An engrossing guide to seeing—and communicating—more clearly from the groundbreaking course that helps FBI agents, cops, CEOs, ER docs, and others save money, reputations, and lives. How could looking at Monet’s water lily paintings help save your company millions? How can checking out people’s footwear foil a terrorist attack? How can your choice of adjective win an argument, calm your kid, or catch a thief? In her celebrated seminar, the Art of Perception, art historian Amy Herman has trained experts from many fields how to perceive and communicate better. By showing people how to look closely at images, she helps them hone their “visual intelligence,” a set of skills we all possess but few of us know how to use properly. She has spent more than a decade teaching doctors to observe patients instead of their charts, helping police officers separate facts from opinions when investigating a crime, and training professionals from the FBI, the State Department, Fortune 500 companies, and the military to recognize the most pertinent and useful information. Her lessons highlight far more than the physical objects you may be missing; they teach you how to recognize the talents, opportunities, and dangers that surround you every day. Whether you want to be more effective on the job, more empathetic toward your loved ones, or more alert to the trove of possibilities and threats all around us, this book will show you how to see what matters most to you more clearly than ever before. Please note: this ebook contains full-color art reproductions and photographs, and color is at times essential to the observation and analysis skills discussed in the text. For the best reading experience, this ebook should be viewed on a color device.

Naturalistic cognitive science, when realistically rendered, rightly maintains that to think is to deploy contentful mental representations. Accordingly, conscious perception, memory, and anticipation are forms of cognition that, despite their introspectively manifest differences, may coincide in content. Sometimes we remember what we saw; other times we predict what we will see. Why, then, does what it is like consciously to perceive, differ so dramatically from what it is like merely to recall or anticipate the same? Why, if thought is just representation, does the phenomenal character of seeing a sunset differ so stunningly from the tepid character of recollecting or predicting the sun's descent? J. Christopher Maloney argues that, unlike other cognitive modes, perception is in fact immediate, direct acquaintance with the object of thought. Although all mental representations carry content, the vehicles of perceptual representation are uniquely composed of the very objects represented. To perceive the setting sun is to use the sun and its properties to cast a peculiar cognitive vehicle of demonstrative representation. This vehicle's embedded referential term is identical with, and demonstrates, the sun itself. And the vehicle's self-attributive demonstrative predicate is itself forged from a property of that same remote star. So, in this sense, the perceiving mind is an extended mind. Perception is unbrokered cognition of what is real, exactly as it really is. Maloney's theory of perception will be of great interest in the philosophy of mind and cognitive science.

Corporations increasingly view graphic design as a core strategic business competency in a highly competitive climate, and they are challenging their in-house designers to supply far more than a service or support function. Their new role is to provide sound solutions to real-world business pressures. Managing Corporate Design addresses—head-on—these new challenges in a highly practical manner. Peter L. Phillips writes specifically to corporate in-house graphic design groups searching for positive, accessible methods to better establish their group as a core strategic business competency. This guide covers: Developing a framework Assessing the value you offer Recognizing the business role of design Communicating in a corporate language Gaining and forming business relationships Developing design briefs and approval presentations Managing and hiring staff Incorporating creativity Overcoming obstacles and moving forward! These fresh strategies and more provide actionable tools for helping corporate design teams meet the new business demands of today. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.