The author adapts the principles in "The Art of War" for small businesses, teaching them to choose the right ground for battle, strike at competitors' weakest points, and build and leverage strategic alliances.

A Senior Counterinsurgency Advisor to General David Petraeus, Kilcullen's vision of war dramatically influenced America's decision to rethink its military strategy in Iraq. Now, Kilcullen provides a remarkably fresh perspective on the War on Terror.

Why guerrilla warfare? Because business, all business - has to be built on grit, determination, resilience and the adaptability to survive. When you've learnt how to survive - only then can you grow and thrive.I'd like to share a mantra with you that I lived by virtually my entire life:If you fight you might lose, but if you don't fight - well then you've already lost.If you follow the five fighters steps outlined in this book you'll develop the mindset that will enable your business to survive and grow.It's about fighting the right way to win everyday. It's about arming your people with the practical tools to increase revenue, reduce costs and grow your market share.And it's about creating a vision to lead and inspire your people to come on that journey with us.

The third in Robert Greene's bestselling series is now available in a pocket sized concise edition. Following 48 Laws of Power and The Art of Seduction, here is a brilliant distillation of the strategies of war to help you wage triumphant battles everyday. Spanning world civilisations, and synthesising dozens of political, philosophical, and religious texts, The Concise 33 Strategies of War is a guide to the subtle social game of everyday life. Based on profound and timeless lessons, it is abundantly illustrated with examples of the genius and folly of everyone from Napoleon to Margaret Thatcher and Hannibal to Ulysses S. Grant, as well as diplomats, captains of industry and Samurai swordsmen.

Why guerrilla warfare? Because business, all business - has to be built on grit, determination, resilience and the adaptability to survive. When you've learnt how to survive - only then can you grow and thrive.I'd like to share a mantra with you that I lived by virtually my entire life:If you fight you might lose, but if you don't fight - well then you've already lost.If you follow the five fighters steps outlined in this book you'll develop the mindset that will enable your business to survive and grow.It's about fighting the right way to win everyday. It's about arming your people with the practical tools to increase revenue, reduce costs and grow your market share.And it's about creating a vision to lead and inspire your people to come on that journey with us.