THE BEHAVIOUR BUSINESS

THE BEHAVIOUR BUSINESS
Title THE BEHAVIOUR BUSINESS PDF eBook
Author Richard Chataway
Publisher Harriman House Limited
Total Pages 187
Release 2020-02-18
Genre Business & Economics
ISBN 0857197355

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If you are in business, you are in the business of behaviour – and unless a business influences behaviour, it will not succeed. In the last 50 years we have learnt more about how we behave than over the previous 5,000. This book shows how behavioural science has revolutionised our understanding of how people really think (or don’t) – and how we can use those insights in our businesses to influence behaviour and gain competitive advantage. Richard Chataway works for the BVA Nudge Unit, a global consultancy specialising in behavioural change, and has experience in everything from getting people to join the armed forces, drink spirits rather than wine, and buy flatpack furniture – to developing the world’s most successful stop-smoking mobile app. Introducing the leading thinkers and practitioners from this new field (and sharing dozens of real-world examples), Richard guides readers through the hidden influences, biases and fallacies that influence the behaviour of customers, employees, and business leaders alike – and shows how we can ethically use these insights to: • powerfully attract and retain customers • fuel true and lasting innovation • stand apart in the new world of increasing automation and artificial intelligence • change workplaces and maintain happy and productive employees and teams • and a lot more! It’s time to shape behaviour instead of simply reacting to it. The Behaviour Business is the eye-opening, practical guide you have been waiting for.

Ripple

Ripple
Title Ripple PDF eBook
Author Jez Groom
Publisher Harriman House Limited
Total Pages 196
Release 2020-03-31
Genre Psychology
ISBN 0857197541

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How do you get people who work in pig abattoirs to wash their hands? How does painting the walls of a canteen pink make construction workers behave more safely? And how can baby faces spray painted onto shop shutters reduce anti-social behaviour? Ripple is about how small behaviour changes can have wide-reaching effects in the real world. By applying behavioural science in your working life, you can have positive ripple effects on the world around you. While nudging is now commonplace in politics, most of our daily interactions with companies, products, and services have not yet been transformed with behavioural science. Doing so is often a messy process but, armed with this book, you’ll have the practical toolkit to get started. Through storytelling and practical tips, Ripple takes you on a journey across the globe which will leave you inspired to start applying behavioural science to improve the world around you. www.ripple-book.com

Uncertainty and Behaviour

Uncertainty and Behaviour
Title Uncertainty and Behaviour PDF eBook
Author Melanie E. Kreye
Publisher Routledge
Total Pages 162
Release 2016-04-14
Genre Business & Economics
ISBN 1317005503

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Uncertainty affects us in our everyday lives, and in a wide range of situations but how do individuals and indeed organisations respond to uncertainty and how does it impact their decision-making and actions? Based on the latest developments in academic research, the author offers solid advice on how to manage uncertainty in every-day life, bringing a new perspective to these issues and extrapolating this to offer implications for an organisational and managerial context. The author brings this emerging area of research to a wider audience by: Tying together insights from various fields including psychology, engineering, business and management. Creating a framework for usefully applying the research concepts in every-day life. Extrapolating insights from the psychology of individual decision makers to the organisational context and managerial decision-making. Creating highly applicable and impactful recommendations for how managers, organisations, and every day people can understand and manage uncertainty in their life. The book is divided into two main parts. Part I deals with the behaviour of individuals facing uncertainty and includes accessible explanations and examples of every-day applications, while Part II deals with behaviour in organisations facing uncertainty, where insights from Part I are combined and related to the organisational and work context to explore how, for example, (mis)-perceptions and decision-making biases impact managerial life. This is a must read for both managers and those who are seeking to better understand their own behaviour and management approach.

