The readable companion, in the oral-history tradition of Studs Terkel, to the PBS documentary series, peeking behind the veil "that still, far too often, separates black America from white." Renowned scholar and New York Times bestselling author Gates delivers a stirring and authoritative companion to the major new PBS documentary America Behind the Color Line. The book includes thought-provoking essays from Colin Powell, Morgan Freeman, Russell Simmons, Vernon Jordan, Alicia Keys, Bernie Mac, and Quincy Jones.

Examines four different elements of the African American experience as well as the legacy of the Civil Rights movement, in a collection of essays based on interviews with Colin Powell, Morgan Freeman, Vernon Jordan, and other notables.

Twenty-five essays covering a range of areas from religion and immigration to family structure and crime examine America's changing racial and ethnic scene. They clearly show that old civil rights strategies will not solve today's problems and offer a bold new civil rights agenda based on today's realities.

Richard Alba argues that the social cleavages that separate Americans into distinct, unequal ethno-racial groups could narrow dramatically in the coming decades. During the mid-twentieth century, the dominant position of the United States in the postwar world economy led to a rapid expansion of education and labor opportunities. As a result of their newfound access to training and jobs, many ethnic and religious outsiders, among them Jews and Italians, finally gained full acceptance as members of the mainstream. Alba proposes that this large-scale assimilation of white ethnics was a result of Ònon-zero-sum mobility,Ó which he defines as the social ascent of members of disadvantaged groups that can take place without affecting the life chances of those who are already members of the established majority. Alba shows that non-zero-sum mobility could play out positively in the future as the baby-boom generation retires, opening up the higher rungs of the labor market. Because of the changing demography of the country, many fewer whites will be coming of age than will be retiring. Hence, the opportunity exists for members of other groups to move up. However, Alba cautions, this demographic shift will only benefit disadvantaged American minorities if they are provided with access to education and training. In Blurring the Color Line, Alba explores a future in which socially mobile minorities could blur stark boundaries and gain much more control over the social expression of racial differences.

Until now, most works on the history of African Americans in advertising have focused on the depiction of blacks in advertisements. As the first comprehensive examination of African American participation in the industry, Madison Avenue and the Color Line breaks new ground by examining the history of black advertising employees and agency owners. For much of the twentieth century, even as advertisers chased African American consumer dollars, the doors to most advertising agencies were firmly closed to African American professionals. Over time, black participation in the industry resulted from the combined efforts of black media, civil rights groups, black consumers, government organizations, and black advertising and marketing professionals working outside white agencies. Blacks positioned themselves for jobs within the advertising industry, especially as experts on the black consumer market, and then used their status to alter stereotypical perceptions of black consumers. By doing so, they became part of the broader effort to build an African American professional and entrepreneurial class and to challenge the negative portrayals of blacks in American culture. Using an extensive review of advertising trade journals, government documents, and organizational papers, as well as personal interviews and the advertisements themselves, Jason Chambers weaves individual biographies together with broader events in U.S. history to tell how blacks struggled to bring equality to the advertising industry.

More than thirty-five years after the death of Martin Luther King, Jr., Americans wonder just how much of his dream has come true. Now renowned scholar and New York Times bestselling author Professor Henry Louis Gates, Jr., examines the surprising social and economic journey African Americans have made since the civil rights era. Using the interviews he conducted for his groundbreaking PBS series, Professor Gates introduces us to forty-four individuals from every segment of the African-American community-from Maya Angelou and Morgan Freeman to convict "Eric Edwards" and a single mother on Chicago's South Side. In their own candid, deeply felt words, each discusses what it means to be African American in the twenty-first century: the joys, the problems, the perils. Together, they reveal a community united by memory and culture yet divided by wealth and lack of opportunity...in an America still struggling to ensure true equality for all.

Examines the history of black-owned barber shops in the United States, from pre-Civil War Era through today.