Ten Commandments of a successful entrepreneur reveal a set of rules obeyed by entrepreneurs who are running successful businesses in the long-term. Business is affected by many variables, but every entrepreneur can affect those which are essential for success. Which are they? This e-book intended for all entrepreneurs explains them.OPENING ADVICE:Love your customer10 RULES OF STAYING SUCCESSFUL: Keep a firm grip on your company Never stop thinking about strategy Be the market leader Only build one brand Innovate with care Collect business cards Build your company with the goal of selling Pay attention to your profits, assets and liabilities Keep developing Don't only think about profitsCLOSING ADVICE:Live and let live

Presents ten significant operating principles for starting and managing a growth company, discussing such topics as building up a company, maintaining personal well-being in stressful situations, and selling out

Don Keough—a former top executive at Coca-Cola and now chairman of the elite investment banking firm Allen & Company—has witnessed plenty of failures in his sixty-year career (including New Coke). He has also been friends with some of the most successful people in business history, including Warren Buffett, Bill Gates, Jack Welch, Rupert Murdoch, and Peter Drucker. Now this elder statesman reveals how great enterprises get into trouble. Even the smartest executives can fall into the trap of believing in their own infallibility. When that happens, more bad decisions are sure to follow. This light-hearted “how-not-to” book includes anecdotes from Keough's long career as well as other infamous failures. His commandments for failure include: Quit Taking Risks; Be Inflexible; Assume Infallibility; Put All Your Faith in Experts; Send Mixed Messages; and Be Afraid of the Future. As he writes, “After a lifetime in business I've never been able to develop a step-by-step formula that will guarantee success. What I could do, however, was talk about how to lose. I guarantee that anyone who follows my formula will be a highly successful loser.”

Author Marguerite Kirk knows what it takes for a business to succeed. She has spent her professional life watching thousands of businesses fail.

TEN COMMANDMENTS OF A GOOD ENTREPRENEUR will teach you especially what you should not forget before you start a business and, if you are already running one, what steps should take to protect your business and family assets.

Offers advice on personal finance and creating wealth based on the principles of Jewish tradition.