Soft Power has the ability to affect others to obtain the outcomes one wants through attraction rather than coercion. India's soft power assets are derived from its rich historical and cultural past. The people and the States in the North-eastern region of India has tremendous potential and historical past to showcase the soft power through its cultural diversity to their civilizational neighbours. This volume contain a collection of essays, written at different point of time, is bound by the conviction how soft power could be an effective tool in India's foreign policy particularly in its Act East Policy towards the countries in South East Asia and East Asia. This book will be of great interest to scholars and researchers of politics and international relations, besides those dealing with foreign policy. It will especially benefit policy makers, development agencies and strategic think tanks.

Politics of Soft Power Diplomacy and its Responses Non Traditional Security Issues Volume II is the outcome of Seminar Series at Mt Everest College, Senapati (Manipur) for the past a decade of continual effort, sustained by loving promotion and encouragement received from reputed ICSSR and UGC in granting Seminar grant to me as convener of this series The book covers wide ranges of inclusion and exclusion in accessing mainstream projects and government programmes rolled out from to time to time(the government provisions enshrined for the regional growth i.e., Northeastern region of India, both as hard power and soft power diplomacy) which are dealt and discussed here by different contributors of papers from various academic cross-disciplinary areas. It is felt that Soft Power Diplomacy is very instrumental in shaping the image of a country abroad. Joseph Nye coined the term and domestic policies are as important as foreign policies. Classical Realists too have the similar understanding/view of domestic domain having ramification on foreign policies/national interests for a country.

This book offers an understanding of the expectations and challenges of Northeast India in the context of India's Act East policy. It critically examines how the policy is being pursued by the incumbent Bharatiya Janata Party-led central government and analyses its relevance from local perspectives. Contributors to the book provide an examination of the differences between Look East and Act East policy and explanations of the expectations of India's neighboring countries, particularly Myanmar, towards Northeast India. They ask the following questions: a) What is to be done to integrate India’s Northeast region meaningfully into the Act East policy? What is the motive of linking this policy with these states? How is this policy received by the local communities? b) What are the challenges of the Northeast region? What are their needs and priorities? How can these states showcase their potentials to Southeast Asia and East Asia? c) What is the significance of the changes from Look to Act East Policy? Has the regime change affected the continuity in the policy? What are the short- and long-term goals? d) What are the expectations of Southeast Asia and East Asia? By addressing these questions, they bridge the knowledge gaps that exist in the understating of the the Northeast region of India vis-à-vis the Act East policy. The first book to combine a balanced view of India's Act East policy and Northeast India, it will be of interest to policy makers and academics in the fields of Development Studies, International Relations, Northeast India and South Asian Politics.

It is sometimes said that, in the 21st century, the country that tells the better story wins, rather than the country whose army can prevail on the battlefield. That ability to attract others, persuade and set the agenda, soft power, plays an increasingly important role in international relations and in Indian foreign policy. However, while most of the rediscovered interest in India has been focused on its hard power attributes, such as its military and economy, this book concentrates on less tangible assets, such as its culture, ideas and people. The first comprehensive analysis of India’s soft power done from an international relations perspective, this book tracks the changes in Indian foreign policy over last two decades to show how soft power strategy, tools and institutions have been given a more prominent place in India’s external affairs. The study evaluates India’s soft power assets and liabilities and shows how the state is trying to make better use of this potential to realise its national interests. It assesses the effectiveness of India’s soft power approach and provides recommendations on possible improvements to make India a major smart power in the future. An intriguing and comprehensive analysis, it will be valuable for students and scholars interested in Indian foreign policy, soft power theory and international relations. Underlining India’s uniqueness, it substantiates the argument that soft power is not confined to the Western world. Thus, it contributes an interesting case study for comparative study of soft powers. Please note: Taylor & Francis does not sell or distribute the Hardback in India, Pakistan, Nepal, Bhutan, Bangladesh and Sri Lanka

India's 'Act East Policy' has been a significant reorientation in foreign policy towards realizing India's big power ambitions. During the initial years, the focus of the policy was on economic and diplomatic connectivity that cantered around the ASEAN. Since then, the policy has evolved to assume greater strategic dimensions with co-operation in security matters and incremental engagement with countries and regions beyond the ASEAN that include East Asia and the whole of Asia-Pacific. India's plans to become a global power depend to a great extent on its becoming a dominant economic actor, political and strategic player and soft power attraction in East Asia and Asia-Pacific. This region is the most vibrant economic arena and crucial strategic site in international politics presently. The changing geopolitical and strategic realities increasingly necessitate a new regional security architecture in the region. Along with its efforts towards economic integration and diplomatic connectivity, India needs to carve out a role in shaping the security structure of the region to deal with issues of maritime disputes and security. This book is a collection of 7 scholarly papers that d

India's Eastward Engagement: From Antiquity to Act East Policy presents India's engagement with its extended eastern neighbours from ancient times to the present. It argues that this engagement has been long rooted in India's geographical location, its civilizational evolution and historical transformations. The book critically examines all the important phases--Nehru and Post-Nehru periods, and Look East and Act East policies. It exposes the widely entertained myths about India's eastward engagement and also underlines the prospective directions in which the Act East Policy may unfold in the years to come.

Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power—the ability to coerce—grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. It forms the core of the Bush administration's new national security strategy. But according to Nye, the neo-conservatives who advise the president are making a major miscalculation: They focus too heavily on using America's military power to force other nations to do our will, and they pay too little heed to our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help us deal with critical global issues that require multilateral cooperation among states. That is why it is so essential that America better understands and applies our soft power. This book is our guide.