The Book of Hook

The Book of Hook
Title The Book of Hook PDF eBook
Author Amy Cook
Publisher
Total Pages 512
Release 2020-11-03
Genre
ISBN

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There was once a boy who wouldn't grow old. A boy who came to the windows of children yearning for adventure, all too eager to grant it to them. A boy who could breathe magic into a mind otherwise doomed for stodgy, grownup responsibilities and boredom.Or that's how the story goes. Reality often bears a darker shade of truth. One thing is for sure; the book she grew up reading got it all wrong. Neverland isn't all it was written to be.A warning would have been nice. . .* Contains adult situations, this book intended for 18+

The Hook

The Hook
Title The Hook PDF eBook
Author Donald E. Westlake
Publisher Mysterious Press
Total Pages 311
Release 2001-04-11
Genre Fiction
ISBN 0759522383

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Critically acclaimed for his recent bestseller, "The Ax, " Westlake returns with a tale of twisted psychological suspense involving two cunning authors--and one deadly proposition.

The Hook

The Hook
Title The Hook PDF eBook
Author Richard Krevolin
Publisher Red Wheel/Weiser
Total Pages 224
Release 2015-11-23
Genre Business & Economics
ISBN 1632659867

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Corporations can no longer just worship the bottom line. Consumers and customers want to be associated with brands that align with their values. For business success today, your company needs to tell a compelling story that creates engagement, word-of-mouth, and brand loyalty. The Hook gives you a proven methodology to create a compelling narrative, then shows you how to share your story with the world and get consumers and customers to listen to and remember your message. More specifically, The Hook will teach you how story-selling can be used as an incredibly powerful instrument to: Create an emotional connection between your organization and its target market, or between a product and consumers. Generate interest, enthusiasm, and support for a person, company, or product. Demonstrate the benefits and potential of any product, service, company, or individual. Create a culture of inclusion for any company or product. Enhance staff commitment to mission and objectives. Improve the power, tone, and texture of speeches, proposals, presentations, and printed materials.

Hook & Jill

Hook & Jill
Title Hook & Jill PDF eBook
Author Andrea Jones
Publisher
Total Pages 0
Release 2009
Genre Darling, Wendy (Fictitious character : Barrie)
ISBN 9780982371497

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The first in a series of grown-up Netherland novels.

Capt. Hook

Capt. Hook
Title Capt. Hook PDF eBook
Author J. V. Hart
Publisher Harper Collins
Total Pages 372
Release 2007-04-24
Genre Juvenile Fiction
ISBN 0060002220

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With his long black curls, a shadowy family tree, and an affinity for pet spiders, James Matthew bears little resemblance to his starched-collar, blue-blooded peers at Eton. Dubbed King Jas., he stops at nothing to become the most notorious underclassman in the prestigious school's history. For James, sword fighting, falling in love with an Ottoman Sultana, and challenging the Queen of England are all in a day's skullduggery. But when he sets sail on a ship with a mysterious mission, King Jas.' dream of discovering a magical island quickly turns into an unimaginable nightmare. Screenwriter J. V. Hart traces the evolution of J. M. Barrie's classic villain from an eccentric outcast to the scourge of Neverland.

Lost Boy

Lost Boy
Title Lost Boy PDF eBook
Author Christina Henry
Publisher Penguin
Total Pages 306
Release 2017-07-04
Genre Fiction
ISBN 0399584021

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From the national bestselling author of Alice comes a familiar story with a dark hook—a tale about Peter Pan and the friend who became his nemesis, a nemesis who may not be the blackhearted villain Peter says he is… There is one version of my story that everyone knows. And then there is the truth. This is how it happened. How I went from being Peter Pan’s first—and favorite—lost boy to his greatest enemy. Peter brought me to his island because there were no rules and no grownups to make us mind. He brought boys from the Other Place to join in the fun, but Peter's idea of fun is sharper than a pirate’s sword. Because it’s never been all fun and games on the island. Our neighbors are pirates and monsters. Our toys are knife and stick and rock—the kinds of playthings that bite. Peter promised we would all be young and happy forever. Peter lies.

Hooked

Hooked
Title Hooked PDF eBook
Author Nir Eyal
Publisher Penguin
Total Pages 203
Release 2014-11-04
Genre Business & Economics
ISBN 0698190661

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Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.