William F. “Buffalo Bill” Cody, star of the American West, began his journey to fame at age twenty-three, when he met writer Ned Buntline. The pulp novels Buntline later penned were loosely based on Cody’s scouting and bison-hunting adventures and sparked a national sensation. Other writers picked up the living legend of “Buffalo Bill” for their own pulp novels, and in 1872 Buntline produced a theatrical show starring Cody himself. In 1883, Cody opened his own show, Buffalo Bill’s Wild West, which ultimately became the foundation for the world’s image of the American frontier. After the Civil War, new transcontinental railroads aided rapid westward expansion, fostering Americans’ long-held fascination with their western frontier. The railroads enabled traveling shows to move farther and faster, and improved printing technologies allowed those shows to print in large sizes and quantities lively color posters and advertisements. Cody’s show team partnered with printers, lithographers, photographers, and iconic western American artists, such as Frederic Remington and Charles Schreyvogel, to create posters and advertisements for Buffalo Bill’s Wild West. Circuses and other shows used similar techniques, but Cody’s team perfected them, creating unique posters that branded Buffalo Bill’s Wild West as the true Wild West experience. They helped attract patrons from across the nation and ultimately from around the world at every stop the traveling show made. In Art and Advertising in Buffalo Bill’s Wild West, Michelle Delaney showcases these numerous posters in full color, many of which have never before been reproduced, pairing them with new research into previously inaccessible manuscript and photograph collections. Her study also includes Cody’s correspondence with his staff, revealing the showman’s friendships with notable American and European artists and his show’s complex, modern publicity model. Beautifully designed, Art and Advertising in Buffalo Bill’s Wild West presents a new perspective on the art, innovation, and advertising acumen that created the international frontier experience of Buffalo Bill’s Wild West.

The Wild West: a term that conjures up pictures of wagon trains, unspoiled prairies, Indians, rough 'n' ready cowboys, roundups, and buffalo herds. Where did this collection of images come from? Paul Reddin exposes the mythology of the American frontier as a carefully crafted product of the Wild West show. Focusing on such pivotal figures as George Catlin, Buffalo Bill Cody, and Tom Mix, Reddin traces the rise and fall of a popular entertainment shaped out of the "raw material of America." Buffalo Bill and other entertainers capitalized on public fascination with the danger, heroism, and courage associated with the frontier by continually modifying their presentation of the West to suit their audiences. Thus the Wild West show, contrary to its own claims of accuracy and authenticity, was highly selective in its representations of the West as well as widely influential in shaping the public image of life on the Great Plains. A uniquely American entertainment--colorful, energetic, unabashed, and, as Reddin demonstrates, self-made--the Wild West show exerted an appeal that was all but irresistible to a public hovering uncertainly between industrial progress and nostalgia for a romanticized past.

Buffalo Bill's Wild West presents a fascinating analysis of the first famous American to erase the boundary between real history and entertainment Canada, and Europe. Crowds cheered as cowboys and Indians--and Annie Oakley!--galloped past on spirited horses, sharpshooters exploded glass balls tossed high in the air, and cavalry troops arrived just in time to save a stagecoach from Indian attack. Vivid posters on billboards everywhere made William Cody, the show's originator and star, a world-renowned figure. Joy S. Kasson's important new book traces Cody's rise from scout to international celebrity, and shows how his image was shaped. Publicity stressed his show's "authenticity" yet audiences thrilled to its melodrama; fact and fiction converged in a performance that instantly became part of the American tradition. But how, precisely, did that come about? How, for example, did Cody use his audience's memories of the Civil War and the Indian wars? He boasted that his show included participants in the recent conflicts it presented theatrically, yet he also claimed it evoked "memories" of America's bygone greatness. Kasson's shrewd, engaging study--richly illustrated--in exploring the disappearing boundary between entertainment and public events in American culture, shows us just how we came to imagine our memories.

William F. “Buffalo Bill” Cody was the most famous American of his age. He claimed to have worked for the Pony Express when only a boy and to have scouted for General George Custer. But what was his real story? And how did a frontiersman become a worldwide celebrity? In this prize-winning biography, acclaimed author Louis S. Warren explains not only how Cody exaggerated his real experience as an army scout and buffalo hunter, but also how that experience inspired him to create the gigantic, traveling spectacle known as Buffalo Bill’s Wild West Show. A dazzling mix of Indians, cowboys, and vaqueros, they performed on two continents for three decades, offering a surprisingly modern view of the United States and a remarkably democratic version of its history. This definitive biography reveals the genius of America’s greatest showman, and the startling history of the American West that drove him and his performers to the world stage.

Essays and illustrations explore the image of the frontier, examining Frederick Jackson Turner and Buffalo Bill's accounts of westward expansion and how these stories evolved in the 20th century.