Exemplifies the struggles of scholars to work toward a more shared agenda for social change. In an effort to rethink the left, this interdisciplinary collection weaves together some of today’s most powerful voices in contemporary left critical thought as they examine the fragmentation of American movements for social change, evaluate what critical scholarship might contribute to the task of renewing (or creating) a more unified and efficacious left, and explore the left’s possibly inadequate dealings with many marginalized groups. Representing a diverse range of theoretical perspectives within several “textual” disciplines, the essays assess historical, practical, or speculative models for a “whole left”—a left constituted by a broad range of complexly interwoven interests, including issues of class, environment, gender, sexuality, disability, race, and ethnicity. The book exemplifies the struggles of scholars to work toward a more shared agenda for social change. At Northern Arizona University, Laura Gray-Rosendale and Steven Rosendale are Associate Professors of English. Gray-Rosendale is the coeditor (with Gil Harootunian) of Fractured Feminisms: Rhetoric, Context, and Contestation and the coeditor (with Sibylle Gruber) of Alternative Rhetorics: Challenges to the Rhetorical Tradition, both also published by SUNY Press. Rosendale is the editor of The Greening of Literary Scholarship: Literature, Theory, and the Environment.

Your Value Proposition is not your Elevator Pitch, Positioning Statement, or Unique Selling Proposition. Your Value Proposition is the sum total of all the value you bring to your prospects, clients, strategic partners, and even your employees. Your Value Proposition is the foundation of your business. No value proposition = No business! In today's world of marketing-message overload, the most effective way to grab someone's attention is through radically relevant and critically compelling messaging. Communicating a relevant and compelling value proposition has always been a critical part of winning new business. And your overwhelmed prospects and clients need and even expect your value proposition to be bullseye relevant and continually compelling. In Radical Relevance, Hall of Fame marketer and speaker Bill Cates, lays out your complete road map to discover, formulate, and communicate your value proposition in a way that will be irresistible to just the right prospects, compel them to follow your recommendations, and repel prospects who aren't a perfect fit. Remember: if you try to appeal to everyone, you run the risk of appealing to no one.It's time to take a stand with your value!It's time to get Radically Relevant!

Race for Relevance provides a no-nonsense look at today's realities and how associations operate and what they need to do to remain relevant in the future. Based on more than 40 years of combined experience working with more than 1,000 organizations, the authors examine 5 key areas where the traditional approach that organizations have taken in the past needs to be altered. The 5 key areas of change are: Overhaul the governance model and committee operations (and get the right people focused on the right things). Empower the CEO and leverage staff expertise. Zero in on your member market. Rationalize programs and services--and focus where you can have an effect. Get the supporting technology framework right. The book includes worksheets, checklists, and case studies all geared towards helping association leaders--staff and volunteers alike--to kick off the thought-provoking discussions that are generally at the forefront of change, be prepared for those fighting for the status quo, and to implement change without sacrificing your influence. Order a copy today for all of your association leaders and start your drive to thrive.

In Radical Utopianism and Cultural Studies, John Storey looks at the concept of utopianism from a cultural studies perspective and argues that radical utopianism can awaken the political promise of cultural studies. Between the Preface and the Postscript, there are seven chapters that explore different aspects of radical utopianism. The book begins with a definition of what radical utopianism means, with its productive combination of defamiliarization and desire. From there, it considers Thomas More’s invention of the concept of utopia with its double articulation of what is and what could be, Herbert Marcuse’s utopian rereading of Sigmund Freud’s concept of repression, Gerrard Winstanley and the Diggers, the Paris Commune, and the Haight-Ashbury counterculture. In the final chapter, Storey examines two versions of utopian capitalism: retro and post. Although the main focus here is on Donald Trump’s presidential election campaign and Paul Mason’s recent bestseller Postcapitalism, the chaper begins with a brief discussion of Karl Marx on capitalism. Each chapter, in a different way, argues that radical utopianism defamiliarizes the manufactured naturalness of the here and now, making it conceivable to believe that another world is possible. This book provides an ideal introduction to utopianism for students of cultural studies as well as students within a number of related disciplines such as sociology, literature, history, politics, and media studies.

Popular Front columnist and New Deal propagandist, fearless opponent of McCarthyism and feared scourge of official liars, I. F. Stone (1907–1989)—magnetic, witty, indefatigable—left a permanent mark on our politics and culture. A college dropout, he was already an influential newsman by the age of twenty-five, enjoying extraordinary access to key figures in Washington and New York. Guttenplan finds the key to Stone’s achievements throughout his singular career—not just in the celebrated I. F. Stone’s Weekly—lay in the force and passion of his political commitments. Stone’s calm and forensic yet devastating reports on American politics and institutions sprang from a radical faith in the long-term prospects for American democracy. In an era when the old radical questions—about war, the economy, health care, and the right to dissent—are suddenly new again, Guttenplan’s lively, provocative book makes clear why so many of Stone’s pronouncements have acquired the force of prophecy.

“This country's leading hell-raiser" (The Nation) shares his impassioned counsel to young radicals on how to effect constructive social change and know “the difference between being a realistic radical and being a rhetorical one.” First published in 1971 and written in the midst of radical political developments whose direction Alinsky was one of the first to question, this volume exhibits his style at its best. Like Thomas Paine before him, Alinsky was able to combine, both in his person and his writing, the intensity of political engagement with an absolute insistence on rational political discourse and adherence to the American democratic tradition.

Detailing a project management perspective which stresses the involvement of stakeholders, management, and clients, and which accepts as a premise the fact of constant change, this book describes the necessary tools and offers guidance for fitting the strategy to an existing organization. It offers advice on understanding the project's context, analyzing success and added value, defining its scope and objectives, identifying stakeholders, defining quality, selecting a development strategy, navigating risks, estimating tasks, creating a schedule, tracking and reporting, troubleshooting, and ethics. Thomsett is a consultant. Annotation copyrighted by Book News, Inc., Portland, OR