and male oppression." —Adrienne Brodeur, author of Wild Game Gina Frangello spent her early adulthood trying to outrun a youth marked by poverty and violence. Now a long-married wife and devoted mother, the better life she carefully built is emotionally upended by the death of her closest friend. Soon, awakened to fault lines in her troubled marriage, Frangello is caught up in a recklessly passionate affair, leading a double life while continuing to project the image of the perfect family. When her secrets are finally uncovered, both her home and her identity will implode, testing the limits of desire, responsibility, love, and forgiveness. Blow Your House Down is a powerful testimony about the ways our culture seeks to cage women in traditional narratives of self-sacrifice and erasure. Frangello uses her personal story to examine the place of women in contemporary society: the violence they experience, the rage they suppress, the ways their bodies often reveal what they cannot say aloud, and finally, what it means to transgress "being good" in order to reclaim your own life.

A respected journalist describes the abuse he suffered at the hands of a close family relative, the effect this had on his formative years and how he overcame the anger and self-doubt it left behind. 75,000 first printing.

Call me naïve, but when I was a girl-watching James Bond and devouring Harriet the Spy-all I wanted was to grow up to be a spy. Unlike most kids, I didn't lose my secret-agent aspirations. So as a bright-eyed, idealistic college grad, I sent my resume to the CIA. Getting in was a story in itself. I peed in more cups than you could imagine, and was nearly condemned as a sexual deviant by the staff psychologist. My roommates were getting freaked out by government investigators lurking around, asking questions about my past. Finally, the CIA was training me to crash cars into barriers at 60 mph. Jump out of airplanes with cargo attached to my body. Survive interrogation, travel in alias, lose a tail. One thing they didn't teach us was how to date a guy while lying to him about what you do for a living. That I had to figure out for myself. Then I was posted overseas. And that's when the real fun began.

Reach new and diverse customer groups and expand your market share The standard approach to marketing is to look for as many people as possible who fit one core customer profile. How to Market to People Not Like You challenges this traditional thinking about core customer bases, giving you a new approach to expand your customer base and your business. Arguing for focusing on customer values rather than demographics, How to Market to People Not Like You reveals how you can grow business and profits by targeting those who are different from your core audience, rather than those who share similarities. Reach unfamiliar new market segments with your products Learn how to engage micro-segmented customer groups Author's company was named one of the top ad agencies in the US by Ad Age Find out How to Market to People Not Like You, understand the needs and values that distinguish diverse customers, and reach their hearts, minds, and wallets.