Market Information Services
Title | Market Information Services PDF eBook |
Author | Andrew Shepherd |
Publisher | Food & Agriculture Org. |
Total Pages | 80 |
Release | 1997 |
Genre | Agriculture |
ISBN | 9789251039649 |
Marketing Information Products and Services
Title | Marketing Information Products and Services PDF eBook |
Author | International Development Research Centre (Canada) |
Publisher | IDRC |
Total Pages | 483 |
Release | 1999 |
Genre | Business & Economics |
ISBN | 0889368171 |
Contributed articles presented at a workshop held in 1994.
Developing Market Information Services in Eastern Africa
Title | Developing Market Information Services in Eastern Africa PDF eBook |
Author | Shaun Ferris |
Publisher | IITA |
Total Pages | 124 |
Release | 2005 |
Genre | Agriculture |
ISBN | 9789781312410 |
Global Perspectives on the Strategic Role of Marketing Information Systems
Title | Global Perspectives on the Strategic Role of Marketing Information Systems PDF eBook |
Author | Medina-Quintero, Jose Melchor |
Publisher | IGI Global |
Total Pages | 404 |
Release | 2023-05-08 |
Genre | Business & Economics |
ISBN | 1668465930 |
A level of decision making is concerned with deciding the organizations objectives, resources, and policies. A significant problem at this decision-making level is predicting the organizations future and its environment as well as matching the organizations characteristics to that environment. This process generally involves technology and knowledge from the market and clients. In the current era, the implementation of marketing information systems supported with AI techniques is crucial to being a unique opportunity to leverage marketing strategies with cutting-edge technologies. Global Perspectives on the Strategic Role of Marketing Information Systems communicates the recent advances in marketing information systems. Covering topics such as digital entrepreneurship, international business, and micro and small enterprises, this premier reference source is a cutting-edge resource for marketers, entrepreneurs, business leaders and managers, IT managers, students and educators of higher education, librarians, researchers, and academicians.
Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship
Title | Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship PDF eBook |
Author | Khosrow-Pour, D.B.A., Mehdi |
Publisher | IGI Global |
Total Pages | 818 |
Release | 2018-11-09 |
Genre | Business & Economics |
ISBN | 152257767X |
As businesses aim to compete internationally, they must be apprised of new methods and technologies to improve their digital marketing strategy in order to remain ahead of their competition. Trends in entrepreneurship that drive consumer engagement and business initiatives, such as social media marketing, yields customer retention and positive feedback. Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship provides information on emerging trends in business innovation, entrepreneurship, and marketing strategies. While highlighting challenges such as successful social media interactions and consumer engagement, this book explores valuable information within various business environments and industries such as e-commerce, small and medium enterprises, hospitality and tourism management, and customer relationship management. This book is an ideal source for students, marketers, social media marketers, business managers, public relations professionals, promotional coordinators, economists, hospitality industry professionals, entrepreneurs, and researchers looking for relevant information on new methods in digital marketing and entrepreneurship.
Market Information Services
Title | Market Information Services PDF eBook |
Author | Bernd Schubert |
Publisher | Steve Parish |
Total Pages | 94 |
Release | 1983 |
Genre | Agriculture |
ISBN |
Electronic Government
Title | Electronic Government PDF eBook |
Author | Maria A. Wimmer |
Publisher | |
Total Pages | |
Release | 2010 |
Genre | Electronic government information |
ISBN | 9783642148002 |
Annotation. This book constitutes the refereed proceedings of the 9th International Conference, EGOV 2010, held in Lausanne, Switzerland, in August/September 2010. The 36 revised full papers presented were carefully reviewed and selected from 111 submissions. The papers are organized in topical sections on foundations, transformation, evaluation, adoption and diffusion, citizen perspectives and social inclusion, infrastructure, and business process modell.