The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work. While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children? This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why “we feel most comfortable when things are certain, but we feel most alive when they’re not.” And why our most cherished memories are clustered into a brief period during our youth. Readers discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and forty-five minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world’s youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?) Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences.

A Prophetic Anointing for Today Defining Moments is a fascinating look at the remarkable ways in which God has used ordinary people to change history. But it is about more than history alone—it illuminates the present and unveils the future. Prophetic in nature, the book reveals how God wants to work in each of our lives to fulfill His purposes—today, tomorrow, and in the years to come. The stories in this collection of God-encounters carry a prophetic anointing for all who have ears to hear. Author Bill Johnson highlights the significant traits and contributions of many well-known revival leaders, including John Wesley, Charles Finney, Dwight L. Moody, Maria Woodworth-Etter, Carrie Judd Montgomery, Smith Wigglesworth, John G. Lake, Evan Roberts, Rees Howells, Aimee Semple McPherson, Kathryn Kuhlman, Randy Clark, and Heidi Baker. He explains the impact these leaders can have on us today as we respond to the life-changing truths revealed through their life stories. There is power in knowing the testimonies of men and women who experienced God in a defining moment and said yes to His unique call on their lives. It is a power that inspires us to hunger for God in such a way that we, too, will have an encounter with Him that launches us into the world of the “impossible,” enabling us to fulfill a greater measure of our destiny. Read this book with a sense of readiness, and watch what happens.

To many of us, the experiences that we grew up taking for granted leave become distant dreams in our adult lives: marriages that last a lifetime; safe neighborhoods to call home; the certainty that our children will have a better life than we did; and most of all, lots of time to spend as we wish, living for the moment. Instead, we find our time and energy spent recovering from the past or protecting ourselves from the future. The result is a desperate, sometimes dangerous, and often unsuccessful, search for meaning in our lives. In Real Moments, Barbara De Angelis defines happiness not as an acquisition, but as a skill--the skill of capturing every moment and living it completely. With insight, wisdom, and vision, she teaches us how to rediscover real moments with our mates and our children, with our work and our play, in sex and intimacy, and real moments with ourselves. It is an examination of our relationship with the process of living itself, offering inspiration as well as practical tools for creating more of one of the most precious moments of all--moments of true meaning in our lives.

Cristiano Ronaldo is the world famous Manchester United and Portuguese International footballer, admired around the world for his unique style of play. Football fans recognise instantly how he dribbles the ball, but there’s a great deal about him that has never been made public before. Cristiano recognises that his youth does not yet give him the right to produce an autobiography, and Moments does not set out to be one. It is an invitation to the reader to share with him some of the most fantastic moments of his career so far, and get to know him a little better. As well as an array of sumptuous photographs Cristiano Ronaldo gives his thoughts about his life so far, both on and off the pitch. Moments relates the story of his love of football from early childhood in Madeira; the homesickness he suffered as a result of the move, aged 12, to a football academy in Lisbon; through to his time with Manchester United, the club which has really made him famous and turned him into a football idol at only 22 years of age. He speaks of his love of playing for his country and the love and support of his family, as well as the sad moments in his life such as the death of his father. The book also shows glimpses of him training and enjoying his leisure time, the charity work he involves himself in, as well as off-field activities in both his professional capacity and for pleasure. He hopes that through these stories, and beautiful photographs by Jorge Monteiro, you will get to know Cristiano Ronaldo a little better. As you finish reading the last line he also trusts you will have enjoyed the book with the same enthusiasm you would get from watching him play football.

When Business and Personal Values Collide “Defining moments” occur when managers face business decisions that trigger conflicts with their personal values. These moments test a person’s commitment to those values and ultimately shape their character. But these are also the decisions that can make or break a career. Is there a thoughtful, yet pragmatic, way to make the right choice? Bestselling author Joseph Badaracco shows how to approach these dilemmas using three case examples that, when taken together, represent the escalating responsibilities and personal tests managers face as they advance in their careers. The first story presents a young manager whose choice will affect him only as an individual; the second, a department head whose decision will influence his organization; the third, a corporate executive whose actions will have much larger, societal ramifications. To guide the decision-making process, the book draws on the insights of four philosophers—Aristotle, Machiavelli, Nietzsche, and James—who offer distinctly practical, rather than theoretical, advice. Defining Moments is the ultimate manager’s guide for resolving issues of conflicting responsibility in practical ways.

The president and CEO of Scandinavia Airlines (SAS) shows how to adapt to the new customer–driven economy.