Drive Better Productivity and Increase Saleswith Salesforce.com–Starting Now Discover Real-World Best Practices—Without Paying Expensive Consultants You’re investing in Salesforce.com for one reason: to drive major performance improvements across your entire organization. Salesforce.com® Secrets of Success will help you do just that. Drawing on his experience with dozens of deployments, author David Taber offers expert guidance on every aspect of Salesforce.com deployment, with results-focused best practices for every area of the organization touched by Salesforce.com, including sales, marketing, customer service, finance, legal, and IT. This is information you’d otherwise have to pay a consultant $300/hour to get...information you won’t find in any other book! Taber walks you through developing a comprehensive and effective implementation strategy, followed by tactics and specifics to overcome every challenge you face, including internal politics. Through this book and its companion Web site, www.SFDC-secrets.com, Taber provides questionnaires, step-by-step guides, and extensive resources–all part of the Revenue Overdrive™ system that gives your organization maximum results from Salesforce.com. Achieve higher end-customer satisfaction and dramatic sales productivity gains Use the SFA Maturity Model™ to assess readiness, fill gaps, and gain early, deep user adoption Overcome “people, product, and process” pitfalls that can limit the value of Salesforce.com Learn which tools, add-ons, features, and extensions are right for your implementation This book’s start-to-finish roadmap for success can be used by companies of all sizes in all industries–with specific chapters for executives, team leaders, implementation team members, developers, and users throughout the business.

New Tools and Best Practices for Driving More Sales and Profits with Salesforce.com From Chatter to the Service Cloud, Salesforce.com now offers unprecedented opportunities to supercharge business performance. But most SFDC customers won't achieve that potential. Salesforce.com(R) Secrets of Success, Second Edition, is the one guide that will help you transform these opportunities into profit. Drawing on his personal experience with more than a hundred deployments, David Taber guides you through every aspect of Salesforce.com planning, implementation, and management. Building on a first edition that earned rave reviews, Taber focuses on the most valuable innovations in Salesforce.com's most recent releases. Reflecting all that's been learned about making Salesforce.com work, Taber offers results-focused best practices for sales, marketing, customer service, finance, legal, IT, and beyond. You'll find indispensable new insights into accelerating user adoption, achieving stronger operational results, and overcoming today's key obstacles to maximizing the value of Salesforce.com. New coverage in this revised edition includes Using the Service Cloud to cut costs, accelerate time to revenue, improve agility, and maximize customer lifetime value Leveraging tablets and smartphones to build your CRM strategy Identifying prospects and delighting customers through Salesforce.com's Social CRM capabilities Promoting more effective internal and external collaboration with Chatter Identifying best practices for going "all Cloud"--and managing the attendant risks Establishing realistic "hard" and "soft" metrics for everything from productivity and profitability to social CRM performance Discovering today's most valuable third-party AppExchange products Together with its companion website (SFDC-secrets.com), this new edition offers updated questionnaires, worksheets, templates, checklists, and other resources for every executive, team member, developer, and stakeholder.

As a salesperson, I'm sure you've received plenty of advice throughout the years, including sales hacks. Besides going out there and learning on the go, these pieces of wisdom can guide you in maximizing your time and producing results. But, I'm sure that the greatest sales experts haven't shared with you every secret to their success. That would be like McDonald's giving away their secret sauce recipe. If they did, another burger joint would take that recipe and improve it. In this book, I will show you step-by-step the exact methods I used to go from the bottom to the top. The good news is...You don't have to suffer through the long arduous journey that I did. This book is the rocket fuel blueprint for taking your sales career to the next level. It's just up to you to take the bull by the horns and utilize the techniques in this book. So now it's time...Time to take action! Are you ready to blow the doors off this mother? Let's get started! and remember... "All Men and Women were created equal, some just work harder"

How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate. In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.

NEW YORK TIMES BESTSELLER • The founder and co-CEO of Salesforce delivers an inspiring vision for successful companies of the future—in which changing the world is everyone’s business. “The gold standard on how to use business as a platform for change at this urgent time.”—Ray Dalio, founder of Bridgewater Associates and author of Principles: Life and Work What’s the secret to business growth and innovation and a purpose-driven career in a world that is becoming vastly more complicated by the day? According to Marc Benioff, the answer is embracing a culture in which your values permeate everything you do. In Trailblazer, Benioff gives readers a rare behind-the-scenes look at the inner workings of one of the world’s most admired companies. He reveals how Salesforce’s core values—trust, customer success, innovation, and equality—and commitment to giving back have become the company’s greatest competitive advantage and the most powerful engine of its success. Because no matter what business you’re in, Benioff says, values are the bedrock of a resilient company culture that inspires all employees, at every level, to do the best work of their lives. Along the way, he shares insights and best practices for anyone who wants to cultivate a company culture positioned to thrive in the face of the inevitable disruption ahead. None of us in the business world can afford to sit on the sidelines and ignore what’s going on outside the walls of our workplaces. In the future, profits and progress will no longer be sustainable unless they serve the greater good. Whether you run a company, lead a small team, or have just draped an ID badge around your neck for the first time, Trailblazer reveals how anyone can become an agent of change. Praise for Trailblazer “A guide for what every business and organization must do to thrive in this period of profound political and economic change.”—Jamie Dimon, chairman and CEO of JPMorgan Chase “In Trailblazer, Benioff explores how companies can nurture a values-based culture to become powerful platforms for change.”—Susan Wojcicki, CEO of YouTube

