Learn the new rules of real estate marketing! Old rule: Your website is all about you. New rule: Your website is all about the customer. Old rule: Online advertising will surpass offline advertising. New rule: Integrated offline and online advertising wins every time. Old rule: Delivering leads is the only job for a website. New rule: The best websites deliver leads and customer service. These are just some of the new rules of online marketing that you'll find in this helpful, hands-on guide. In the REAL ESTATE RAINMAKER Guide to Online Marketing, Dan Gooder Richard offers new solutions and proven ways to use the Internet to drive your real estate business. Whether you're a novice or a veteran real estate pro, you'll find all the cutting-edge online strategies you need to design and implement your own effective, profitable marketing strategy-with practical guidance on building a unique online brand with web domains, websites, and e-mail marketing strategies. Full of real-world examples and straightforward guidelines, the REAL ESTATE RAINMAKER Guide to Online Marketing will help you generate more leads and more business than you ever thought possible!

Would you like to triple your income as a real estate agent orbroker? Close thirty or fifty or more transactions a year, ratherthan the national average of twelve? Reduce your advertisingexpenses by half and cut marketing costs per transaction by fortypercent? Can you imagine converting 100 percent of your prospect inquiriesinto customer presentations? Working a four-day week whilemaintaining a six-figure income? Cashing out of your practicefinancially independent yet still young enough to enjoy the fruitsof your labors? If these questions sound like an impossible dream,then reality is about to give you a very pleasant surprise. Real Estate Rainmaker introduces a powerful marketing system thatmultiplies your personal efforts and enables you to generate moreprospects and close more sales at lower cost. Drawing on provenmarketing principles and insights from other industries, Dan GooderRichard, a leading authority on real estate marketing, presents thedynamic 3-Step Rainmaker Lead System. Following each step of thissystem, you will learn how to: * Overcome inevitable market fluctuations faced by all real estateagents and brokers * Master the latest marketing techniques to increase leads atreduced cost * Close more prospects by focusing on customer needs * Boost referrals and maximize profits through customerretention * Write your own marketing plan in six easy mornings * Build a Trophy Database and develop an exit strategy to cash outfinancially independent Complete with an invaluable collection of marketing tools neverbefore assembled in one place and all the essential contactinformation you ll require to find what you need easily, RealEstate Rainmaker brings you a torrent of indispensable principles,techniques, and savvy insider s tips that will flood your practicewith customers, profits, and success beyond your wildestdreams. "Doing business without marketing is like winking in the dark. Youknow you re doing it, but nobody else does." From the Foreword byLaurie Moore-Moore The real estate industry has never been more active or morecompetitive than it is today. Anyone who wants to achieve realsuccess must have a foolproof marketing system to create prospects,convert them into customer appointments, and turn past clients intofuture referral sources. Real Estate Rainmaker introduces the most reliable marketing systemin the real estate industry today, the 3-Step Rainmaker LeadSystem. This is your opportunity to learn the key components of aproven, dynamic system that you can put into practice immediatelyand discover advanced marketing methods and techniques that canhelp build your practice throughout your career. In this remarkableand revolutionary guide, you ll learn: * Twenty easy techniques to boost advertising results at no extracost * Proven direct response lead generation techniques * Can t-miss direct marketing copywriting and design secrets * Unbeatable Internet marketing strategies * How to build a Trophy Database that really pays off * And much, much more to generate more leads, more sales Don t let your career languish while you waste precious marketingdollars through trial and error. Let Real Estate Rainmaker startmaking you a rainmaker today.

If you are anything like me, you thought that the most important part of becoming a Real Estate professional was learning everything they taught in Real Estate School. You believed that passing the class and State Exam with a high score meant immediate success and big pay checks in the amazing profession of Real Estate Sales. If you haven't figured it out yet, I am going to break the news to you right now; this business is tough, actually really hard and if you are in the business of Real Estate, you are also in the business of Lead Generation. You can have a doctorate in real estate, outfox a professional litigator in a contract negotiation, appraise property better than anyone in the market, and have more financing knowledge packed into your head than a mortgage guru, and it won't do you a lick of good without clients. To succeed in real estate you must have client leads. Now, other than a short career as a school teacher and football coach, I've been in sales most of my life so the news that my success in Real Estate School wasn't going to be enough on its own to pave the way to a successful real estate career didn't come as a shock to me and the systems and strategies I followed to build my real estate business to close more than 100 homes a year are detailed in The Rainmaker.

Harvest real success through real estate farming Are you a real estate agent ready to transform your business? Experts agree that building and operating a real estate farm is the most direct path to success. Like a traditional farm, a real estate farm is a limited geographic area in which you plant seeds via marketing and leads, tend your crops by strengthening client relationships, and harvest the fruits of your labor through repeat business and referrals, resulting in market dominance. In this essential, step-by-step guide, real estate expert Meredith Fogle shows you how to select a farm area, create farm dominance, and even how to sell an established farm business. You’ll have access to practical exercises, worksheets, and charts, plus secrets of “Famous Farmers”—top-producing real estate bloggers, TV contributors, and market leaders—who share the keys to their success. Farming, for Real Estate Agents is also filled with fundamental principles and systems that can be applied to almost any sales business to immediately increase leads and income. Whether you’re starting a career and seeking quick success or you’re an established agent looking to achieve top-producer status and transform your business, this innovative book is the only one you’ll need to reap immeasurable rewards from your real estate farm.

This book contains over 100 creative tips and strategies to market your practice.

Rainmakers are the people who bring money into their organisations and this book is packed with hints and tips to pursue prospective customers and keep them.