Although the importance of Elvis Presley's Southern heritage has long been recognized, few have considered the complex connection between the performer's career and his Southern roots. This study investigates how that identity affected each stage of Presley's career. Elvis Presley's career can be divided into three phases, each of which is signified by a specific image. Each image is coded by a certain style of music, mode of dress, and arena of performance. The evolution from one career phase to another was instigated by a specific event and represented a deliberate calculation on the part of Presley's manager to attract a wider audience. The first stage spans the years 1956 through 1958, after the singer was introduced to a national audience and before he was drafted into the army. His image as a notorious rock 'n' roller created a national controversy and was spurred by negative depictions of Presley in the media-many attributing his controversial performing style and appearance to his Southern background. His music was a fusion of rhythm and blues and country-western; or, two types of music indigenous to the South and foreign to the mainstream entertainment industry based in New York City. The second phase of Elvis' career included his stint as a movie star, in which most aspects of his Southern identity were extracted from his leading man image to enhance his appeal to the mainstream. And, finally, the last stage of his career focused on his image as a Las Vegas performer. Despite the gaudy costumes, Elvis reconnected to his identity as a Southerner in the 1970s by returning to country music and songwriters as a source of inspiration.

The International Conference on Elvis Presley, convened at the University of Mississippi in August, transformed a rock and roll icon into a scholarly phenomenon. Educators, artists, and Elvis aficionados from across the worldplus over one hundred internationally based reporterscollected on Oxford, Mississippi, soil to analyze and celebrate Elvis impact on the world stage.From this conference, which became front page New York Times Magazine news, springs this book, the best and brightest essays and artwork swirling around the cultural, social, political, and iconographic figure of Elvis Presley. Discussed within are such topics as Elvis as Southerner, Elvis as sign system, Elvis multicultural audiences, Elvis and rockabilly, Elvis as redneck, the Elvis oeuvre, and Elvis religious roots. Taken together, In Search of Elvis represents a daring and groundbreaking academic analysis. Richly illustrated with original Elvis-inspired artwork, this book captures the subterranean essence of one of the most phenomenal artists to have ever lived. }The International Conference on Elvis Presley, convened at the University of Mississippi in August, transformed a rock and roll icon into a scholarly phenomenon. Educators, artists, and Elvis aficionados from across the worldplus over one hundred internationally based reporterscollected on Oxford, Mississippi, soil to analyze and celebrate Elvis impact on the world stage.From this conference, which became front page New York Times Magazine news, springs this book, the best and brightest essays and artwork swirling around the cultural, social, political, and iconographic figure of Elvis Presley. Discussed within are such topics as Elvis as Southerner, Elvis as sign system, Elvis multicultural audiences, Elvis and rockabilly, Elvis as redneck, the Elvis oeuvre, and Elvis religious roots. Taken together, In Search of Elvis represents a daring and groundbreaking academic analysis. Richly illustrated with original Elvis-inspired artwork, this book captures the subterranean essence of one of the most phenomenal artists to have ever lived.

'For a dead man, Elvis Presley is awfully noisy. His body may have failed him in 1977, but today his spirit, his image, and his myths do more than live on: they flourish, they thrive, they multiply.' Why is Elvis Presley so ubiquitous a presence in US culture? Why does he continue to enjoy a cultural prominence that would be the envy of the most heavily publicized living celebrities? In Elvis after Elvis Gil Rodman traces the myriad manifestations of The King in popular and not-so-popular culture. He asks why Elvis continues to defy our expectations of how dead stars are supposed to behave: Elvis not only refuses to go away, he keeps showing up in places where he seemingly doesn't belong. Rodman draws upon an extensive and eclectic body of Elvis 'sightings', from Elvis's appearances at the heart of the 1992 Presidential campaign to the debate over his worthiness as a subject for a postage stamp, and from Elvis's central role in furious debates about racism and the appropriation of African-American music to the world of Elvis impersonators and the importance of Graceland as a place of pilgrimage for Elvis fans and followers. Rodman shows how Elvis has become inseparable from many of the defining myths of US culture, enmeshed with the American dream and the very idea of the 'United States', caught up in debates about race, gender and sexuality and in the wars over what constitutes a national culture.

Doss (fine arts and American studies, U. of Colorado-Boulder) examines the image of Elvis from a number of perspectives, including as a religious icon honored in household shrines, as a sexual fantasy for women and men, as an inspiration for impersonators, as a not- altogether positive emblem of whiteness for many blacks, and as a commodity to be protected by Elvis Presley Enterprises. Bandw illustrations. Annotation copyrighted by Book News, Inc., Portland, OR

Elvis Presley stands tall as perhaps the supreme icon of 20th-century U.S. culture. But he was perceived to be deeply un-American in his early years as his controversial adaptation of rhythm and blues music and gyrating on-stage performances sent shockwaves through Eisenhower's conservative America and far beyond. This book explores Elvis Presley's global transformation from a teenage rebel figure into one of the U.S.'s major pop-cultural embodiments from a historical perspective. It shows how Elvis's rise was part of an emerging transnational youth culture whose political impact was heavily conditioned by the Cold War. As well as this, the book analyses Elvis's stint as G.I. soldier in West Germany, where he acted as an informal ambassador for the so-called American way of life and was turned into a deeply patriotic figure almost overnight. Yet, it also suggests that Elvis's increasingly synonymous identity with U.S. culture ultimately proved to be a double-edged sword, as the excesses of his superstardom and personal decline seemingly vindicated long-held stereotypes about the allegedly materialistic nature of U.S. society. Tracing Elvis's story from his unlikely rise in the 1950s right up to his tragic death in August 1977, this book offers a riveting account of changing U.S. identities during the Cold War, shedding fresh light on the powerful role of popular music and consumerism in shaping images of the United States during the cultural struggle between East and West.

The ultimate introduction to the life and works of the King Want to understand Elvis Presley? This friendly guide covers all phases of Elvis's career, from his musical influences as a teenager in Memphis and his first recordings to his days at Graceland and the mystery surrounding his death. You'll discover little-known details about his life, appreciate his contributions to music and film, and understand why his work still resonates with so many people today. Explore Elvis's musical roots — see how Elvis's childhood and his Southern background influenced the development of his sound Trace the beginnings of his storied career — be there as Elvis makes his first recordings for Sun Records Relive the magic — experience the frenzy and excitement that surrounded Elvis's entrance to the national music scene Take a fresh look at Elvis's films — understand the misconceptions surrounding Elvis's Hollywood career Watch as Elvis reinvents himself — witness his comeback to live performances, culminating with an historic act in Las Vegas Open the book and find: The significance of the major events in Elvis's career Meanings behind Elvis's music The controversy over his musical performing style Career highlights that no other performer has accomplished A typical Elvis concert — what it was like and what it meant Details on Elvis's television appearances The many ways fans keep Elvis's memory alive An appendix of the important people in Elvis's life