Lee contrasts the 'media imperialism' view with the liberal 'free flow of information' view of the international effects of mass media by making studies of television in Canada, Taiwan and the People's Republic of China. '...deserves a central place in any course dealing with international communication or with the societal effects of mass communication.' -- Journalism Quarterly, Vol 58 No 2, Summer 1981 'It is a very impressive piece of work which has the potential of being an outstanding contribution to the literature. There is no question it is first-rate.' -- Muriel G Cantor 'In both conception and conclusions, Lee's book provides reassuring evidence that empirical research really pays.

Media Imperialism: Continuity and Change advances applied theoretical research on 21st century media imperialism. The volume includes established and emerging researchers in international communications who examine the geopolitical, economic, technological and cultural dimensions of 21st century media imperialism. The volume highlights and challenges how news, entertainment and social media uphold unequal power relations in the world. Written in an accessible style, this volume marries conceptual, theoretical sophistication, and concrete illustration with rich case studies and global examples. Chapters cover the complete media spectrum, from social media to Hollywood, to news and national propaganda in national and transnational analyses. Readers will find discussions that range from soft power and China to the USA’s empire of the internet to the rise of “Chindia” in a post-American media world. The volume is essential reading for upper level undergraduate, postgraduate and research communities across a wide range disciplines in the social science and the humanities.

Media Imperialism Reconsidered - Again: Local, Western and Indian Media Use in Uganda Hemant Shah* and Atsushi Tajima** Abstract This study examines the use of local, Western and Indian media by Ugandan college students in order to reconsider the media imperialism thesis in the context of increasingly complex global flows of media and culture. [...] The common thread in the media imperialism thesis of the 1970s and the 1980s revision was the predomi- nance of the West-to-rest one-way flow of information and a focus on the effects of Western media products in the South countries. [...] Now, however, the questions must also address new complexities: researchers must consider not only the impact of Western media in South countries, but also the impact of media powers of the South on Western and other Southern countries or the impact of both Western media and Southern media in countries of the South. [...] Of less interest to media scholars has been the study of the idea and implications of South-to-South migrations of people and South-to-South spread of media, even though the empirical detail yielded by such studies could add substantially to understanding the current context of media glo- balization and to challenging theories of media imperialism. [...] Thus, Boyd-Barrett's conceptualization of the geo-cultural approach to media flows seems highly relevant here and raises the issue of intra-national media imperialism in which media content in the language and cultural idioms of one group dominate the local media offerings.

Containing new thinking and original surveys, Media & Cultural Theory brings together leading international scholars to address key issues and debates within media and cultural studies. Through the use of contemporary media and film texts such as Bridget Jones’ Diary and The Lord of the Rings trilogy, and using case studies of the USA and the UK after September 11th, James Curran and David Morley examine central topics including: media representations of the new woman in contemporary society the creation of self in lifestyle media the nature of globalization the rise of digital actors and media. Ideal as a course reader, with each essay covering a different major area or advance in original research, Media & Cultural Theory is global in its reach. Through its engagement with broad questions, it is an invaluable book that can be applied to the studies of media and cultural studies students the English-speaking world over.

The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. Focuses on all aspects of current and classic theories and practices relating to media and mass communication Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas Gives niche theories new life in several essays that use them to illuminate their application in specific contexts Features coverage of a wide variety of theoretical perspectives Pays close attention to the use of theory in understanding new communication contexts, such as social media 2 Volumes