Service-Dominant Logic presents a major paradigm shift in thinking about value creation and markets, moving from a ‘goods/product’ logic to a logic that treats the process of service provision as the basis of all exchange, both commercial and social. This timely Handbook brings together chapters written by a stellar cast of expert authors from around the globe, arranged around eleven core themes, to provide a comprehensive overview of key issues, developments, debates and potential future directions for this dynamic field of study: Part 1: Introduction and Background Part 2: Value Cocreation Part 3: Service Exchange Part 4: Service Ecosystems Part 5: Institutions and Institutional Arrangements Part 6: Resources and Resource Integration Part 7: Actors and Practices Part 8: Innovation Part 9: Midrange Theory Part 10: Selected Applications Part 11: Reflections and Prospects This Handbook is an essential reference text for scholars, students, consultants and advanced practitioners across a wide range of business & management practices and academic disciplines.

In 2004, Robert F. Lusch and Stephen L. Vargo published their groundbreaking article on the evolution of marketing theory and practice toward 'service-dominant (S-D) logic', describing the shift from a product-centred view of markets to a service-led model. Now, in this keenly anticipated book, the authors present a thorough primer on the principles and applications of S-D logic. They describe a clear alternative to the dominant worldview of the heavily planned, production-oriented, profit-maximizing firm, presenting a coherent, organizing framework based on ten foundational premises. The foundational premises of S-D logic have much wider implications beyond marketing for the future of the firm, transcending different industries and contexts, and will provide readers with a deeper sense of why the exchange of service is the fundamental basis of all social and economic exchange. This accessible book will appeal to students, as well as to researchers and practitioners.

This book is based upon and extends the theoretical and empirical work of the author over the last decade. It integrates material deriving from his previous conceptual and empirical work in this field, together with new empirical evidence from emerging research. Public Service Logic challenges the product-dominant assumptions of the New Public Management (NPM) about the nature and management of public service delivery. Whilst the NPM has led to some important developments in public management, it has also had significant limitations and weaknesses. The book presents an alternative to this, as a framework for the future delivery and reform of public services globally. It draws upon the extant literature in the field of service management to argue for a Public Service Logic (PSL) for the delivery of public services. This situates public service delivery within the vibrant and influential field of service-dominant research and theory. It argues that effective public service management requires both that these services are understood as services not as products and that, consequently, public service management requires a focus on value creation as its over-arching rationale. The book presents a major new framework of value creation for public service delivery as a basis for public service reform, explores the role of service managers and staff and of citizens and service users in this value creation process, and evaluates the implications of this new framework for both the strategic and operational management of public service delivery, their performance management and the development and innovation of new forms of public services. It will be of interest to researchers and students in the fields of public management and public administration, as well as to policy makers and public service managers.

This book constitutes the thoroughly refereed papers presented at five international workshops held in conjunction with the 5th International Conference on Service-Oriented Computing, ICSOC 2007, in Vienna, Austria, in September 2007. The five workshops were selected out of eight submissions. The volume contains papers presented at the First International Workshop on Web APIs and Services Mashups (Mashups 2007), the Workshop on Non-Functional Properties and Service Level Agreements in Service-Oriented Computing (NFPSLA-SOC 2007), the 2nd International Workshop on Business-Oriented Aspects Concerning Semantics and Methodologies in Service-Oriented Computing (SeMSoC 2007), the First International Workshop on Telecom Service-Oriented Architectures (TSOA 2007) and the Third International Workshop on Engineering Service-Oriented Applications (WESOA 2007). The papers offer a wide range of hot topics in service-oriented computing: development of mashups; management of non-functional properties and service level agreements; engineering approaches; semantic methodologies; and telecom services and service architectures.

Fast and Efficient Context-Aware Services gives a thorough explanation of the state-of-the-art in Context-Aware-Services (CAS). The authors describe all major terms and components of CAS, defining context and discussing the requirements of context-aware applications and their use in 3rd generation services. The text covers the service creation problem as well as the network technology alternatives to support these services and discusses active and programmable networks in detail. It gives an insight into the practical approach followed in the CONTEXT project, supplying concrete guidelines for building successful context-aware services. Fast and Efficient Context-Aware Services: * Provides comprehensive and in-depth information on state-of-the-art CAS technology. * Proposes a system architecture for CAS creation and delivery, discussing service management and active network layers. * Describes the service lifecycle functional architecture, covering service authoring, customization, invocation, and assurance. * Explains system design considerations and details, system evaluation criteria, test-bed requirements, and evaluation results. Fast and Efficient Context-Aware Services is an invaluable resource for telecommunications developers, researchers in academia and industry, advanced students in Computer Science and Electrical Engineering, telecoms operators, as well as telecommunication management and operator personnel.

Over recent years most business processes have changed in various dimensions (e. g. , ?exibility, interconnectivity, coordination style, autonomy) due to market conditions, organizational models, and usage scenarios of information systems. Frequently, inf- mationisrelocatedwithinageographicallydistributedsystemaccordingtorulesthatare only seldom de?ned as a well-codi?ed business process. This creates the need for a so- ware infrastructure that enables ubiquitous mobile and collaboration systems (UMICS). The anywhere/anytime/any means paradigm is becoming the major challenge in conceiving, designing, and releasing next-generation information systems. New te- nologies, like wi-? networks and 3rd-generation mobile phones, are offering the infr- tructure to conceive of information systems as ubiquitous information systems, that is, systems that are accessible from anywhere, at any time, and with any device. Ubiquity is not yet another buzzword pushed by emerging technologies, but is mainly a means to support new business models and encourage new ways of working. This new wave of UMICS will exploit the knowledge developed and deployed for conventional infor- tion systems, but will also need new concepts, models, methodologies, and supporting technologies to fully exploit the potentials of the enabling infrastructure and to be ready for the challenge. Moreover, people need to move across organizational boundaries and collaborate with others within an organization as well as between organizations. The ability to query the company’s distributed knowledge base and to cooperate with co-workers is still a requirement, but mobility brings new access scenarios and higher complexity.

IMS Application Developer’s Handbook gives a hands-on view of exactly what needs to be done by IMS application developers to develop an application and take it "live" on an operator’s network. It offers practical guidance on building innovative applications using the features and capabilities of the IMS network, and shows how the rapidly changing development environment is impacting on the business models employed in the industry and how existing network solutions can be moved towards IMS. Elaborating on how IMS applies basic VoIP principles and techniques to realize a true multi-access, and multimedia network, this book ensures that developers know how to use IMS most effectively for applications. Written by established experts in the IMS core network and IMS service layer, with roots in ISDN and GSM, with experience from working at Ericsson, who have been active in standardisation and technology development and who have been involved in many customer projects for the implementation of fixed mobile converged IMS network and service. The authors of this book bring their in-depth and extensive knowledge in the organizations involved in the IMS standardization and its architecture. Clear, concise and comprehensive view of the IMS and Rich Communication Suite (RCS) for developers Written by established experts in the IMS services layer, who have been involved in many customer projects for the implementation of fixed mobile converged IMS network and service Covers potential service and operator scenarios for the IMS architecture; it is significantly more than merely a description of the IMS standards