Design, develop, publish, monetize, and scale your Salesforce application to become a successful independent software vendor (ISV) on the AppExchange Key Features Set up a strong foundation and make informed decisions to create innovative solutions Explore the world of the AppExchange development lifecycle Understand essential business strategies to maximize profitability from technical and business standpoints Purchase of the print or Kindle book includes a free PDF eBook Book DescriptionAre you ready to turn your million-dollar ideas into reality? Salesforce AppExchange Success Blueprint is your ultimate guide to becoming a successful ISV partner and publishing your Salesforce applications on the AppExchange. This book covers every facet of the application development process, from the initial partnership establishment to smoothly preparing for security review and managing app releases. Packed with real-world examples, case studies, and detailed guides, it’ll help you master AppExchange development. Throughout this experience, you’ll discover how to create customer-centric applications that seamlessly integrate with external systems, ensuring a frictionless user experience. You’ll also navigate the intricate process of preparing for security reviews and managing app releases. In addition, you’ll delve into the critical realm of business strategy, addressing essential elements such as maximizing profitability, achieving operational excellence, leveraging analytics to make data-driven decisions, and effectively handling technical debt to maintain your app's robustness and scalability. By the end of this journey, you’ll possess a deep understanding of AppExchange development from both technical and business standpoints, making you well-prepared to excel in the Salesforce ecosystem. Let's embark on this exciting path together!What you will learn Find out how to become a successful ISV partner on the AppExchange Understand how to tackle the challenges of AppExchange development Uncover how to avoid common security review pitfalls Discover the best practices for configuring an AppExchange listing Maximize the revenue potential through pricing and monetization Understand how to manage technical debt to maintain product quality Build a successful and sustainable ISV partnership with Salesforce Who this book is forAre you a trailblazer exploring the untamed world of the Salesforce ecosystem, seeking opportunities for your business? You've come to the right place. This book is for a diverse range of readers - from budding Salesforce developers to seasoned AppExchange architects, tech entrepreneurs, and startup founders. Whether you're a visionary seeking to innovate within the Salesforce ecosystem, or a business owner considering expanding into the AppExchange market, this book will provide a comprehensive resource for success.

Takes a fresh look at Salesforce. There has never been a Salesforce Guide like this. It contains 179 answers, much more than you can imagine; comprehensive answers and extensive details and references, with insights that have never before been offered in print. Get the information you need--fast! This all-embracing guide offers a thorough view of key knowledge and detailed insight. This Guide introduces what you want to know about Salesforce. A quick look inside of some of the subjects covered: Bunchball - History, Private equity in the 2000s - Bursting the Internet Bubble and the private equity crash (2000-2003), Salesforce.com Criticisms, Oracle Exalogic - Criticism, Work systems - Implementation, Yahoo! HotJobs - History, FinancialForce.com - Origins, Jigsaw (website), Salesforce.com - Criticisms, Salesforce.com Certifications, MindTouch - Mashups, Salesforce.com - Web services, Salesforce.com Acquisitions, Salesforce.com Web services, Box.net - Products, List of office suites - Proprietary suites, BMC Software Partnerships, Acrobat.com - EchoSign, FinancialForce.com - Products and services, Salesforce.com - The Service Cloud, Jerusalem Venture Partners - History, Marc Benioff - Career, Salesforce.com Work.com, GroupWise - History, Box.net - OpenBox, Barack Obama presidential campaign, 2012 Campaign co-chairs, Lotus Notes - Related software from other vendors, Open API - Introduction, DEMO Conference, SAP Business One - Competitors, Couchbase, Inc. - Couchbase Open Source Project, ExactTarget, BranchOut Site structure, Salesforce.com Force.com platform, FinancialForce.com - Mobile support, Tweeting - Adding and following content, Customer relationship management Market leaders, Halsey Minor - Career, Chris Shipley, Site-specific browser - Applications, MindTouch - CRM integration, and much more...