This edited collection combines quantitative content and critical discourse analysis to reveal a shift in the rhetoric used as part of the neoliberal agenda in education. It does so by analysing, uncovering, and commenting on language as a central tool of education. Focussing on vocabulary, metaphors, and slogans used in strategy documents, advertising, policy, and public discourse, the text illustrates how concepts such as justice, opportunity, well-being, talent, and disadvantage have been hijacked by educational institutes, governments, and universities. Showing how neoliberalism has changed discourses about education and educational policy, these chapters trace issues such as anti-intellectualism, commercialization, meritocracy, and an erasure of racial difference back to a contradictory growth in egalitarian rhetoric. Given its global scope, this volume offers a timely intervention in the studies of neoliberalism and education by developing a holistic vision of how the language of neoliberalism has changed how we think about education. It will prove to be an essential resource for scholars and researchers working at the intersections of education, policymaking, and neoliberalism.

Recognizing the dominance of neoliberal forces in education, this volume offers a range of critical essays which analyze the language used to underpin these dynamics. Combining essays from over 20 internationally renowned contributors, this text offers a critical examination of key terms which have become increasingly central to educational discourse. Each essay considers the etymological foundation of each term, the context in which they have evolved, and likewise their changed meaning. In doing so, these essays illustrate the transformative potential of language to express or challenge political, social, and economic ideologies. The text’s musings on the language of education and its implications for the current and future role of education in society make clear its relevance to today’s cultural and political landscape. This exploratory monograph will be of interest to doctoral students, researchers, and scholars with an interest in the philosophy of education, educational policy and politics, as well as the sociology of education and the impacts of neoliberalism.

This volume serves as a critical examination of the discourses at play in the higher education system and the ways in which these discourses underpin the transmission of neoliberal values in 21st century universities. Situated within a Critical Discourse Analysis-based framework, the book also draws upon other linguistic approaches, including corpus linguistics and appraisal analysis, to unpack the construction and development of the management style known as managerialism, emergent in the 1990s US and UK higher education systems, and the social dynamics and power relations embedded within the discourses at the heart of managerialism in today’s universities. Each chapter introduces a particular aspect of neoliberal discourse in higher education and uses these multiple linguistic approaches to analyze linguistic data in two case studies and demonstrate these principles at work. This multi-layered systematic linguistic framework allows for a nuanced exploration of neoliberal institutional discourse and its implications for academic labor, offering a critique of the managerial system in higher education but also a larger voice for alternative discursive narratives within the academic community. This important work is a key resource for students and scholars in applied linguistics, Critical Discourse Analysis, sociology, business and management studies, education, and cultural studies.

This book investigates neoliberalism in education and explains how it is a complex phenomenon which takes on local characteristics in diverse geopolitical, economic and cultural settings, while retaining a core commitment in all its manifestations to market fundamentalism. Neoliberalism - that set of beliefs and practices which has become the economic orthodoxy of global preference since the 1980s - appears remarkably resilient despite the US financial crisis of 2008 and the subsequent implementation of austerity in the massively indebted nations of the European Union. This book addresses the phenomenon of neoliberalism in education and focuses on school and higher education settings in Ireland, the UK, Singapore and Hong Kong. Specifically, it addresses the role of language and semiosis in the reconfiguration of global educational practices along increasingly marketised lines. At the same time, the nature of the counter-hegemonic discourses also in circulation in these sectors is also considered. Collectively, the chapters in the book seek to shed light on the possibilities for resistance and the prospect of change from a variety of theoretical and (inter)cultural perspective. The chapters in this book were originally published in a special issue of the journal, Language and Intercultural Communication.

This book explores neoliberalism – a view of the world that puts the market at its centre- from the perspective of applied linguistics. Neoliberalism and Applied Linguistics argues that while applied linguistics has become more interdisciplinary in orientation, it has ignored or downplayed the role of political economy, namely the way in which social, political and economic factors relate to one another within the context of a capitalist economy. The authors take the view that engagement with political economy is central to any fully rounded analysis of language and language-related issues in the world today and their collaboration in this volume represents an initial attempt to redress what they perceive to be an imbalance in the field. The book begins with a discussion of neoliberalism and an analysis of the ways in which neoliberal ideology impacts on language. This is followed by a discussion of how globalization and identity have been conceptualised in applied linguistics in ways which have ignored the political centrality of class – a concept which the authors see as integral to their perspective. The book concludes with an analysis of the ways in which neoliberal ideology plays out in two key areas of applied linguistics - language teaching and language teacher education. Neoliberalism and Applied Linguistics is essential reading for advanced undergraduates, postgraduates and researchers in applied linguistics.

This book investigates different ways in which neoliberal language and teaching policies have influenced the English language in global south countries across Asia, Africa and Latin America. Through the three main sub themes covered by the book, namely Neoliberalism and English Language Teaching Policies, Neoliberalism Ideology as in English Language Teaching Materials, and Experiences of Neoliberal Subjects, it investigates various aspects and means through which neoliberalism is realized in a variety of contexts. Through the first subtheme the volume covers the English language education policies of Chile, Bangladesh, India, and Morocco. The second sub theme concerns how different neoliberal values such as consumerism, entrepreneurship, and individualism are localized and constructed in the locally developed English language materials of Thailand, Taiwan, Malaysia, and Vietnam. The third sub theme includes studies on the impact of neoliberalization of English in relation to Colombian, Brazilian, and Pakistani stakeholders. This book is a valuable resource for academics, postgraduate students, researchers, policy makers, educators, and practitioners who are interested in neoliberalism in English language.

Against a background of the ongoing crisis of global capitalism and the fracturing of the neoliberal project, this book provides a detailed account of the ways in which language is profoundly imbricated in the neoliberalising of the fabric of social life. With chapters from a cast list of international scholars covering topics such as the commodification of education and language, unemployment, and the governmentality of the self, and discussion chapters from Monica Heller and Jackie Urla bringing the various strands together, the book ultimately helps us to understand how language is part of political economy and the everyday making and remaking of society and individuals. It provides both a theoretical framework and a significant methodological "tool-box" to critically detect, understand, and resist the impact of neoliberalism on everyday social spheres, particularly in relation to language. Presenting richly empirical studies that expand our understanding of how neoliberalism as a regime of truth and as a practice of governance performs within the terrain of language, this book is an essential resource for researchers and graduate students in English language, sociolinguistics, applied linguistics, linguistic anthropology, and related areas.