Liberal media activists beware! Richard A. Viguerie, venture capitalist of the conservative movement (described as funding father of the right) and David Franke, a founder of the conservative movement, detail how conservatives-shut out by the liberal mass media of the 1950s and '60s-came to power by utilizing new and alternative media, and then created their own mass media.

Historian William Berman examines the political, cultural, and economic contexts in which Republican conservatives operated and explores the crisis of the liberal welfare state against the background of presidential politics. In this new edition, Berman discusses the initial failure of the Clinton administration to establish a viable political alternative to the GOP.

A NEW YORK TIMES NOTABLE BOOK OF 2020 From the bestselling author of Nixonland and The Invisible Bridge comes the dramatic conclusion of how conservatism took control of American political power. Over two decades, Rick Perlstein has published three definitive works about the emerging dominance of conservatism in modern American politics. With the saga’s final installment, he has delivered yet another stunning literary and historical achievement. In late 1976, Ronald Reagan was dismissed as a man without a political future: defeated in his nomination bid against a sitting president of his own party, blamed for President Gerald Ford’s defeat, too old to make another run. His comeback was fueled by an extraordinary confluence: fundamentalist preachers and former segregationists reinventing themselves as militant crusaders against gay rights and feminism; business executives uniting against regulation in an era of economic decline; a cadre of secretive “New Right” organizers deploying state-of-the-art technology, bending political norms to the breaking point—and Reagan’s own unbending optimism, his ability to convey unshakable confidence in America as the world’s “shining city on a hill.” Meanwhile, a civil war broke out in the Democratic party. When President Jimmy Carter called Americans to a new ethic of austerity, Senator Ted Kennedy reacted with horror, challenging him for reelection. Carter’s Oval Office tenure was further imperiled by the Iranian hostage crisis, the Soviet invasion of Afghanistan, near-catastrophe at a Pennsylvania nuclear plant, aviation accidents, serial killers on the loose, and endless gas lines. Backed by a reenergized conservative Republican base, Reagan ran on the campaign slogan “Make America Great Again”—and prevailed. Reaganland is the story of how that happened, tracing conservatives’ cutthroat strategies to gain power and explaining why they endure four decades later.

Few question the “right turn” America took after 1966, when liberal political power began to wane. But if they did, No Right Turn suggests, they might discover that all was not really “right” with the conservative golden age. A provocative overview of a half century of American politics, the book takes a hard look at the counterrevolutionary dreams of liberalism’s enemies—to overturn people’s reliance on expanding government, reverse the moral and sexual revolutions, and win the Culture War—and finds them largely unfulfilled. David Courtwright deftly profiles celebrated and controversial figures, from Clare Boothe Luce, Barry Goldwater, and the Kennedy brothers to Jerry Falwell, David Stockman, and Lee Atwater. He shows us Richard Nixon’s keen talent for turning popular anxieties about morality and federal meddling to Republican advantage—and his inability to translate this advantage into reactionary policies. Corporate interests, boomer lifestyles, and the media weighed heavily against Nixon and his successors, who placated their base with high-profile attacks on crime, drugs, and welfare dependency. Meanwhile, religious conservatives floundered on abortion and school prayer, obscenity, gay rights, and legalized vices like gambling, and fiscal conservatives watched in dismay as the bills mounted. We see how President Reagan’s mélange of big government, strong defense, lower taxes, higher deficits, mass imprisonment, and patriotic symbolism proved an illusory form of conservatism. Ultimately, conservatives themselves rebelled against George W. Bush’s profligate brand of Reaganism. Courtwright’s account is both surprising and compelling, a bracing argument against some of our most cherished clichés about recent American history.

An entire generation has passed since the election that installed Ronald Reagan into the White House. This brisk narrative fills a significant gap in the literature on recent U.S. history, making use of diverse memoir material, journalistic accounts, biographies, and specialized policy studies, including those produced recently. Rather than focusing solely on the Reagan and Bush administrations or presidencies, Right Turn addresses the various policy, cultural, social, economic, and technological issues that made the 1980s and early 1990s such an interesting product of the events that proceeded it--and such a vital force in American life that followed. Beginning in the late 1970s and concluding in the early 1990s, this book examines how conservative ideas and organizations reemerged from the shadows of the Great Depression and the New Deal. It describes national politics and public policies implemented by conservative Republicans, the dramatic climax of the Cold War, and the ways in which economic, legal, social, and cultural developments affected ordinary Americans in all their diversity. Featuring numerous photographs throughout and detailed guides to specialized readings at the end of each chapter, Right Turn is ideal for history and political science courses that cover post-1945 America as well as the 1980s and 1990s. -- Publishers description.

A leading political science professor provides scientific proof of media bias in this sure-to-be-controversial book Dr. Tim Groseclose, a professor of political science and economics at UCLA, has spent years constructing precise, quantitative measures of the slant of media outlets. He does this by measuring the political content of news, as a way to measure the PQ, or "political quotient" of voters and politicians. Among his conclusions are: (i) all mainstream media outlets have a liberal bias; and (ii) while some supposedly conservative outlets—such the Washington Times or Fox News' Special Report—do lean right, their conservative bias is less than the liberal bias of most mainstream outlets. Groseclose contends that the general leftward bias of the media has shifted the PQ of the average American by about 20 points, on a scale of 100, the difference between the current political views of the average American, and the political views of the average resident of Orange County, California or Salt Lake County, Utah. With Left Turn readers can easily calculate their own PQ—to decide for themselves if the bias exists. This timely, much-needed study brings fact to this often overheated debate.