For the discourse of localization, translation is often "just a language problem". For translation theorists, localization introduces fancy words but nothing essentially new. Both views are probably right, but only to an extent. This book sets up a dialogue across those differences. Is there anything that translation theory can gain from localization? Can localization theory learn anything from the history and complexity of translation? To address those questions, both terms are placed within a more general frame, that of text transfer. Texts are distributed in time and space; localization and translation respond differently to those movements; their relative virtues are thus brought out on common ground. Anthony Pym here reviews not only key problems in translation theory, but also critical concepts such as cultural resistance, variable transaction costs, segmentation of the labour market, and the dehumanization of technical discourse. The book closes with a plea for the humanizing virtues of translation, over and above the efficiencies of localization.

For the discourse of localization, translation is often "just a language problem". For translation theorists, localization introduces fancy words but nothing essentially new. Both views are probably right, but only to an extent. This book sets up a dialogue across those differences. Is there anything that translation theory can gain from localization? Can localization theory learn anything from the history and complexity of translation? To address those questions, both terms are placed within a more general frame, that of text transfer. Texts are distributed in time and space; localization and translation respond differently to those movements; their relative virtues are thus brought out on common ground. Anthony Pym here reviews not only key problems in translation theory, but also critical concepts such as cultural resistance, variable transaction costs, segmentation of the labour market, and the dehumanization of technical discourse. The book closes with a plea for the humanizing virtues of translation, over and above the efficiencies of localization.

Drawing upon the pioneering work of the British theologian David Brown who argues for a non-static, ‘moving text’ that reaches beyond the biblical canon, this volume brings together twelve interdisciplinary essays, as well as a response from Brown. With essays ranging from New Testament textual criticism to the fiction of David Foster Wallace, The Moving Text provides an introduction to Brown and the Bible that will be of interest to undergraduate and postgraduate students, as well as specialists in a wide range of fields. Contributions include: Ian Boxall (The Catholic University of America) "From the Magi to Pilate's Wife: David Brown, Tradition and the Reception of Matthew's Text," Robert MacSwain (The University of the South) "David Brown and Eleonore Stump on Biblical Interpretation," Aaron Rosen (Rocky Mountain College) "Revisions of Sacrifice: Abraham in Art and Interfaith Dialogue," Dennis F. Kinlaw III (Houston Baptist University) "The Forms of Faith in Contemporary American Fiction".

In an age of migration, in a world deeply divided through cultural differences and in the context of ongoing efforts to preserve national and regional traditions and identities, the issues of language and translation are becoming absolutely vital. At the heart of these complex, intercultural interactions are various types of agents, intermediaries and mediators, including translators, writers, artists, policy makers and publishers involved in the preservation or rejuvenation of literary and cultural repertoires, languages and identities. The major themes of this book include language and translation in the context of migration and diasporas, migrant experiences and identities, the translation from and into minority and lesser-used languages, but also, in a broader sense, the international circulation of texts, concepts and people. The volume offers a valuable resource for researchers in the field of translation studies, lecturers teaching translation at the university level and postgraduate students in translation studies. Further, it will benefit researchers in migration studies, linguistics, literary and cultural studies who are interested in learning how translation studies relates to other disciplines.

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Shaping the Claim helps the preacher discover the core of the message to be preached — the sermonic "claim." In order to be effective, says McMickle, a sermon needs to address the hearers at three distinct levels; the head or the intellect, the heart or passion and conviction, and the hand or an expected and desired response. In order to discover the biblical "claim" that a sermon should make upon a particular congregation at a particular time, McMickle presents a helpful three-step process: (1) What? (2) So What? and (3) Now What? The book is keyed to online sermon samples and other Web-based features such as sermon illustrations and art.

A behind-the-scenes history of computer graphics, featuring a cast of math nerds, avant-garde artists, cold warriors, hippies, video game players, and studio executives. Computer graphics (or CG) has changed the way we experience the art of moving images. Computer graphics is the difference between Steamboat Willie and Buzz Lightyear, between ping pong and PONG. It began in 1963 when an MIT graduate student named Ivan Sutherland created Sketchpad, the first true computer animation program. Sutherland noted: “Since motion can be put into Sketchpad drawings, it might be exciting to try making cartoons.” This book, the first full-length history of CG, shows us how Sutherland's seemingly offhand idea grew into a multibillion dollar industry. In Moving Innovation, Tom Sito—himself an animator and industry insider for more than thirty years—describes the evolution of CG. His story features a memorable cast of characters—math nerds, avant-garde artists, cold warriors, hippies, video game enthusiasts, and studio executives: disparate types united by a common vision. Sito shows us how fifty years of work by this motley crew made movies like Toy Story and Avatar possible.