Behavioral Insights

Behavioral Insights
Title Behavioral Insights PDF eBook
Author Michael Hallsworth
Publisher MIT Press
Total Pages 250
Release 2020-09-01
Genre Psychology
ISBN 0262539403

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The definitive introduction to the behavioral insights approach, which applies evidence about human behavior to practical problems. Our behavior is strongly influenced by factors that lie outside our conscious awareness, although we tend to underestimate the power of this “automatic” side of our behavior. As a result, governments make ineffective policies, businesses create bad products, and individuals make unrealistic plans. In contrast, the behavioral insights approach applies evidence about actual human behavior—rather than assumptions about it—to practical problems. This volume in the MIT Press Essential Knowledge series, written by two leading experts in the field, offers an accessible introduction to behavioral insights, describing core features, origins, and practical examples. These insights have opened up new ways of addressing some of the biggest challenges faced by societies, changing the way that governments, businesses, and nonprofits work in the process. This book shows how the approach is grounded in a concern with practical problems, the use of evidence about human behavior to address those problems, and experimentation to evaluate the impact of the solutions. It gives an overview of the approach's origins in psychology and behavioral economics, its early adoption by the UK's pioneering “nudge unit,” and its recent expansion into new areas. The book also provides examples from across different policy areas and guidance on how to run a behavioral insights project. Finally, the book outlines the limitations and ethical implications of the approach, and what the future holds for this fast-moving area.

Business Psychology and Organisational Behaviour

Business Psychology and Organisational Behaviour
Title Business Psychology and Organisational Behaviour PDF eBook
Author Eugene F. McKenna
Publisher Psychology Press
Total Pages 730
Release 2000
Genre Business & Economics
ISBN 9780863776670

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Introductory textbook about business psychology and organisational behaviour.

The Cost of Bad Behavior

The Cost of Bad Behavior
Title The Cost of Bad Behavior PDF eBook
Author Christine Pearson
Publisher Penguin
Total Pages 240
Release 2009-07-09
Genre Business & Economics
ISBN 1101082240

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Why incivility at work is a bigger problem than you suspect In an accessible and informative style, Pearson and Porath examine the toll that bad behavior can have on otherwise well-functioning companies. And they reveal strategies that successful organizations are using to stop incivility before it takes hold. Whether it's a standoffish coworker or an arrogant boss, incivility at the office doesn't just affect the moods of a few employees; it hurts an entire company. Consider these statistics: 12 percent of all employees say they've left jobs because they were treated badly. Fortune 1000 executives spend roughly seven weeks per year resolving employee conflicts. And an astonishing 95 percent of Americans say they've experienced rudeness at work. Christine Pearson and Christine Porath examine the devastating toll that bad behavior can have on otherwise well-functioning companies. Combining their own scientific research with stories from fields as diverse as criminology, education, and psychology, they show how to spot the roots of incivility, rip them out, and create a culture of respect. They urge managers to stop making excuses, set a zero-tolerance policy, and lead by example. Bestsellers like The No Asshole Rule and The Power of Nice have shown the hunger for more civility at work; now The Cost of Bad Behavior shows exactly what to do about it.

Behavioural Business

Behavioural Business
Title Behavioural Business PDF eBook
Author Janneke Blijlevens
Publisher Springer Nature
Total Pages 218
Release 2023-04-10
Genre Business & Economics
ISBN 9811955468

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This book explores all aspects of the new and emerging area of behavioural business. This book identifies behavioural business as a powerful application of the latest insights and tools from psychology and behavioural science to decision-making in business, management and policy. This book uniquely positions behavioural business as different from both behavioural economics and psychology. This book instead applies a fresh focus on behavioural interventions in policy and business. This book introduces this new area and showcases what it contributes to a number of important contemporary business and policy issues. These include behavioural insights for managers in diverse and multi-cultural workplaces, designers of organisations, interventions, products and services, financial advisors, public policy makers, business creatives and entrepreneurs as well as charity and NGO practitioners. This book summarises state-of-the-art knowledge in the areas of expertise of the authors, who are members of the Behavioural Business Lab at RMIT University in Australia. This book will interest advanced students in related subjects as well as academics and policy makers hoping to learn and apply behavioural insights to their areas of expertise.