In 1961 President John F. Kennedy challenged the United States to land a man on the moon and return him safely to Earth before the end of the decade. It seemed like an impossible mission and one that the Russians?who had launched the first satellite and put the first man into Earth orbit?would surely achieve before the Americans. However, the ingenuity, passion, and sacrifice of thousands of ordinary people from all walks of life enabled the space program to meet this extraordinary goal. This is the story of fourteen of those men and women who worked behind the scenes, without fanfare or recognition, to make the Apollo missions successful.

Long has the moon captured the imagination of world; from science fiction to astrology; howling wolves to lunar calendars. To President John F. Kennedy, however, the moon was a destination. To put a man on the moon would be to challenge Russia's recent achievements in space exploration and assert the US's technological prowess on the world stage. As we know, the mission was a success, and yet while everyone is familiar with Neil Armstrong's iconic line and his bold tread on the moon's dusty surface, few are privy to the events leading up to this moment. Former NASA engineer, David Baker, gives a behind-the-scenes account of the space race, including the political impetus behind the mission, the Apollo 8's lunar orbit on Christmas Eve, as well as some of the tale's tragedies. Bursting with fascinating stories, striking photographs of the team and exclusive material provided by NASA personnel, this book perfectly captures the risk, complexity and gravitas of this immense journey.

A Behind-the-Scenes Look At NASA’s incredible Journey to the Moon Space journalist and insider Nancy Atkinson weaves together the riveting story of NASA’s mission to complete “the greatest adventure on which humankind ever embarked.” This incredible account is a keepsake celebrating some of the most important and dramatic events in modern history. Told through over 60 personal interviews and oral histories, as well as personal photographs, this tribute to the men and women who made the Apollo 11 mission a reality chronicles the highs and lows that accompanied the race to the Moon: the devastating flash fire that killed the crew of Apollo 1; the awe of those who saw their years-in-the-making contributions to space exploration blast off from Cape Canaveral; the knuckle-biting descent of Apollo 11 to the lunar surface; a near-catastrophic event on the crew’s flight home; the infectious excitement and jubilation across the world after the astronauts returned safely to Earth. These little-known stories of the dedicated engineers, mathematicians and scientists in the 1960s reveal the “hows” of the Apollo missions and bring to life the wonder and excitement of humanity’s first steps on the Moon.

One of the most successful public relations campaigns in history, featuring heroic astronauts, press-savvy rocket scientists, enthusiastic reporters, deep-pocketed defense contractors, and Tang. In July 1969, ninety-four percent of American televisions were tuned to coverage of Apollo 11's mission to the moon. How did space exploration, once the purview of rocket scientists, reach a larger audience than My Three Sons? Why did a government program whose standard operating procedure had been secrecy turn its greatest achievement into a communal experience? In Marketing the Moon, David Meerman Scott and Richard Jurek tell the story of one of the most successful marketing and public relations campaigns in history: the selling of the Apollo program. Primed by science fiction, magazine articles, and appearances by Wernher von Braun on the “Tomorrowland” segments of the Disneyland prime time television show, Americans were a receptive audience for NASA's pioneering “brand journalism.” Scott and Jurek describe sophisticated efforts by NASA and its many contractors to market the facts about space travel—through press releases, bylined articles, lavishly detailed background materials, and fully produced radio and television features—rather than push an agenda. American astronauts, who signed exclusive agreements with Life magazine, became the heroic and patriotic faces of the program. And there was some judicious product placement: Hasselblad was the “first camera on the moon”; Sony cassette recorders and supplies of Tang were on board the capsule; and astronauts were equipped with the Exer-Genie personal exerciser. Everyone wanted a place on the bandwagon. Generously illustrated with vintage photographs, artwork, and advertisements, many never published before, Marketing the Moon shows that when Neil Armstrong took that giant leap for mankind, it was a triumph not just for American engineering and rocketry but for American marketing and public relations.

"A celebration of the 50th anniversary of NASA's Apollo missions to the moon, this narrative uses 50 key artifacts from the Smithsonian archives to tell the story of the groundbreaking space exploration program. Bold photographs, fascinating graphics, and engaging stories commemorate the 20th century's most important space endeavor: NASA's Apollo program to reach the moon. From the lunar rover and an emergency oxygen mask to space food and moon rocks, it's a carefully curated array of objects--complete with intriguing back stories and profiles of key participants. This book showcases the historic space exploration program that landed humans on the moon, advanced the world's capabilities for space travel, and revolutionized our sense of humanity's place in the universe. Each historic accomplishment is symbolized by a different object, from a Russian stamp honoring Yuri Gagarin and plastic astronaut action figures to the Apollo 11 command module, piloted by Michael Collins as Armstrong and Aldrin made the first moonwalk, together with the monumental art inspired by these moon missions. Throughout, Apollo to the Moon also tells the story of people who made the journey possible: the heroic astronauts as well as their supporters, including President John F. Kennedy, newsman Walter Cronkite, and NASA scientists such as Margaret Hamilton."--Publisher's website.

The untold story of the historic voyage to the moon that closed out one of our darkest years with a nearly unimaginable triumph In August 1968, NASA made a bold decision: in just sixteen weeks, the United States would launch humankind’s first flight to the moon. Only the year before, three astronauts had burned to death in their spacecraft, and since then the Apollo program had suffered one setback after another. Meanwhile, the Russians were winning the space race, the Cold War was getting hotter by the month, and President Kennedy’s promise to put a man on the moon by the end of the decade seemed sure to be broken. But when Frank Borman, Jim Lovell and Bill Anders were summoned to a secret meeting and told of the dangerous mission, they instantly signed on. Written with all the color and verve of the best narrative non-fiction, Apollo 8 takes us from Mission Control to the astronaut’s homes, from the test labs to the launch pad. The race to prepare an untested rocket for an unprecedented journey paves the way for the hair-raising trip to the moon. Then, on Christmas Eve, a nation that has suffered a horrendous year of assassinations and war is heartened by an inspiring message from the trio of astronauts in lunar orbit. And when the mission is over—after the first view of the far side of the moon, the first earth-rise, and the first re-entry through the earth’s atmosphere following a flight to deep space—the impossible dream of walking on the moon suddenly seems within reach. The full story of Apollo 8 has never been told, and only Jeffrey Kluger—Jim Lovell’s co-author on their bestselling book about Apollo 13—can do it justice. Here is the tale of a mission that was both a calculated risk and a wild crapshoot, a stirring account of how three American heroes forever changed our view of the home planet.

A unique look at the successful Ñ though nearly disastrous Ñ Apollo 11 moon landing! In a riveting narrative told from the astronautsÕ points of view, readers get to relive every step of Apollo 11Õs 1969 mission Ñ from ignition to moon walk to splashdown Ñ including the nail-biting (and relatively unknown) crucial moments when it came close to failure. And, setting this book apart, each step is linked to the innovations and discoveries from the past four centuries that made it possible. ItÕs a fascinating new perspective on an epic journey Ñ and how STEM set it in motion! Readers better fasten their seat belts, theyÕre in for the ride of a lifetime!