Traces the history of Western shirts, describing how the fashion has changed throughout time, explaining what to look for when collecting Western shirts, and listing more than 240 Western shirt labels.

Author examines how function inspired what cowboys and cowgirls wore out West and East from 1890 to the 1990s.

During the prosperous, forward-thinking era after the Second World War, a growing number of men, women, and children across the United States were wearing fashions that evoked the Old West. Westernwear: Postwar American Fashion and Culture examines why a sartorial style with origins in 19th-century agrarian traditions continued to be worn at a time when American culture sought balance between technocratic confidence in science and technology on one side, and fear and anxiety over global annihilation on the other. By analysing well-known and rarely considered western manufacturers, Westernwear revises the common perception that fashionable innovation came from the East coast and places western youth cultures squarely back in the picture. The book connects the history of American working class dress with broader fashionable trends and discusses how and why Native American designs and representations of Native American people were incorporated broadly and inconsistently into the western visual vocabulary. Setting westernwear firmly in context, Sonya Abrego addresses the incorporation of this iconic style into postwar wardrobes and popular culture, and charts the evolution of westernwear into a modern fashion phenomenon.

This is the definitive work on Roy Rogers, the "King of the Cowboys." The lives and careers of Rogers and his wife, Dale Evans, are thoroughly covered, particularly their work on radio and television. The merchandising history of Roy Rogers reveals that his marketing of character-related products was second only to that of Walt Disney; Roy Rogers memorabilia are still among the most popular items. Includes a comprehensive discography, filmography and comicography. Heavily illustrated.

Updated for today’s beginning horse enthusiasts! If you’re just getting into the world of horses, there’s a lot to learn! Horses For Dummies gets beginning-level riders and aspiring first-time horse owners up to speed on all things equine! From selecting the right horse for you to feeding, grooming, and handling a horse, this book covers it all! Featuring updates on breeds, boarding, nutrition, equipment, training, and riding—as well as new information on various equine conditions—this resource shows you how to keep your horse happy and take your riding skills to the next level. Features updated safety information Includes more riding disciplines Offers tips for better nutrition for your horse Provides grooming and training recommendations If you’re crazy about horses, this hands-on guide is all you need to giddy up and go!

Published for devotees of the cowboy and the West, American Cowboy covers all aspects of the Western lifestyle, delivering the best in entertainment, personalities, travel, rodeo action, human interest, art, poetry, fashion, food, horsemanship, history, and every other facet of Western culture. With stunning photography and you-are-there reportage, American Cowboy immerses readers in the cowboy life and the magic that is the great American West.

First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.